Katherin Torres

Wholesale Marketing at Levi Strauss & Co.
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco Bay Area

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Experience

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Wholesale Marketing
      • Sep 2021 - Present

    • United States
    • Construction
    • 200 - 300 Employee
    • Marketing Assistant
      • May 2019 - Feb 2020

      •Collaborated with the Marketing Director & Marketing Manager to storyboard and deliver against the end-to-end project plan for multiple marketing & communications initiatives, outlining the messaging calendar, roles & responsibilities, and tracking completion across workstreams leveraging Miro •Designed, developed, and maintained commercial website with latest project information, including articles and photography to showcase major initiatives using WordPress, HTML, InDesign, and Photoshop •Partnered with Project Managers to gather detailed project information and translated data into an engaging and visual story of ongoing architectural projects to be published on commercial website • Leveraged existing materials & content to story tell the intended business initiative to various clients, ensuring visual & written messaging is in alignment with the voice of JP Cullen through presentation materials (PowerPoint) •Updated and proofread content of proposed teammates’ credentials & bios to ensure relevancy and alignment with client when responding to Request for Proposals (RFPs) •Prepared CEO with key information for high-value discussions with potential clients to grow account portfolio; participated in discussions to take meeting notes, track opportunities, and in-flight projects •Developed customized visual story of project journey for major client in collaboration with Shutterfly •Planned, developed, and delivered communications and training materials including live and virtual trainings, job aids, and demonstrations for a company-wide implementation of Microsoft Teams Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Assistant Visual Manager
      • Aug 2016 - May 2019

      •Collaborated with store management to own and maintain overall store operations including budgeting, visual framing, and scheduling to facilitate seamless customer-facing experiences while enforcing company strategies to meet KPIs •Coached, led, and managed a merchandising team of 12 to master the store's strategic layout, marketing visuals, and increase customer loyalty through engaging team building exercises and continuous learning of product knowledge •Actively trained associates to maintain a customer-centric mindset and delegated assignments based on team strengths to optimize floor coverage and service levels, winning number one in sales over traffic for all of Gap brand in 2018 •Planned and executed quarterly sales events that generated $15,000+ in revenue per day compared to $3,000 average Show less

Education

  • University of Wisconsin-Madison
    Bachelor's degree, Communications
  • Madison Area Technical College
    Associate of Arts - AA

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