Gracie Walton

Senior Data Analyst at Act Digital Consulting
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Contact Information
us****@****om
(386) 825-5501
Location
Portland, US

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Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Data Analyst
      • Mar 2020 - Present

      Chicago, Illinois, United States • Conducted review meetings with the client for the proper implementation of the model using AWS EC2. • Built a model to predict CPM for social media ad targeting using KNIME and Python. • Developed live dashboards in Tableau to analyze and increase profits from digital marketing. • Performed EDA on 15-month demographics (through April 2019) to obtain CPM (cost per mile) information. • Created three different pricing models using Linear Regression, Random Forest, and Gradient… Show more • Conducted review meetings with the client for the proper implementation of the model using AWS EC2. • Built a model to predict CPM for social media ad targeting using KNIME and Python. • Developed live dashboards in Tableau to analyze and increase profits from digital marketing. • Performed EDA on 15-month demographics (through April 2019) to obtain CPM (cost per mile) information. • Created three different pricing models using Linear Regression, Random Forest, and Gradient Augment Tree. • The Gradient Boosting method achieved 96.7% accuracy on the real model after validating it with a new data set. • Optimized SQL stored procedures and reduced their execution time from 37 minutes to 4 minutes and 17 seconds. • Handled grossly unbalanced data through cross-validation and the combined use of SMOTE and ENN. Show less

    • United States
    • Software Development
    • 400 - 500 Employee
    • Data Analyst
      • Aug 2018 - Jul 2019

      Boca Raton, Florida, United States • I enabled my associates to be more productive by automating their tasks with VBA macros in Excel. • Ensured that SAP module updates could be validated by developing automated tests with HP software. • Reduced company equipment leasing costs by creating an asset tracking database with Microsoft Access. • Ensured timely implementations of SAP modules by assisting the project management team during outages. • I avoided shipping delays by correcting supply chain problems that were… Show more • I enabled my associates to be more productive by automating their tasks with VBA macros in Excel. • Ensured that SAP module updates could be validated by developing automated tests with HP software. • Reduced company equipment leasing costs by creating an asset tracking database with Microsoft Access. • Ensured timely implementations of SAP modules by assisting the project management team during outages. • I avoided shipping delays by correcting supply chain problems that were discovered by the SQL queries I wrote. • Greater efficiency by converting handwritten processes into workflows using GE, HTML, and CSS tools. • Increased my bandwidth by automating time-consuming Excel and Access reports with VBA-driven macros. Show less

Education

  • Oregon State University
    Bachelor's degree, Analysis and Functional Analysis
    2006 - 2011
  • Oregon City Senior High School
    High School Diploma
    2000 - 2005

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