Lauren Blum

Content Manager at Germfree
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Contact Information
us****@****om
(386) 825-5501
Location
Daytona Beach, Florida, United States, US

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Experience

    • United States
    • Biotechnology
    • 1 - 100 Employee
    • Content Manager
      • Jul 2023 - Present

    • Marketing Specialist
      • Jul 2021 - Jul 2023

      • Manage and execute brand development and management programs, including programs to promote and maintain brand consistency as directed by the marketing plan and marketing leadership. • Work on marketing collateral in Adobe suite of products • Coordinate, capture, and develop content and materials that help build a consistent and positive brand image. • Devise cohesive marketing collateral and messaging on a daily basis. • Develop, design, and distribution set-up on all collateral… Show more • Manage and execute brand development and management programs, including programs to promote and maintain brand consistency as directed by the marketing plan and marketing leadership. • Work on marketing collateral in Adobe suite of products • Coordinate, capture, and develop content and materials that help build a consistent and positive brand image. • Devise cohesive marketing collateral and messaging on a daily basis. • Develop, design, and distribution set-up on all collateral materials to support internal and external partners. • Design, develop and track direct marketing campaigns, print and digital • Manage the development of social media efforts through LinkedIn, Facebook, Twitter, and Instagram • Monitor media outlets (print, online, social media, video and broadcast) for company coverage. • Work with teams from different departments of each brand to coordinate pursuit efforts, leveraging SMEs weekly. • Assist with developing internal and external campaigns and website maintenance while supporting and interfacing with external marketing agencies and partners (ie SEO team, copywriters)

    • Marketing Assistant
      • Jul 2020 - Aug 2021

      • Prepare and deliver promotional presentations • Compose and post online content on the company’s website and social media accounts • Write marketing literature (brochures, press releases etc) to improve the company’s presence in the market • Work on marketing collateral in Adobe suite of products • Video and Photo production for social and website content

    • Marketing Intern
      • Apr 2020 - Jul 2020

      • Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities • Support marketing executives in organizing various projects • Conduct market research and analyze consumer rating reports/questionnaires • Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)

    • United States
    • Retail
    • 700 & Above Employee
    • Deli Clerk
      • Jun 2018 - Jul 2020

      St Petersburg, Florida, United States • Mange customer service of about 20-30 customers per hour while maintaining deli cleanliness • Use of team work to divide deli tasks amongst workers for a common goal • Responsible for the time management regarding food to be rotated and stations to be cleaned • Effectively communicate to deliver consistently accurate orders

Education

  • University of South Florida St. Petersburg
    Marketing
    2018 - 2021
  • Spruce Creek High School
    International Baccalaureate Program
    2014 - 2018

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