Design Mentor

• May 2023 - Present

Mentoring designers in design courses and career advice. Mentoring designers in design courses and career advice.

Senior Product Designer

• Jan 2023 - Present

Lead Product Designer

• May 2021 - Jan 2023

CLEVR is the low-code and no-code Software-with-a-Service solutions provider and the largest global Mendix expert partner. The company supports business in their digital transformation by providing fast and high quality developent of Mendix applications. My team, CLEVR Development Suite, developed a complete toolset for code quality for these apps, ensuring security, performance, mantainability and other best practices through the development process. As Lead Product Designer my role was to plan and perform Product Discovery and User Research activities, design interaction screens and collaborate with developers to build a Design System for Frontend. Additionally to my role in the Development Suite team, I collaborated with other teams in both Services and Solutions, bringing more visibility of the value of design accross the organization. Show less

Senior Product Designer

• Sep 2020 - Apr 2021

Lightspeed is an omnichannel commerce platform for retail, hospitality and golf merchants around the world. As part of the eCommerce team, my main project was redesigning the default theme for new online stores. The new theme, Ignite, was designed to consider a wide range of markets and types of merchants, thus from the beginning we considered responsiveness, accesibility and flexibility as the principles for the product. As part of a wider design team I also contributed to fostering a collaborative design culture with space to explore how design, and new tecnologies, could push innovation witin the product teams. Show less

Senior UX Designer

• Aug 2019 - Aug 2020

Healthy Workers aims to create happy, effective employees and workplaces. We combine environmental data with science-based people analytics to uncover actionable insights for managers. As a Product Designer, I participated in the entire product design, from strategy to research, wireframing, prototyping and testing. My main driver was to be the user champion, and bring the user’s voice to product discussions. Healthy Workers aims to create happy, effective employees and workplaces. We combine environmental data with science-based people analytics to uncover actionable insights for managers. As a Product Designer, I participated in the entire product design, from strategy to research, wireframing, prototyping and testing. My main driver was to be the user champion, and bring the user’s voice to product discussions.

Design System Lead

• Jan 2019 - Jul 2019

As the designer responsible for representing Design in Backbase Design System, my role is centered on building a process that empowers designers to create superior experiences with the confidence of understanding how design and implementation live together.Backbase Design System is a core product for the company, sitting at the center of the Banking Widget Collection, it sets the standards and consistency rules that make any experience built with Backbase a delight.

Senior UX Designer

• Oct 2017 - Dec 2018

As a designer working on R&D my focus is on designing web and mobile experiences for Wealth Management.

UX Consultant

• May 2016 - Oct 2017

As a UX Consultant for Backbase I've been able to work with some of the biggest banks in the world helping them build intuitive digital solutions with user's needs in the center of the process.

Country Manager

• Nov 2013 - Dec 2015

As a Country Manager I was responsible for local growth. I created a network of local distributors, film festivals, marketing partners and providers to launch and grow the product and brand in the region. My responsibilities ranged from working with the international team in the product and content strategy, to developing local solutions to handle support, translations, encoding, marketing, press, content and customer acquisition. As a Country Manager I was responsible for local growth. I created a network of local distributors, film festivals, marketing partners and providers to launch and grow the product and brand in the region. My responsibilities ranged from working with the international team in the product and content strategy, to developing local solutions to handle support, translations, encoding, marketing, press, content and customer acquisition.

Founder and CEO

• Jun 2011 - Oct 2013

As a Founder and CEO I had a wide range of responsibilities. We were funded by MexicanVC (acquired by 500 Startups) and Startup Chile. We developed two business ideas and became the first VOD platform in Mexico, with only three founders. From finding distributors and marketing partners to taking care of relationships with investors, mentors and customers, while developing the product, measuring every iteration to learn as fast as it was possible. It was quite a ride. As a Founder and CEO I had a wide range of responsibilities. We were funded by MexicanVC (acquired by 500 Startups) and Startup Chile. We developed two business ideas and became the first VOD platform in Mexico, with only three founders. From finding distributors and marketing partners to taking care of relationships with investors, mentors and customers, while developing the product, measuring every iteration to learn as fast as it was possible. It was quite a ride.

Entrepreneur In Residence

• Feb 2013 - Sep 2013

Start-Up Chile is a program created by the Chilean Government that seeks to attract early-stage, high-potential entrepreneurs to bootstrap their startups using Chile as a platform to go global. It is a highly selective program, which takes in only a few startups from over thousands of applications, that provides capital, support, and business education to disruptive tech entrepreneurs such as the team behind NuFlick, my startup. Start-Up Chile is a program created by the Chilean Government that seeks to attract early-stage, high-potential entrepreneurs to bootstrap their startups using Chile as a platform to go global. It is a highly selective program, which takes in only a few startups from over thousands of applications, that provides capital, support, and business education to disruptive tech entrepreneurs such as the team behind NuFlick, my startup.

Podcast Producer

• Jan 2010 - Dec 2012

Emprende.la was a pioneer Podcast in Mexico. One of the first to cover tech entrepreneurship and interview founders of startups all around the country. As a producer, I did the necessary research for our content, made alliances with other organizations around startups and post-produced the audio itself. Additional to the Podcast itself, as a partner of the brand, I co-created StartupDojo, a formative program for entrepreneurs that had the support of Microsoft and other tech organisations in Mexico; I was an advisor and co-organizer of entrepreneurial events such as Campus Party México and SG Emprende. Show less

Digital Account Executive

• Mar 2011 - Jun 2011

As an account executive, my work centered around managing the relationships with a selected group of clients. From understanding their vision to presenting the digital experience that their brand wanted to present, considering costs and technology reach in the Mexican market. As an account executive, my work centered around managing the relationships with a selected group of clients. From understanding their vision to presenting the digital experience that their brand wanted to present, considering costs and technology reach in the Mexican market.

Operations Manager

• 2009 - Feb 2011

SG Campus is a special project of Software Guru for live virtual classes and continuous education for IT professionals. Coordination of instructors, support and academic personnel to create live online courses, generate continuous material and promote continuous learning. Planning of courses, finding suitable instructors and orchestrate the work team. SG Campus is a special project of Software Guru for live virtual classes and continuous education for IT professionals. Coordination of instructors, support and academic personnel to create live online courses, generate continuous material and promote continuous learning. Planning of courses, finding suitable instructors and orchestrate the work team.

Digital Media Consultant

• Apr 2009 - Dec 2010

I worked in different areas of the company, my activities consisted of: Design and execution of online marketing campaigns both inside the company and as a consulting service for their clients. Consulting on social media integration, creation of online marketing campaigns and best practices inside a marketing team. Consulting on the creation of online communities of practice to engage employees in knowledge sharing. I worked in different areas of the company, my activities consisted of: Design and execution of online marketing campaigns both inside the company and as a consulting service for their clients. Consulting on social media integration, creation of online marketing campaigns and best practices inside a marketing team. Consulting on the creation of online communities of practice to engage employees in knowledge sharing.

Film Producer

• Nov 2007 - 2010

Production of short-films, full-length features, commercials and video in general. Research on new ways to bring the cinematographic experience to the web in a sustainable project. Production of short-films, full-length features, commercials and video in general. Research on new ways to bring the cinematographic experience to the web in a sustainable project.

Podcast and Radio Producer

• Oct 2006 - Dec 2009

CinemaNET aired once a week on Horizonte 107.9 FM. There's also a Podcast version of the show and it also has a TV participation in Efekto TV I managed invitees, recording capsules and on air direction. CinemaNET aired once a week on Horizonte 107.9 FM. There's also a Podcast version of the show and it also has a TV participation in Efekto TV I managed invitees, recording capsules and on air direction.

Podcast Producer

• Jun 2006 - Mar 2009

Production and editing of Podcasts for Frecuencia Cero, another branch of the company. Production and editing of Podcasts for Frecuencia Cero, another branch of the company.

Media Content Producer

• Jun 2006 - Mar 2009

Production of web videos for SuEmpresa.com, a branch of the company. These videos were part of the online marketing strategy. Production of video tutorials for clients and video testimonies of clients with successful experiences with Google Adwords. Research, writing and editing of the monthly newsletter of the company. Production of web videos for SuEmpresa.com, a branch of the company. These videos were part of the online marketing strategy. Production of video tutorials for clients and video testimonies of clients with successful experiences with Google Adwords. Research, writing and editing of the monthly newsletter of the company.

Copywriter

• Aug 2005 - Jan 2006

As a part of the creative department, I collaborated in the creation of campaigns for the State Government and the City's Government. Production of scripts for television, radio and printed material. As a part of the creative department, I collaborated in the creation of campaigns for the State Government and the City's Government. Production of scripts for television, radio and printed material.