Director - Partnerships & Strategic Initiatives

• Jan 2023 - Present

Director Of Partnerships

• Mar 2022 - Aug 2022

Senior Marketing Manager - Technology Partnerships

• Aug 2020 - Mar 2022

Partner Marketing Manager - GCP Marketplace

• Nov 2019 - Jul 2020

Sailing Sabbatical

• Jun 2018 - Nov 2019

Took an 18 month sabbatical to pursue my childhood passion for sailing - completing over 20K miles through Alaska, Mexico, and the South Pacific on a 55ft catamaran. Took an 18 month sabbatical to pursue my childhood passion for sailing - completing over 20K miles through Alaska, Mexico, and the South Pacific on a 55ft catamaran.

Senior Marketing Manager, Partner Ecosystem

• Mar 2017 - Jun 2018

ON24 is the global leader in Webinar-driven Marketing and Communications Solutions - cloud-based and across various departments, including marketing, internal communications and training and e-learning. ON24 is the global leader in Webinar-driven Marketing and Communications Solutions - cloud-based and across various departments, including marketing, internal communications and training and e-learning.

Partner Marketing Lead

• Sep 2016 - Mar 2017

Promoted to Partner Marketing Lead in January 2016, and to Partner Marketing Manager in August 2016. • Generated over $450K in sourced pipeline in 2016 through co-marketing campaigns with ISV and agency partners • Managed 18 sponsors at $250K in sponsor fees for annual conference Advocamp - 95% of sponsors would recommend sponsoring again • Established a broad network of martech partners we can rely on for quarterly co-marketing campaigns with forecastable results… Show more Promoted to Partner Marketing Lead in January 2016, and to Partner Marketing Manager in August 2016. • Generated over $450K in sourced pipeline in 2016 through co-marketing campaigns with ISV and agency partners • Managed 18 sponsors at $250K in sponsor fees for annual conference Advocamp - 95% of sponsors would recommend sponsoring again • Established a broad network of martech partners we can rely on for quarterly co-marketing campaigns with forecastable results • Increased partner marketing contribution to company MQL targets by 80% in one year

Partner Operations

• Nov 2014 - Mar 2017

First hire by our VP of Business Development - supported him in building our ISV and agency partner programs from ground up • Actively recruited, trained, and aligned new agency partners with our sales and marketing initiatives, helping to scale our program from 13 to 61 • Managed partner training and revenue generation for 2 of our top 3 revenue generating agency partners in 2015 • Pitched and executed on co-marketing campaigns with our ISV partners to highlight our joint… Show more First hire by our VP of Business Development - supported him in building our ISV and agency partner programs from ground up • Actively recruited, trained, and aligned new agency partners with our sales and marketing initiatives, helping to scale our program from 13 to 61 • Managed partner training and revenue generation for 2 of our top 3 revenue generating agency partners in 2015 • Pitched and executed on co-marketing campaigns with our ISV partners to highlight our joint value proposition and reach new audiences

Executive Leadership Program - Credit Limit Program Manager

• Jan 2014 - Nov 2014

Responsible for developing strategies, program changes and capital investments to reduce losses and improve the customer experience among high-risk credit customers. • Guided the strategy for the Credit Limit Program through the exploration of customer payment and product behavioral patterns, working closely with business intelligence, finance, and customer support teams • Managed a 9-month, $800K IVR enhancement project to solve the issue of excess routine calls through the… Show more Responsible for developing strategies, program changes and capital investments to reduce losses and improve the customer experience among high-risk credit customers. • Guided the strategy for the Credit Limit Program through the exploration of customer payment and product behavioral patterns, working closely with business intelligence, finance, and customer support teams • Managed a 9-month, $800K IVR enhancement project to solve the issue of excess routine calls through the implementation of an automated call system. Reduced the volume of forecasted calls by 4X, for a payback period of under 11 months

Executive Leadership Program - Campaign Marketing Analyst

• Jan 2013 - Jan 2014

Designed and launched Bell's first Device Reservation System for the Apple iPhone 5S & 5C Launch. Solutioned and mapped several recommendations to redesign our preorder process into a reservation system in order to manage low initial iPhone 5S volumes, just two weeks before the iPhone launched. Worked collaboratively with internal teams, including Bell.ca, credit & fraud, and channel communications, to manage the pre-order process and supply chain management for iconic device… Show more Designed and launched Bell's first Device Reservation System for the Apple iPhone 5S & 5C Launch. Solutioned and mapped several recommendations to redesign our preorder process into a reservation system in order to manage low initial iPhone 5S volumes, just two weeks before the iPhone launched. Worked collaboratively with internal teams, including Bell.ca, credit & fraud, and channel communications, to manage the pre-order process and supply chain management for iconic device launches. Also responsible for executive level reporting and post-mortem campaign analysis.

Executive Leadership Program - Business Analyst - Mobile Accessories

• Jun 2012 - Jan 2013

Investigated financial and inventory management reporting systems to reconcile reporting discrepancies. Worked with our finance and supply logistics teams to overhaul our reporting processes. Designed financial reporting tools and trained merchandise category managers to quickly synthesize multiple reporting sources weekly and improve purchasing decisions. Developed recommendations for improved merchandising on Bell.ca and scoped an in-store planogram pilot project.

President & CEO

• May 2011 - Apr 2012