Managing Marketing Director and Owner

• Apr 2006 - Present

We are a leading internet marketing firm in Belize focusing on pretty much anything to do with marketing your business using the internet. We work in close collaboration with our clients to meet their goals and assure that they are getting the most from their marketing efforts. Although we have extensive experience with the tourism industry, we work with businesses and organizations in all industries and assist them in harnessing the power of the internet. • Delivered a 1,233% increase (1,500 to 20,000) in Facebook followers for a client through the use of targeted blog creation and online contests. • Drastically improved the digital presence of several resort clients by creating dynamic websites and enhancing SEO, leading to top Google search rankings for critical keywords. • Create and oversee the adoption of comprehensive internet marketing plans that focused on critical assets such as website development, content optimizations, social media marketing, blogging, and PPC. • Implemented on-site SEO, including targeted keyword research, custom URLs, internal linking, and content writing to improve organic search rankings for clients. • Analyzed data gathered from Google Analytics, Google Search Console, Majestic, and SEO Power Suite to inform decision making related to marketing operations. • Carried out link-building campaigns using both internal and external links identified through the analysis of competitor links. • Launched and managed online campaigns via Google and Bing Ads for both domestic (Belize) and international clients. • Coordinated the use of marketing lists with more than 13,500 members, running special offers using A/B testing. • Conducted several country-wide workshops providing information about digital marketing and SEO to resort managers for the Belize Tourism Board.

Lotus Domino Administrator

• 2001 - 2005

• Supported and maintained over 30 Lotus Domino servers located in World Bank country offices in African countries. • Technical lead on a couple of projects, the primary one being to synchronize Notes personal data with personal digital assistants (PDAs). This lead to the increased adaption of non-Blackberry PDAs through out the Bank. • Gave presentations to the help desk and information technology support staff about how Domino is used within the World Bank. • Supported and maintained over 30 Lotus Domino servers located in World Bank country offices in African countries. • Technical lead on a couple of projects, the primary one being to synchronize Notes personal data with personal digital assistants (PDAs). This lead to the increased adaption of non-Blackberry PDAs through out the Bank. • Gave presentations to the help desk and information technology support staff about how Domino is used within the World Bank.

Development Manager

• 1999 - 2001

• Directed a team that created and improved the design of a series of web applications that provided video content to Eyecast clients. • Acted as the primary liaison between Development and Production groups. This responsibility involved being the first point of contact for any problems that could not be handled by our Production staff, training the Production staff in the use of Eyecast technology through class room sessions and written documentation, and developing a QA process to properly put new technology into production. • Planned and implemented multiple changes in configuration of our production systems. One such move involved migrating from R4 to R5 Domino servers and another involved expanding our systems from a single server to a multi-server configuration.

Manager, Messaging & Enabling Technologies

• 1996 - 1999

• Managed dozens of technical consulting projects of three to six months in length which usually involved small teams of four to twelve people. Most of the projects involved developing custom database applications, implementing new networks, migrating clients from one email platform to another and developing technical documentation. The quality of the work completed often lead to repeat business so I was often put on projects that involved first contact with clients. • Designed and presented a two-day seminar for the EPA on creating and deploying groupware applications based on the Accelerated Value Method (AVM) developed by Lotus Corporation. To aid the learning process, hands-on activities were included in the seminar. • Designed and presented a half day seminar for the EPA on business process reengineering (BPR) and how to introduce BPR concepts into an organization. The seminar also covered how Lotus Notes can play a role in the BPR process and what organizations can do to address resistance to new processes.

Project Manager

• 1995 - 1996

Applications Developer

• 1993 - 1995

Independent Consultant

• 1993 - 1993

Financial Analyst

• 1991 - 1992