Marketing Director

• Apr 2019 - Present

Marketing Consultant

• Mar 2013 - Mar 2019

I offer consultancy on strategic marketing, branding, web development & e-Commerce. I am currently working on projects in various sectors, including: - Health & Wellness - Construction - Professional Services - Luxury Goods - Media & Broadcasting I enjoy working with start-ups and can especially add value to content led business. I manage various communication plans, all of which are Direct Response led. Some of my clients outsource all of their eShot campaigns to me which I enjoy managing off-site. I have a small team of trusted professionals who I subcontract if required, to supply services such as web development, design, video & content creation, eCommerce development and creative services. I am also a Video Script Writer & Storyboarder for an International Charity. Show less

Marketing Manager

• Nov 2015 - Apr 2017

Wellbeing Network is a rapidly growing e-Commerce startup, comprising online retail as well as a linear (Sky 252) and online TV channel. During my time here my role involved: - Reporting to the CEO and MD - Oversight of branding and strategic marketing, in line with monthly revenue targets - Management of external media buying agency and a small internal team - Oversight of all digital marketing and PR - eCommerce development (Magento) - Management of supplier and 3rd party partnerships - Oversight of retail promotions - Event management (as Media Partner) - 3rd party supplier management - Analysis and development of logistics & fulfillment Show less

Project Executive

• Dec 2013 - Mar 2014

In 2014, the sale of Zone International to AMC Networks was completed. This included a portfolio of 13 internationally broadcasted television channels including MGM, Jim Jam and the CBS suite. I was contracted to assist the CEO & Business Development Chief in the documentation for the handover. This included the creation of a portfolio for all channels, including financials and ratings. This was delivered accurately and to deadline. In 2014, the sale of Zone International to AMC Networks was completed. This included a portfolio of 13 internationally broadcasted television channels including MGM, Jim Jam and the CBS suite. I was contracted to assist the CEO & Business Development Chief in the documentation for the handover. This included the creation of a portfolio for all channels, including financials and ratings. This was delivered accurately and to deadline.

Business Development Manager

• Jul 2008 - Mar 2013

Part of a small team responsible for successfully launching and growing a media initiative in the UK, trading unsold airtime using an online auction technology. Previously called Bid4Spots, Radio Trading Desk was launched during the 2008 economic crisis and continues to thrive today. My role involved: - Reporting to CEO and MD - Industry Liaison: Our main role to get this new trading system accepted by the industry bodies, the commercial radio suppliers and the extensive network of media buying agencies throughout the UK - Development of operations in order to hit weekly and monthly targets - Product Development - worked closely with American developers to improve software - Account Director for key accounts - Website management - Internal training of staff and development of best practice Show less

Account Director

• Mar 2007 - Jul 2008

Account Director role for new clients won for the UK's largest radio specialist. Account Director role for new clients won for the UK's largest radio specialist.

Project Coordinator

• Aug 2006 - Mar 2007

Coordinated the PQQ and RFP in the tendering process for a £12bn MoD project in Wales. Coordinated the PQQ and RFP in the tendering process for a £12bn MoD project in Wales.

Copywriter & Producer

• Jan 2005 - Aug 2006

This role required being involved from the briefing stage to final production stage. It included client liaison, copywriting, casting, working with production and developing creative concepts for national and regional clients. This role required being involved from the briefing stage to final production stage. It included client liaison, copywriting, casting, working with production and developing creative concepts for national and regional clients.

Media Planner

• Jan 2004 - Dec 2004

Assisted 2 Account Directors on the management of international brands and their media agencies. This included planning campaigns, utilising Nielsen research tools for compiling of sales materials, closely working with the traffic department and compiling post campaign analysis. Assisted 2 Account Directors on the management of international brands and their media agencies. This included planning campaigns, utilising Nielsen research tools for compiling of sales materials, closely working with the traffic department and compiling post campaign analysis.