Andrea Mnuk Parikh
EVP Marketing & Insights at Gigawatt Media- Claim this Profile
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Bio
Marie R. Broyer
I have had the pleasure to work with Andrea on a branch and national level at Clear Channel Outdoor. She has been a wonderful confidant over the past few years. Andrea is very dedicated, loyal and above all else will go out of her way to work with you on ideas. She is a very talented Marketing Director and helped build her local branch in sales efforts and is now working at the national office to help other Marketing Managers with Corporate Best Practices and Training efforts. I admire Andrea and her efforts to pursue what she believes in.
Lindsay Koski
There are so many positive compliments to be said about Andrea Mnuk. We've worked for the same company now for over 4 years. Although she's in a different branch, I have found myself working with her on various work related projects. She is probably the most knowledgeable marketing director in the Milwaukee market (that I've had a chance to work with). Not only is she on top of her game, but she has deep insight into all things media. She takes the time to learn the new trends and easily applies those new skills to her daily work. That's why I feel like I can call her at anytime to pick her brain. She actually teaches me things! I love that! Andrea Mnuk is top notch! Now, she's one of my best friends & I'm thankful to know such a great person!
Marie R. Broyer
I have had the pleasure to work with Andrea on a branch and national level at Clear Channel Outdoor. She has been a wonderful confidant over the past few years. Andrea is very dedicated, loyal and above all else will go out of her way to work with you on ideas. She is a very talented Marketing Director and helped build her local branch in sales efforts and is now working at the national office to help other Marketing Managers with Corporate Best Practices and Training efforts. I admire Andrea and her efforts to pursue what she believes in.
Lindsay Koski
There are so many positive compliments to be said about Andrea Mnuk. We've worked for the same company now for over 4 years. Although she's in a different branch, I have found myself working with her on various work related projects. She is probably the most knowledgeable marketing director in the Milwaukee market (that I've had a chance to work with). Not only is she on top of her game, but she has deep insight into all things media. She takes the time to learn the new trends and easily applies those new skills to her daily work. That's why I feel like I can call her at anytime to pick her brain. She actually teaches me things! I love that! Andrea Mnuk is top notch! Now, she's one of my best friends & I'm thankful to know such a great person!
Marie R. Broyer
I have had the pleasure to work with Andrea on a branch and national level at Clear Channel Outdoor. She has been a wonderful confidant over the past few years. Andrea is very dedicated, loyal and above all else will go out of her way to work with you on ideas. She is a very talented Marketing Director and helped build her local branch in sales efforts and is now working at the national office to help other Marketing Managers with Corporate Best Practices and Training efforts. I admire Andrea and her efforts to pursue what she believes in.
Lindsay Koski
There are so many positive compliments to be said about Andrea Mnuk. We've worked for the same company now for over 4 years. Although she's in a different branch, I have found myself working with her on various work related projects. She is probably the most knowledgeable marketing director in the Milwaukee market (that I've had a chance to work with). Not only is she on top of her game, but she has deep insight into all things media. She takes the time to learn the new trends and easily applies those new skills to her daily work. That's why I feel like I can call her at anytime to pick her brain. She actually teaches me things! I love that! Andrea Mnuk is top notch! Now, she's one of my best friends & I'm thankful to know such a great person!
Marie R. Broyer
I have had the pleasure to work with Andrea on a branch and national level at Clear Channel Outdoor. She has been a wonderful confidant over the past few years. Andrea is very dedicated, loyal and above all else will go out of her way to work with you on ideas. She is a very talented Marketing Director and helped build her local branch in sales efforts and is now working at the national office to help other Marketing Managers with Corporate Best Practices and Training efforts. I admire Andrea and her efforts to pursue what she believes in.
Lindsay Koski
There are so many positive compliments to be said about Andrea Mnuk. We've worked for the same company now for over 4 years. Although she's in a different branch, I have found myself working with her on various work related projects. She is probably the most knowledgeable marketing director in the Milwaukee market (that I've had a chance to work with). Not only is she on top of her game, but she has deep insight into all things media. She takes the time to learn the new trends and easily applies those new skills to her daily work. That's why I feel like I can call her at anytime to pick her brain. She actually teaches me things! I love that! Andrea Mnuk is top notch! Now, she's one of my best friends & I'm thankful to know such a great person!
Experience
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Gigawatt Media
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United States
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Advertising Services
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1 - 100 Employee
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EVP Marketing & Insights
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Jul 2020 - Present
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Clear Channel Outdoor
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United States
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Advertising Services
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700 & Above Employee
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Vice President Product Marketing
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Feb 2016 - Feb 2021
-Led the marketing & product rollout of CCO RADAR suite of solutions mobile retargeting, planning, attribution and other data products. Managed brand, story, product packaging, training, promotions, and events in support of RADAR across all CCO inventory & markets from 2016-2020.-Owned the marketing rollout of CCO's Programmatic Digital OOH products, working closely with CCO Programmatic SVP and vendor partners; strong understanding of programmatic products, partners, data application and strategies that address unique client success metrics.-Productized innovative Digital OOH capabilities that help advertisers create more relevant consumer messaging through dynamic content, live feeds and real-time updates-Led marketing support for premier CCO products including Sunset Millennium on the LA Sunset Strip, Mayo Clinic Square in Minneapolis, Boston South Station, Chicago Metra and more.-Analyze market opportunities and develop go-to-market strategies, including compelling positioning and sales enablement materials. Proven ability to exceed business objectives and department goals while fostering a team environment.About CCO: Clear Channel Outdoor is the world's leading Out-of-Home advertising company, with a evolving portfolio of products & solutions that engage audiences and activate brands. Leveraging the intersection of mobile, social and digital with billboards, street furniture, airports and more. Combined with enhanced audience insights, compelling creative messaging and efficient media planning resources, we help brands reach audiences during critical times in the decision process. Show less
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National Director of Local Marketing
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Nov 2010 - Jan 2016
- Oversee the development of Marketing Managers throughout the 47 markets that make up Clear Channel Outdoor Americas. Manage local marketing initiatives & sales development with larger national focus.-Collaborate with Clear Channel International, Radio and Media & Entertainment groups on cross platform initiatives including global client strategy, market/product development and enhancing our global brand presence.- Implement national marketing strategy & programs (ie. brand management, new technology & product development, seasonal campaigns, etc.)- Coordinate national marketing programs with CCO sales leadership teams to support company directives for sales growth (ie. vertical targeting, optimization of Salesforce.com)- Utilize keen understanding of media planning, buying & research to analyze OOH benefits in the media plan; present new technologies and opportunities to use OOH alongside broadcast & print strategy Show less
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Marketing Director
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May 2004 - Nov 2010
Day to day I serve as an expert at out of home campaign planning through targeting demographic/geographic groups efficiently and complimenting other media strategies. We strive to stay aware of new technologies and product strategies that can help you connect with the consumer more effectively. I love the study on consumer research with special interest in generational groups and their impact on local economies. My time is also divided between department management, employee relations, corporate identity and event management for business initiatives (ie. product launches or educational agency/client meetings) and Mark Natzke's emergency mapping requests. Show less
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President
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Jun 2007 - May 2010
As president of Ad 2 Milwaukee, I am personally involved in club organization, growth, and connection with AAF nationally. I am committed to offering relevant educational speakers/topics for professionals in this industry in this community and providing networking opportunities in the Milwaukee area. Ad 2 is the division of the American Advertising Federation (AAF) managed by young professionals, committed to the education, community and development of this industry locally. As president of Ad 2 Milwaukee, I am personally involved in club organization, growth, and connection with AAF nationally. I am committed to offering relevant educational speakers/topics for professionals in this industry in this community and providing networking opportunities in the Milwaukee area. Ad 2 is the division of the American Advertising Federation (AAF) managed by young professionals, committed to the education, community and development of this industry locally.
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President - Milwaukee
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2006 - May 2010
Involved in planning for Ad 2 / AAF National development & activities for annual national convention. Involved in planning for Ad 2 / AAF National development & activities for annual national convention.
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Marketing Communications Coordinator
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Jan 2001 - Jun 2001
Marketing Internship experience involving the internal communication efforts of brand to staff, training, intranet management, and collateral design. Marketing Internship experience involving the internal communication efforts of brand to staff, training, intranet management, and collateral design.
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Education
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1998 - 2002
University of Wisconsin-Whitewater
BA in Journalism, Advertising with emphasis in Marketing
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