Katrina Greeves
Group Product Manager (CX) at Smokeball - Legal Software- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Jon Whitby
I have had the pleasure of working with Kat, who served as the Head of Product at World Nomads, where she was an integral part of the leadership team. Kat is an exceptional product leader who brings excellent drive, creativity, and a deep understanding of the traveller's needs. She was a true advocate for the traveller, always putting their needs and desires at the forefront of her product roadmap. She listened carefully to their feedback, ensuring that our products were tailored to meet their needs. She was never afraid to challenge the status quo or pursue new ideas that would help enhance our travellers' experience. Throughout our time working together, I was consistently impressed by Kat's collaborative approach to problem-solving. She was always willing to roll up her sleeves and work alongside the team to deliver innovative solutions that met our customers' needs. She would be a great asset to any team, and I would love to work with her again in the future.
Tim Courtney
Kat is a consummate professional and a brilliant mind - the type of person you want on your team. Kat doesn't complain about the challenges that get in the way of a project, instead is focussed on the outcome and coming up with creative ways to solve them. Furthermore, Kat never thinks just short or long term, she blends the two together intelligently, with clever use of thought as to what we can achieve in the immediate term, with one eye on the long term. Culturally Kat is a great person to work with, she is fun and friendly and this is reflected by her direct reports demonstrating her clear ability to be a strong leader and impart a distinctly positive culture on her team. I will miss Kat for all of this and I hope our careers cross paths again some day.
Jon Whitby
I have had the pleasure of working with Kat, who served as the Head of Product at World Nomads, where she was an integral part of the leadership team. Kat is an exceptional product leader who brings excellent drive, creativity, and a deep understanding of the traveller's needs. She was a true advocate for the traveller, always putting their needs and desires at the forefront of her product roadmap. She listened carefully to their feedback, ensuring that our products were tailored to meet their needs. She was never afraid to challenge the status quo or pursue new ideas that would help enhance our travellers' experience. Throughout our time working together, I was consistently impressed by Kat's collaborative approach to problem-solving. She was always willing to roll up her sleeves and work alongside the team to deliver innovative solutions that met our customers' needs. She would be a great asset to any team, and I would love to work with her again in the future.
Tim Courtney
Kat is a consummate professional and a brilliant mind - the type of person you want on your team. Kat doesn't complain about the challenges that get in the way of a project, instead is focussed on the outcome and coming up with creative ways to solve them. Furthermore, Kat never thinks just short or long term, she blends the two together intelligently, with clever use of thought as to what we can achieve in the immediate term, with one eye on the long term. Culturally Kat is a great person to work with, she is fun and friendly and this is reflected by her direct reports demonstrating her clear ability to be a strong leader and impart a distinctly positive culture on her team. I will miss Kat for all of this and I hope our careers cross paths again some day.
Jon Whitby
I have had the pleasure of working with Kat, who served as the Head of Product at World Nomads, where she was an integral part of the leadership team. Kat is an exceptional product leader who brings excellent drive, creativity, and a deep understanding of the traveller's needs. She was a true advocate for the traveller, always putting their needs and desires at the forefront of her product roadmap. She listened carefully to their feedback, ensuring that our products were tailored to meet their needs. She was never afraid to challenge the status quo or pursue new ideas that would help enhance our travellers' experience. Throughout our time working together, I was consistently impressed by Kat's collaborative approach to problem-solving. She was always willing to roll up her sleeves and work alongside the team to deliver innovative solutions that met our customers' needs. She would be a great asset to any team, and I would love to work with her again in the future.
Tim Courtney
Kat is a consummate professional and a brilliant mind - the type of person you want on your team. Kat doesn't complain about the challenges that get in the way of a project, instead is focussed on the outcome and coming up with creative ways to solve them. Furthermore, Kat never thinks just short or long term, she blends the two together intelligently, with clever use of thought as to what we can achieve in the immediate term, with one eye on the long term. Culturally Kat is a great person to work with, she is fun and friendly and this is reflected by her direct reports demonstrating her clear ability to be a strong leader and impart a distinctly positive culture on her team. I will miss Kat for all of this and I hope our careers cross paths again some day.
Jon Whitby
I have had the pleasure of working with Kat, who served as the Head of Product at World Nomads, where she was an integral part of the leadership team. Kat is an exceptional product leader who brings excellent drive, creativity, and a deep understanding of the traveller's needs. She was a true advocate for the traveller, always putting their needs and desires at the forefront of her product roadmap. She listened carefully to their feedback, ensuring that our products were tailored to meet their needs. She was never afraid to challenge the status quo or pursue new ideas that would help enhance our travellers' experience. Throughout our time working together, I was consistently impressed by Kat's collaborative approach to problem-solving. She was always willing to roll up her sleeves and work alongside the team to deliver innovative solutions that met our customers' needs. She would be a great asset to any team, and I would love to work with her again in the future.
Tim Courtney
Kat is a consummate professional and a brilliant mind - the type of person you want on your team. Kat doesn't complain about the challenges that get in the way of a project, instead is focussed on the outcome and coming up with creative ways to solve them. Furthermore, Kat never thinks just short or long term, she blends the two together intelligently, with clever use of thought as to what we can achieve in the immediate term, with one eye on the long term. Culturally Kat is a great person to work with, she is fun and friendly and this is reflected by her direct reports demonstrating her clear ability to be a strong leader and impart a distinctly positive culture on her team. I will miss Kat for all of this and I hope our careers cross paths again some day.
Experience
-
Smokeball - Legal Software
-
United States
-
Software Development
-
100 - 200 Employee
-
Group Product Manager (CX)
-
Nov 2021 - Present
-
-
-
Property Providers
-
Australia
-
Real Estate
-
1 - 100 Employee
-
Senior Product Manager
-
Sep 2020 - Oct 2021
Digital transformation. Systems migration and integration. Strategic consultant. Digital transformation. Systems migration and integration. Strategic consultant.
-
-
-
World Nomads
-
Australia
-
Leisure, Travel & Tourism
-
1 - 100 Employee
-
Head of Product
-
Jun 2014 - Aug 2020
I built and led a team of product, communications and customer experience managers to bring to market a global online travel insurance product mix for travellers from over 130 countries. In this role I was responsible for the strategic development of World Nomads' global travel insurance product and roadmap, pricing, travel insurance content, customer experience and market intelligence. Using customer and market intel, and capitalising on platform migrations, changing local compliance needs and product and process enhancements, I led numerous strategic projects to double the World Nomads travel insurance product mix, migrate onto new platforms, develop the product content marketing strategy and refine the global pricing strategy to consistently improved quote to conversion sales performance year on year.
-
-
Product Marketing Manager
-
Aug 2010 - May 2014
As a customer engagement and partnership specialist, in this role I was responsible for ensuring World Nomads travel insurance is relevant, useful, globally competitive and accessible online through a global network of partners including Lonely Planet, Hostelworld and over 2500 like minded travel companies.
-
-
Partnerships Manager - Asia Pacific
-
Nov 2007 - Jul 2010
Responsible for the development of World Nomads' Asia Pacific partnerships and the global affiliate program. Grew WorldNomads.com partnerships revenue in the Asia Pacific region by 10% annually.
-
-
-
-
Marketing Consultant
-
Jan 2007 - Aug 2007
Developed Wildbrumby Schnapps brand persona, packaging and communications strategy for this boutique distillery in Regional new South Wales. Developed Wildbrumby Schnapps brand persona, packaging and communications strategy for this boutique distillery in Regional new South Wales.
-
-
-
YES Improvement
-
Spectator Sports
-
1 - 100 Employee
-
Marketing Consultant
-
Feb 2007 - Apr 2007
Developed new website; designed and implemented e-comms, direct marketing and promotions strategy for this Canadian ski tour operator and snowsports instructor training provider. Developed new website; designed and implemented e-comms, direct marketing and promotions strategy for this Canadian ski tour operator and snowsports instructor training provider.
-
-
-
Foster's Group
-
Australia
-
1 - 100 Employee
-
Business Development Manager - Hospitality Group
-
Jun 2006 - Jan 2007
Developed & implemented national sales and marketing strategy to launch Foster's Venues, 10 iconic wineries and brewery venues including Penfolds and Wolf Blass wine estates and Cascade Brewery to the Australian business tourism sector. Key clients secured included IBM, Carlson Marketing, Bunnings, Toshiba, Solvay Pharmaceuticals. Responsible for national business development and account management, B2B promotional strategy, product development, budgeting and forecasting. Developed & implemented national sales and marketing strategy to launch Foster's Venues, 10 iconic wineries and brewery venues including Penfolds and Wolf Blass wine estates and Cascade Brewery to the Australian business tourism sector. Key clients secured included IBM, Carlson Marketing, Bunnings, Toshiba, Solvay Pharmaceuticals. Responsible for national business development and account management, B2B promotional strategy, product development, budgeting and forecasting.
-
-
-
-
Business Development & Event Manager
-
Jul 2005 - Apr 2006
Responsible for business development, event design and management, supplier contracting and budgeting for this boutique event management company. Key Clients: American Express Bank (Worldwide), Origin Energy, QTQ Channel 9 Brisbane, Ci Events / IBM, ID Meetings & Events / Apple, Hayman Island Resort. Responsible for business development, event design and management, supplier contracting and budgeting for this boutique event management company. Key Clients: American Express Bank (Worldwide), Origin Energy, QTQ Channel 9 Brisbane, Ci Events / IBM, ID Meetings & Events / Apple, Hayman Island Resort.
-
-
-
TLT LLP
-
United Kingdom
-
Law Practice
-
700 & Above Employee
-
Events Officer
-
2004 - 2005
Business event management for a large legal firm. Business event management for a large legal firm.
-
-
-
-
Contract Marketing & Event Manager, Traveller, Ski Instructor
-
2000 - 2004
-
-
-
Sydney Fish Market
-
Australia
-
Wholesale
-
1 - 100 Employee
-
Marketing Coordinator & Event Manager
-
1998 - 1999
-
-
-
-
Marketing Coordinator
-
1997 - 1998
-
-
Community
