Bobby Pham
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Bio
Experience
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We get brands on the 1st Page of Google and grow their monthly revenue from 6-figures to 7-figures in less than 12 months. Our core expertise lies in: Technical SEO On-Page SEO Link Building Content Marketing Recovering from Google Penalties And our core niches are: - Healthcare Tech - CBD - Cannabis - e-Commerce Serious in scaling your brand online? Then let's get serious about your SEO. Book a time to chat with me at ---> https://bobadigital.com/meetings/bobby-pham Show less
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I work with companies' digital marketing teams to execute proper SEO that achieves quick and long-term rankings. I work with businesses to strategize and execute creative SEO plans that not only achieve revenue and traffic goals, but drive positive growth across all digital channels. Some recent achievements include: - Hired, trained, and managed a team of 16 online contractors to execute a client's online SEO campaign, achieving 200% in traffic growth in 4 months - Performed On-Page SEO optimization on a client site in the franchise broker space resulting in 118% traffic growth in organic traffic in 2 months - Optimized an online shipment company's online campaign to reduced cost-per-acquisition costs by 95% in 3 months Show less
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As the Influencer Outreach and Link Building Manager, Namecheap brought me on for a contract project for their off-page SEO campaign. This resulted in: 31 new links 54% increase in organic traffic My overall responsibility was to create and implement a strategy for: - Raising the domain authority for Namecheap - Increasing organic traffic - Increasing rankings for keywords relevant to the target services of the link building campaign - Building relationships with key opinion leaders and influencers in the DIY blogger space My process included: - Utilizing tools including Ahrefs, Majestic SEO, and Moz to research competitor metrics to establish KPIs for the campaign - Performing manual research to uncover opportunities for links - Engaging in creative outreach methods to build relationships and gain exposure on relevant, authoritative domains and key influencer channels - Working with the content team to supply quality, valuable content pieces that offered value for our target audience as well as acquiring link placement on target sites Show less
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Led all digital marketing strategies including customer engagement, SEO, and content marketing. Grew brand through content syndication over multiple channels including blog posts, social media, and newsletters. - Drove the strategy to generate $2.2 million in revenue by effectively nurturing key customer relationships. - Created and developed comprehensive training content for a $10,000 affiliate marketing training course. - Led Content Marketing Initiative to grew newsletter subscribers in Q3 by 25% and in Q4 by 47% (2015) - Trained and managed a team of 8 consisting of junior media buyers, designers, developers, and content writers producing in $55,000 in monthly revenue Show less
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Served as a search specialist for a boutique online marketing firm specialized in SEO, PPC, link building, and social media campaigns. Collaborated with numerous brands on key SEO initiatives. Performed comprehensive site audits including on-page, off-page, social, and technical. Planned/executed manual link outreach campaigns. Created and delivered monthly traffic and SEO reports. - Achieved #1 ranking in target keywords for numerous high-profile clients including Four Seasons, Honda, La-Z-Boy, Jeep, JanSport, Lee Jeans, Kraft, Tyco, eHarmony, Cleveland Clinic, and Fisher Price. - Successfully conducted four Panda and Penguin SEO penalty recoveries via manual link clean-up and outreach. - Consistently maintained a 94% client retention rate. - Increased online revenue over 85% by effectively managing PPC campaigns for brands in the automobile and real estate industries. Show less
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Opened a satellite office and managed a team of two content writers, one SEO specialist, and three link builders. Managed all SEO initiatives for numerous high-profile brands. Conducted manual link outreach to secure links and implemented technical SEO revisions on clients’ websites. - Created and executed a search plan that drove 200% revenue growth for an educational brand. - Achieved first page rankings for multiple key clients including Bvlgari, Havainas, and Bliss Home Spa, and top three rankings for Terminix, American Home Shield, and Merry Maids. - Removed all negative results from first pages through successful online reputation management efforts. - Expanded brand awareness by developing viral link bait material to secure links. Show less
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Education
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North Carolina State University
Double Concentration in Public Relations and Mass Media, Communications -
North Carolina School of Science and Mathematics