Rafael Romão

Chefe do departamento de design at Liberty
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR

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Bio

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Credentials

  • Fluência em Inglês
    Rockfeller Brasil Franchising
    May, 2018
    - Nov, 2024
  • High End Fashion Retouch
    MB Treinamentos Especializados
    May, 2016
    - Nov, 2024

Experience

    • Brazil
    • Entertainment Providers
    • 1 - 100 Employee
    • Chefe do departamento de design
      • Oct 2021 - Present

      At Liberty, my role as a Design Supervisor and Art Director consists in leading all requests from the other departments, as well as observing the esports scenario and trends to implement or create new strategies and visual campaigns that can help our company to achieve its goals as a competitive eSports Organization. On a day-to-day basis, my work also consists of producing and distributing tasks for each team member according to their specialties and in addition to that i am also responsible for all approval to all visual and graphic content that is produced by the design department. I am also responsible for development of graphic concepts and campaigns for our digital and social channels like Instagram, Facebook, Twitter and Youtube. Show less

    • Brazil
    • Events Services
    • 1 - 100 Employee
    • Diretor de Arte
      • Jul 2018 - Sep 2021

      At Eventare my role was to develop visual and sales campaings for our pay TV clients such as ESPN, Star+, Disney+, Star Channel, Fox Channel, Fox Premium, Star Premium, Nickelodeon, Nick Jr, Paramount and some other brazilian companies like Canal Premiere, Canal Combate, Globo.com and McAfee Brazil. In between, I was also responsible for the deadlines and graphic resources of our creative team and in addition I also led Eventare’s rebranding project with web and graphic development from scratch with our developer's partner. Show less

    • Media Production
    • 700 & Above Employee
    • Diretor de arte freelancer
      • Aug 2017 - Apr 2020

      As a freelancer I’ve been working with branded content but also with digital and fashion retouching. I was also able to lead some graphic projects like fashion magazines and e-commerce. As a freelancer I’ve been working with branded content but also with digital and fashion retouching. I was also able to lead some graphic projects like fashion magazines and e-commerce.

    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Diretor de arte
      • Apr 2016 - May 2018

      Working at Raffcom my role was to develop digital campaigns and ads for over 26 of our clients over the years. I was also able to create graphic and digital works for social media, website and e-mail using techniques such as image retouching and composition following all of the social media guidelines. Working at Raffcom my role was to develop digital campaigns and ads for over 26 of our clients over the years. I was also able to create graphic and digital works for social media, website and e-mail using techniques such as image retouching and composition following all of the social media guidelines.

    • Brazil
    • Retail
    • 700 & Above Employee
    • Designer gráfico
      • Nov 2013 - Mar 2016

      Development of KeyVisual's for promotional and institutional campaigns, as well as their adaptability and standards for all the company's stores; Reformulation of the identity of the products, through studies and implementation of new types of packaging, following the needs of the commercial department.Manipulation and retouching of digital images for publications on social networks.

    • Supervisor de Comunicação Visual
      • Oct 2012 - Nov 2013

      Development supervisor of the visual communication department of approximately 60 stores;Conducting trips to support inaugurations, including training and monitoring of internal communication professionals as well as monitoring the evolution of store results through metrics and goals, with face-to-face and distance monitoring via internal communicationsCarrying out methods and improvements for product rotation at the point of sale, through strategies and circulation maps, as well as the development of graphic and promotional materials for the stores;I was responsible for the implementation and monitoring of departmental savings goals, resulting in the reduction of departmental expenses from 8% to 3%;I was also responsible for following up the professionals as well as implementing norms and policies for valuing and caring for the team. This was an important factor for the reduction of the turnover rate in the team, falling from 92% to 9% (the lowest rate in the company that year). Show less

    • Assistente de Comunicação Visual
      • Jan 2012 - Oct 2012

  • Supermercados Estrela
    • Presidente Prudente e Região, Brasil
    • Assistente Administrativo
      • Nov 2008 - Mar 2011

  • Multi Itens Atacado
    • Presidente Prudente e Região, Brasil
    • Jovem Aprendiz
      • Jan 2006 - Sep 2008

Education

  • Centro Universitário de Brusque
    Técnologo em Design Gráfico, Design Gráfico
    2015 - 2017
  • Universidade do Oeste Paulista
    Administração de Empresas com Ênfase em Marketing, Administração, Negócios e Marketing
    2011 - 2012

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