James Burr

Senior Director at Wunderman Thompson MAP
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Contact Information
us****@****om
(386) 825-5501
Location
UK

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5.0

/5.0
/ Based on 2 ratings
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Jim Wilson

James was the sales engineering leader in EMEA for Merced Systems and a great employee and executive. He has a great work ethic, is technically solid, and has a great attitude. I would hire him again to help build out an EMEA organization.

Alex Holt

As a manager, James created a great team environment from quite a diverse group of people where I could do some of my best work. His feedback was always fair and insightful. James was excellent at helping me manage priorities and communicate difficulties across the organisation to find agreement and move forward, event when initially it felt like there was no good choice to be made. I'd highly recommend James to both organisations and people considering working in his team.

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Credentials

  • Salesforce Certified Marketing Cloud Consultant
    Salesforce
    Jan, 2020
    - Nov, 2024
  • Salesforce Certified Marketing Cloud Email Specialist
    Salesforce Certifi
    Jan, 2017
    - Nov, 2024
  • Squared Online
    Squared Online - a Google / HLC Partnership
    Mar, 2015
    - Nov, 2024

Experience

    • Denmark
    • Advertising Services
    • 700 & Above Employee
    • Senior Director
      • Sep 2015 - Present

      Helping leading companies across the World realize the vision of personalized consumer experiences at scale. We help companies accelerate the value realization through a blended and balanced approach to customer experience, data & insight, technology, operations, and processes. * We transform the high-level vision in to tangible strategies, use cases, and roadmaps. * We design and implement the operational processes and organizational changes required to succeed. * We build intelligent personalisation based on artificial intelligence and machine learning. * We ensure results are quantifiable and used for continuous optimization. * We help clients select, architect and integrate the best Marketing and Advertising Technology solution in order to ensure true cross-channel integration of the consumer experience. * We enable the large, global and multi-national organization to shift the focus from operation to innovation by smart support for the ongoing operation. * We are Adobe and Salesforce Global Premier partners with over 200 specialists in both marketing clouds.

    • Information Services
    • 700 & Above Employee
    • Head of Presales and Consulting
      • Oct 2013 - Sep 2015

      Responsible for the Solutions Consulting and Digital Consulting teams in the UK supporting the Experian Cross Channel Marketing Platform and Digital Marketing Suite. The Digital Consultancy team help Experian customers assess the effectiveness of their digital marketing campaigns and provide clear strategies to accelerate the acquisition and retention of customers. They achieve this through a focus on delivering best practice, data insights and a deep understanding of digital marketing technologies. The team works as an extension of our clients marketing team to deliver clear Return on Marketing Investment in all digital channels and help develop impactful and modern marketing strategies. The Solutions Consulting team is a highly technical software presales team that supports Experian's enterprise software sales teams to scope, demonstration and integrate our Experian Marketing Suite. They deliver real-time cross channel Proof of Concepts to demonstrate how Experian's marketing technology integrates seamlessly into clients marketing processes and systems.

    • United States
    • Software Development
    • 700 & Above Employee
    • UK Presales Manager
      • Jan 2011 - Oct 2013

      In his role as Presales Manager, James developed new demonstrations and sales collateral now used across the global organisation. He was responsible for introducing agile sales and presales processes to reduce the time taken to prepare for bids and presentations. Recognised for successfully closing business as part of a bid team and being instrumental in the sales process, James created innovative demonstrations in new channels for 2012 including Social and Mobile applications and lead technical Proof of Concepts that resulted in the selection of Neolane/Adobe Campaign.

    • United States
    • Software Development
    • 1 - 100 Employee
    • EMEA Sales Engineering Manager
      • Sep 2009 - Jan 2011

      In his role of UK Sales Engineering Manager, James managed the UK presales team and supported both the UK and US sales teams. As part of the business development cycle the Sales Engineering team provides business cases, return on investment models and technical demonstrations of the Performance Management solution to Merced's prospects.

    • Presales and Client Services Manager
      • Mar 2007 - Sep 2009

      Responsible for providing technical and commercial support to the sales teams. James developed both the a new Presales and Client Service team within Practique/Merced and led the implementation of ICM solutions into clients from a broad range of industries including Telecommunications, Automotive and Banking.

    • Client Services Manager
      • Oct 2003 - Mar 2007

      Developed a department of 25 consultants including a dedicated Customer Services department. Responsible for winning and implementing complex ICM solutions into Automotive and Travel sectors in the UK.

    • Senior Developer
      • Dec 2002 - Oct 2003

      James was the Lead Developer for the Practique (later acquired by Merced Systems) Lending Risk Management application for Lloyds Bank and was responsible for the design, development, integration and implementation of the application. The application was based on modern XML web services and used Microsoft SQL Server and a secure web front end to serve over 100 users in Lloyds credit risk group.

    • United Kingdom
    • Technology, Information and Internet
    • Senior Developer
      • Jan 2001 - Dec 2002

      Developed and managed media rich websites including an innovative Content Management System to enable clients to manage site content and lowering development timescales. Developed and managed media rich websites including an innovative Content Management System to enable clients to manage site content and lowering development timescales.

    • Senior Developer
      • Apr 1998 - Jan 2001

      Developed tools for project management and management information reporting for the UK Defence Research Agency (DERA). Developed tools for project management and management information reporting for the UK Defence Research Agency (DERA).

Education

  • University of Reading
    Computer Science
    1996 - 1998
  • University of Plymouth
    Underwater Technology
    1994 - 1996
  • Bryanston School
    1989 - 1994

Community

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