Mike Noel

Public Affairs Director at TOMRA
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area

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Emily Baksa

I owe my wonderful experience at Futerra to Mike's encouraging and supportive leadership. He consistently impressed me with his extensive sustainability knowledge, creativity, critical thinking abilities and efficient results.

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Credentials

  • LEED Green Associate
    U.S. Green Building Council

Experience

    • Norway
    • Automation Machinery Manufacturing
    • 300 - 400 Employee
    • Public Affairs Director
      • Jan 2022 - Present

      Pursuing public policies that accelerate action on climate change, adoption of a circular economy and business growth. TOMRA is the world's largest provider of recycling technology with an annual revenue of $860m+ and operations in 80 markets. - Leading a team of lobbyists and stakeholder partners across North America - Serve as a subject matter expert to policymakers and executives - Campaign, communications and media strategy development and execution

    • Governmental Affairs Manager
      • Dec 2018 - Dec 2021

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Sustainability Strategist
      • May 2016 - Nov 2018

      • Lead projects with in-house sustainability and marketing teams at Fortune/FTSE 500 companies to turn systemic social and environmental risks into brand and business opportunities. • Identify unique response opportunities including business model innovation to deliver value to consumers in new ways, modernizing marketing approaches to build relevance with consumers, and stakeholder engagement to strengthen leadership approaches and positioning. Responsibilities… Show more • Lead projects with in-house sustainability and marketing teams at Fortune/FTSE 500 companies to turn systemic social and environmental risks into brand and business opportunities. • Identify unique response opportunities including business model innovation to deliver value to consumers in new ways, modernizing marketing approaches to build relevance with consumers, and stakeholder engagement to strengthen leadership approaches and positioning. Responsibilities include: • Designing and facilitating strategy workshops with C-Suite Executives • Designing stakeholder engagement processes and events • Leading materiality assessments and reporting projects • Managing team of Analysts to identify consumer and sustainability trends • Business development across wide range of sectors especially Food & Beverage, Retail, Apparel & Footwear, Financial Services, Energy and Industrials. Successes include: • Enhancing the resilience of a multinational CPG firm's business strategy by integrating circular economy principles into design processes, setting sustainability targets, and engaging the Millennial consumer base • Developing the first Corporate Responsibility Report for American Express in 8 years and helping a Japanese fashion retailer modernize their approach to sustainability reporting • Leading a multi-stakeholder group including Walmart, eBay, and Johnson & Johnson to investigate and live-test consumer engagement platforms for sustainable lifestyles • Helping green commodity organizations including Fair Trade International, the Marine Stewardship Council, and the Forest Stewardship Council to develop modern brand platforms to resonate with consumers (3 separate projects)

    • Sustainability Strategist
      • Jun 2014 - Apr 2016

      Supported Futerra's Global Strategy Team to deliver high energy workshops and thinking on best practices to push the envelope on corporate sustainability. Responsibilities include: • Designing strategy workshops with C-Suite Executives • Designing stakeholder engagement processes and events • Leading materiality assessments • Managing team of Analysts to identify consumer and sustainability trends • Directing research to analyze the sustainability strategies of the entire… Show more Supported Futerra's Global Strategy Team to deliver high energy workshops and thinking on best practices to push the envelope on corporate sustainability. Responsibilities include: • Designing strategy workshops with C-Suite Executives • Designing stakeholder engagement processes and events • Leading materiality assessments • Managing team of Analysts to identify consumer and sustainability trends • Directing research to analyze the sustainability strategies of the entire Fortune 500 Successes include: • Enabling a multinational supermarket chain to set aggressive sustainability goals by utilizing competitive benchmarking • Helping green commodity organizations including Fair Trade International, the Marine Stewardship Council, and the Forest Stewardship Council to develop modern brand platforms to resonate with consumers (3 separate projects)

    • Analyst
      • Apr 2012 - Jun 2014

      Supported Futerra's Global Strategy Team to deliver insights and new thinking on the following: • Best practices in corporate sustainability and CSR • Innovative sustainability communications approaches (i.e. social media activation, movement building, cause-marketing mechanics) • GRI, IIRC, SASB-aligned sustainability reporting • Behavior change-informed marketing and innovations to drive sustainable lifestyles (in partnership with eBay, Johnson &… Show more Supported Futerra's Global Strategy Team to deliver insights and new thinking on the following: • Best practices in corporate sustainability and CSR • Innovative sustainability communications approaches (i.e. social media activation, movement building, cause-marketing mechanics) • GRI, IIRC, SASB-aligned sustainability reporting • Behavior change-informed marketing and innovations to drive sustainable lifestyles (in partnership with eBay, Johnson & Johnson, AT&T, and Walmart) • Sustainable business models and approaches (I.e. recommerce, rental, etc.) • Corporate to brand strategy alignment • Commodity certifications (I.e. MSC, FSC, 4C, USDA organic, etc.) • Public-private partnerships to deliver on systemic challenges Insights informed: • A complete Corporate Responsibility re-visioning project for one of the world's largest corporations (€54B market cap) • A major stakeholder engagement project between leading NGOs and one of the world's largest oil & gas companies • A $200M sustainable agriculture initiative between NGOs and a global coffee company.

    • United States
    • Higher Education
    • 400 - 500 Employee
    • Sustainability Marketing Specialist
      • Sep 2010 - Nov 2011

      • Directed sustainability marketing efforts including content development, web and social media outreach, reporting, and print comms • Managed external PR agency including budgetary oversight • Built multi-stakeholder sustainability task force to enhance the College's operational footprint and sustainability course offerings • Presented complex sustainability efforts to all levels of management, stakeholders and decision-makers • Directed sustainability marketing efforts including content development, web and social media outreach, reporting, and print comms • Managed external PR agency including budgetary oversight • Built multi-stakeholder sustainability task force to enhance the College's operational footprint and sustainability course offerings • Presented complex sustainability efforts to all levels of management, stakeholders and decision-makers

    • United States
    • Higher Education
    • 700 & Above Employee
    • Sustainable Business Campaign Director
      • Jan 2010 - Sep 2010

      • Successfully authored and lobbied a proposal for a new education program fusing sustainable development philosophy, environmental science, and business strategy • Designed capstone course on sustainable development, social entrepreneurism, and business strategy • Successfully authored and lobbied a proposal for a new education program fusing sustainable development philosophy, environmental science, and business strategy • Designed capstone course on sustainable development, social entrepreneurism, and business strategy

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Market Research & Strategy Intern
      • Feb 2009 - May 2009

      • Researched best practices in green marketing strategies for Fortune 500 companies and federal agencies • Industry focus included: FMCG, Food & Beverage, Agriculture, Media, and B2B services • Researched best practices in green marketing strategies for Fortune 500 companies and federal agencies • Industry focus included: FMCG, Food & Beverage, Agriculture, Media, and B2B services

    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Marketing & Promotions Intern
      • Jan 2009 - Feb 2009

Education

  • Fordham University
    Bachelor, Marketing, Environmental Policy
  • St. Joseph's Preparatory School
  • University of Scranton
    Bachelor, Major: Marketing, Minor: Environmental Policy

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