Experience

Lupine Creative

• United States
• Advertising Services
• 1 - 100 Employee

• Brand Director

  • Sep 2021 - Present

  Los Angeles Metropolitan Area I work with a team of world-class creative storytellers to realize compelling digital experiences and real-world activations that connect brands to culture.



The Trevor Project

• United States
• Non-profit Organizations
• 500 - 600 Employee

• Creative Director

  • Jun 2019 - May 2021

  Greater Los Angeles Area • Led a 2-year full-scale brand refresh of The Trevor Project and the redesign of thetrevorproject.org, including a new logo, color palette, photo library and site UX • Managed Trevor’s creative team of videographers, graphic designers and contractors toward strategic marketing, fundraising and content goals • Served on the marketing leadership team tasked with growth and campaign strategy and high-level decision making • Led the creation of a suite of video formats and premium… Show more • Led a 2-year full-scale brand refresh of The Trevor Project and the redesign of thetrevorproject.org, including a new logo, color palette, photo library and site UX • Managed Trevor’s creative team of videographers, graphic designers and contractors toward strategic marketing, fundraising and content goals • Served on the marketing leadership team tasked with growth and campaign strategy and high-level decision making • Led the creation of a suite of video formats and premium educational materials • Conceived and directed the creation of Trevor’s first ever owned digital fundraising campaigns, including 2020’s award-winning “Pride Everywhere” and 2021's "Here" Show less



Understood.org

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Creative Production Lead

  • Jan 2019 - Jun 2019

  Greater Los Angeles Area

• Creative Manager

  • Dec 2015 - Jun 2019

  Greater New York City Area • Served as Understood’s head of creative, leading a team of 5 videographers and designers toward strategic organizational goals • Managed production of all of Understood’s designed content and marketing materials, including infographics and social media assets • Built an in-house video program and scaled it to cover all organizational needs, including expert interviews, short-form field-shot documentary profiles and social media tutorials. Created production models for all kinds of video… Show more • Served as Understood’s head of creative, leading a team of 5 videographers and designers toward strategic organizational goals • Managed production of all of Understood’s designed content and marketing materials, including infographics and social media assets • Built an in-house video program and scaled it to cover all organizational needs, including expert interviews, short-form field-shot documentary profiles and social media tutorials. Created production models for all kinds of video projects, from big-budget to one-man-band pieces, which I often solo-produced • Identified, hired and collaborated with leading production agencies, ensuring final assets were to spec, on-brand and within budget



Birchbox

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Social Media Manager

  • May 2013 - Dec 2015

  Greater New York City Area • Managed Birchbox Man’s Facebook, Twitter, Instagram Tumblr & Pinterest pages • Managed production of daily omnichannel social media content for Birchbox and Birchbox Man, including custom photo and video for both the brand and its partners • Produced/directed and edited campaign-specific videos on tight budgets



Ad Age

• United States
• Book and Periodical Publishing
• 200 - 300 Employee

• Editorial Producer/Production Coordinator

  • May 2010 - May 2013

  • Reported for the print and web editions, including coverage of marketing and media trends • Designed print pages and assisted in print production workflow • Designed and coded web packages for special editorial editions • Developed and produced “Agency Digs” web video series



Chicago magazine

• Book and Periodical Publishing
• 1 - 100 Employee

• Research Intern

  • Jan 2010 - Mar 2010



Echo Magazine

• Managing Editor

  • Aug 2009 - Jan 2010

  I worked as a lead editor for Columbia College Chicago's official student magazine. I edited all copy, conceptualized and shot photos and contributed to the magazine's spring 2010 redesign.



Ad Age

• United States
• Book and Periodical Publishing
• 200 - 300 Employee

• Seasonal Research Assistant

  • Oct 2009 - Dec 2009

  I worked as a fact-checker and researcher for Ad Age's 210 Leading National Advertisers Report.



Sherman's Travel

• Book and Periodical Publishing

• Editorial Intern

  • Jun 2009 - Aug 2009

  I worked as a summer intern for Sherman's Travel magazine, as part of the American Society of Magazine Editors's (ASME's) Summer Internship Program.



The Columbia Chronicle

• Production Editor / Assistant Campus Editor

  • Aug 2008 - May 2009

  I worked first as the Assistant Campus Editor for a semester, producing two campus-related news stories for each week's edition. I then worked as Production Editor, facilitating the design and layout of the Chronicle and building the front page each week.



TheScorecardReview.com

• Writer

  • Sep 2008 - Feb 2009

  I wrote online reviews, entertainment round-ups and celebrity Q&As for this up-and-coming movie review and news website.



Shoob Photography

• Designer/Photographer

  • 2007 - 2009



Magical Tours / Mugglenet.com

• Intern

  • Feb 2008 - Sep 2008

  I traveled all over the U.K. giving themed tours of destinations in England and Scotland, and writing/shooting/hosting/editing a series of travel videos for the popular fan website Mugglenet.com.



Chicago Tribune

• Multimedia Intern

  • Feb 2008 - May 2008

  I worked on ChicagoTribune.com's blogs. I moderated content, created multimedia galleries, and wrote weekly blog round-ups for the print edition.



The Modesto Bee

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Editorial Intern

  • Jun 2007 - Aug 2007

  I worked as a full-time general assignment reporter covering crime, features and business.



NewsWatch 16

• Producer

  • Jan 2007 - May 2007

  I wrote, organized and aggregated a 30-minute live newscast each Sunday night, which was broadcast on local TV.



The Ithacan

• Staff Writer / Photographer / Designer

  • Aug 2006 - May 2007

  I worked on all sections of Ithaca College's weekly student paper, writing features and news stories, taking sports photos and designing pages each week.