Experience

Accent Group Limited

• Australia
• Retail
• 700 & Above Employee

• Head of Marketing and Digital - Trend Divison at Accent Group

  • Sep 2022 - Present

• Head of Marketing - HYPE DC/SUBTYPE

  • Apr 2021 - Sep 2022

• Head of Retail Marketing - Platypus & Hype DC

  • Apr 2017 - Sep 2022



Mossgreen

• Marketing Manager

  • Dec 2015 - Dec 2016

  Mossgreen is the region’s premier destination to buy, sell and enjoy objects of beauty, rarity and value. Founded in 2004, Mossgreen is Australia’s first combined Auction House and Art Gallery – a unique business specialising in the auction of single-owner collections and the promotion and exhibition of a select group of Australian artists. I am proud to be responsible for all marketing touchpoints and are passionate about developing our customer experience, building awareness of our represented emerging and established artists, and creating and managing unique events and collaborations. Show less

• Gallery Marketing & Sales Director

  • Dec 2014 - May 2016

  Appointed to build the sales and marketing initiatives for an established Art Gallery that represents emerging and well-known local and International Artists. Key Responsibilities: Establish and lead the implementation of marketing plans and communications strategy for the Art Gallery Increase the awareness and sales of the Art Gallery by leading monthly exhibitions and promotion via multi-touch platforms (online, advertising, external promotional activity/events, direct mail/catalogues). Nurture client relationships and develop innovative yet personal ways to encourage consumer acquisition and retention. Manage a team of three to ensure the Gallery hits sales targets, communicate with clients effectively with online channels, nurtures consumer loyalty and relationships between external parties. Show less



Accent Group Limited

• Australia
• Retail
• 700 & Above Employee

• Retail Marketing Manager

  • Nov 2010 - Nov 2014

  Appointed to manage all retail marketing initiatives for 100+ retail stores across Australia and New Zealand split between four international lifestyle brands - Platypus, Vans, Timberland and Skechers. Key Responsibilities: Implement the Australian and NZ general marketing and communications plan from in store to online platforms including in-store activation's, loyalty programs and promotions. Develop close relationships with major external global brands. Develop and implement fortnightly window campaigns and in store visual merchandising implementing across four unique brands. Ensure brand(s) consistency in the creation and execution of on counter events, consumer events, new range launches and store openings, promotion of existing products, sponsorship opportunities, giveaways and related consumer marketing activities. Brief a large retail team on new directives, strategies and promotional activity. Measure and report on all brand activity and ROI ensuring comparable growth Competitor Analysis. Show less



Bloom Cosmetics

• Personal Care Product Manufacturing
• 1 - 100 Employee

• Brand Coordinator

  • Jan 2007 - Mar 2010

  As Brand Coordinator I was responsible for the coordination of tactical brand activities to build consumer awareness, return on investment and demand for products and services via different channels. I worked in areas from Marketing, Online Marketing, PR, Events and Promotions and Visual Merchandising. As Brand Coordinator I was responsible for the coordination of tactical brand activities to build consumer awareness, return on investment and demand for products and services via different channels. I worked in areas from Marketing, Online Marketing, PR, Events and Promotions and Visual Merchandising.



Alchera Fashion Marketing

• Sales Representative and Head Office Coordinator

  • Jan 2005 - Jan 2007

  Wholesale Marketing. Wholesale Marketing.