Director Of Business Development

• Mar 2018 - Present

Senior Marketing Consultation Manager

• Apr 2016 - Mar 2018

Partner with internal stakeholders to plan, execute and deliver on high impact marketing initiatives to contribute to Merchant satisfaction and revenue growth, while supporting Card Member engagement across the American Express network. Work in partnership with teams in Australia & New Zealand to support key account discussions, signings and renegotiations. Develop marketing activity that supports a growth in share of wallet with Card Members.

Managed Merchant Marketing Consultation Manager

• Nov 2015 - Mar 2018

Digital Community Manager

• Mar 2015 - Oct 2015

Drive engagement and growth for Service Integration channels within World Service at Amex, creating engaging customer experiences that delight and add value in every customer interaction, transforming customer service for a multi-device and omni-channel world.

Director of Marketing & Community Management

• Nov 2014 - Mar 2015

- Develop the member engagement and growth strategy. - Manage all CRM, email, affiliate marketing, and social media activities.- Lead the development and execution of an integrated multi-channel marketing plan.- Strategic planning of an integrated consumer life cycle marketing plan, including customer acquisition, cultivation, retention and reactivation.- Guides business analysis and measurement of all consumer engagement programs to drive continuous improvement and positive ROI. - Collaborate with brand partners to develop recommendations to effectively drive consumer engagement.- Manage budget and resource allocation.- Manage the customer service team. Show less

Consumer Marketing Manager

• Oct 2013 - Nov 2014

With our rapidly growing membership already exceeding 1 million users, PINCHme is the largest online community of primary household shoppers. Utilizing the PINCHme platform allows manufacturers to access this highly desired target group in order to sample products, connect with their CRM, build awareness through social media, generate consumer reviews, and, of course, product sales.Having now completed over 175 campaigns and delivering more than 3.5 million samples for such clients as Johnson & Johnson, P&G, Unilever, L’Oreal, Revlon, Coty, Pfizer, Kimberly-Clark, Kraft, and Kellogg’s, PINCHme has established itself as the leading digital hub for CPG manufacturers. Want to find out more and see how your brand can benefit? Please reach us at hello@pinch.me or via the website at pinchme.com Show less

Earned Media Manager

• Nov 2012 - Aug 2013

SEO, content marketing, project management, social media optimisation

Social Media Manager

• Jun 2010 - Nov 2012

Community management, content marketing, strategic planning, crisis management

Online Community Manager

• Jul 2008 - Jun 2010

Community management, content planning, community health reporting and optimisation Community management, content planning, community health reporting and optimisation

Administrative Assistant

• Mar 2007 - May 2008