Marianna Sposato
Growth Hacker at Centro Studi G. Tagliacarne- Claim this Profile
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Italian Native or bilingual proficiency
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English Full professional proficiency
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Español Elementary proficiency
Topline Score
Bio
Caterina Giannottu
Marianna Sposato is a great professional and very hard worker. I am glad to recommend Marianna as consultant and expert in digital strategies for businesses, local communities and projects. Her competence in Digital Economics and Strategic Marketing is very strong and effective. As copywriter she demonstrates creativity and flexibility with particular attention to audience and property of language. Marianna also knows about online marketing and SEO and she is winner of Google Scholarship for "Made in Italy: Digital Excellence". I hope we could work together again and as soon as possible because working with her is more than working, is also learning new points of view and challenging ourselves.
Caterina Giannottu
Marianna Sposato is a great professional and very hard worker. I am glad to recommend Marianna as consultant and expert in digital strategies for businesses, local communities and projects. Her competence in Digital Economics and Strategic Marketing is very strong and effective. As copywriter she demonstrates creativity and flexibility with particular attention to audience and property of language. Marianna also knows about online marketing and SEO and she is winner of Google Scholarship for "Made in Italy: Digital Excellence". I hope we could work together again and as soon as possible because working with her is more than working, is also learning new points of view and challenging ourselves.
Caterina Giannottu
Marianna Sposato is a great professional and very hard worker. I am glad to recommend Marianna as consultant and expert in digital strategies for businesses, local communities and projects. Her competence in Digital Economics and Strategic Marketing is very strong and effective. As copywriter she demonstrates creativity and flexibility with particular attention to audience and property of language. Marianna also knows about online marketing and SEO and she is winner of Google Scholarship for "Made in Italy: Digital Excellence". I hope we could work together again and as soon as possible because working with her is more than working, is also learning new points of view and challenging ourselves.
Caterina Giannottu
Marianna Sposato is a great professional and very hard worker. I am glad to recommend Marianna as consultant and expert in digital strategies for businesses, local communities and projects. Her competence in Digital Economics and Strategic Marketing is very strong and effective. As copywriter she demonstrates creativity and flexibility with particular attention to audience and property of language. Marianna also knows about online marketing and SEO and she is winner of Google Scholarship for "Made in Italy: Digital Excellence". I hope we could work together again and as soon as possible because working with her is more than working, is also learning new points of view and challenging ourselves.
Credentials
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Cambridge FCE
University of CambridgeJun, 2003- Nov, 2024 -
Trinity College
Trinity College LondonJul, 1999- Nov, 2024
Experience
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Centro Studi Guglielmo Tagliacarne
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Italy
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Think Tanks
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1 - 100 Employee
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Growth Hacker
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May 2021 - Present
Supporting Press and Communcation Office in order to boost its digital strategy. Creation and management of Agorà podcast on Spotify and YouTube. Supporting Press and Communcation Office in order to boost its digital strategy. Creation and management of Agorà podcast on Spotify and YouTube.
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Crescere in Digitale
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Professional Training and Coaching
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1 - 100 Employee
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Task force Member
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Jun 2017 - Present
Crescere in Digitale è un'iniziativa dell'Agenzia Nazionale Politiche Attive del Lavoro, attuata da Unioncamere in partnership con Google per promuovere, attraverso l'acquisizione di competenze digitali, l'occupabilità di giovani che non studiano e non lavorano e investire sulle loro competenze per accompagnare le imprese nel mondo di Internet.
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Local Manager
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Dec 2015 - May 2017
Crescere in Digitale is a project by Google Italy, The Italian Chambers of Commerce Union and the Ministry of Labor. Its main goal is to enrich digital skills among SMBs through the recruitment and employement of young NEETs. Main tasks:- support and organization of local laboratories- matching between NEETs and SMBs- follow-up activities
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Confapi Sicilia
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Italy
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Civic and Social Organizations
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1 - 100 Employee
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Digital Communication Manager
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Jun 2019 - Dec 2020
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LEXMEDIA SRL
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Italy
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Advertising Services
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1 - 100 Employee
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Digital Strategist
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Jun 2020 - Jul 2020
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Si.Camera s.r.l.
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Rome Area, Italy
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Digital Strategist Expert
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Jun 2019 - Jun 2020
Communication consultancy and support for the projects in partnership with the Italian Ministry of Agriculture, Food, Forestry and Tourism (MIPAAFT), particularly for the "Milk In Schools" initiative. - Digital & Content Strategy on Facebook - Crisis communication & Feedback management - Content Curation & Creation Communication consultancy and support for the projects in partnership with the Italian Ministry of Agriculture, Food, Forestry and Tourism (MIPAAFT), particularly for the "Milk In Schools" initiative. - Digital & Content Strategy on Facebook - Crisis communication & Feedback management - Content Curation & Creation
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LeArtigiane
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Italy
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Retail
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1 - 100 Employee
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Digital Strategist
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Jun 2017 - Jul 2019
LeArtigiane.it is one of the first online businesses in Italy. Started in 1999, from an idea by Livia Carchella and Bruna Pietropaoli, it's an e-commerce awarded with the E-Business Awards by IBM. From 2010 the virtual space, born to promote italian craftsmanship through a community of craftswomen, has become a real space in the very centre of Rome, in via di Torre Argentina. - Digital Strategy and Social Media Strategy - Digital Data Analysis and Marketing Analysis - E-commerce Management - CRM and E-mail Marketing - Copywriting - Digital Branding
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Ideepratiche® | Empowering People, Empowering Brands
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Italy
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Advertising Services
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Digital Strategist
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Feb 2014 - Jul 2019
Idee Pratiche (Ideas in Practice) is a freelance creativity factory. We provide Consulting and Training about Business Modeling, Innovation, Professional Self-Employement and Strategic Project Planning, with a strong focus on Startup Coaching. We are experts in Brand Identity Building and in Communication 3.0. We are sure that open networking and knowledge sharing are the best answer to the challenges of future. Idee Pratiche (Ideas in Practice) is a freelance creativity factory. We provide Consulting and Training about Business Modeling, Innovation, Professional Self-Employement and Strategic Project Planning, with a strong focus on Startup Coaching. We are experts in Brand Identity Building and in Communication 3.0. We are sure that open networking and knowledge sharing are the best answer to the challenges of future.
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SiCamera
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Rome Area, Italy
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Digital Strategist Expert
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Dec 2018 - Mar 2019
in collaboration with the Ministry for Economic Development and the Italian Trademark and Patent Office, Action in support of the Industrial Property network. - mapping of the network of Trademark and Patent Offices, Patent Library and Patent Information Point - mapping of the needs of the Industrial Property units on the Territory - definition of training actions to support network updating in collaboration with the Ministry for Economic Development and the Italian Trademark and Patent Office, Action in support of the Industrial Property network. - mapping of the network of Trademark and Patent Offices, Patent Library and Patent Information Point - mapping of the needs of the Industrial Property units on the Territory - definition of training actions to support network updating
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MakeSense - Creative thinking
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Italy
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Advertising Services
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Copywriter & Digital Marketing Consultant
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Apr 2018 - Oct 2018
In collaboration with AgID and Makesense I wrote the Guidelines for the Promotion of Digital Services for the Public Administration. The Guidelines consist of three thematic areas: - Communication (in public consultation until June 23, 2018) - Storytelling (in public consultation until 7 September 2018) - Marketing (in public consultation until 26 October 2018) and have the main goal of supporting public administrations in defining communication, marketing and storytelling strategies that increasingly meet the need to promote the knowledge and use of digital services by citizens and businesses. I also designed the user interface and defined the comunica.italia.it contents.
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Vision s.r.l.
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Rome Area, Italy
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Digital Marketing Consultant
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Dec 2016 - Mar 2017
Digital Marketing Consultant, Data Analyst and Digital Specialist for the Commercial ad Communication Channels in the developing of a Business Model Canvas new business project. Digital Marketing Consultant, Data Analyst and Digital Specialist for the Commercial ad Communication Channels in the developing of a Business Model Canvas new business project.
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ProjectLife Calabria
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Italy
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Human Resources Services
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1 - 100 Employee
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Digital Marketing Consultant
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Sep 2016 - Dec 2016
- Digital Marketing e Comunicazione Digitale - Grafica per le attività core business - Social Media Management e Social Media Strategy - LinkedIN Strategy - Digital Marketing e Comunicazione Digitale - Grafica per le attività core business - Social Media Management e Social Media Strategy - LinkedIN Strategy
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Chambre de Commerce Italienne au Canada
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Montreal, Canada
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Junior Consultant
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Jul 2016 - Dec 2016
- Supporto all’organizzazione del Wine & Travel Italy Roadshow (Montréal, 28-29 Novembre 2016) per le PMI del settore enogastronomico della provincia di Cosenza - Storytelling e content strategy per il portale Wine & Travel Italy e social correlati nella sezione dedicata al territorio di Cosenza, con approfondimenti sul retaggio enogastronomico del territorio e promozione dei luoghi di interesse e attrattori turistico culturali della provincia di Cosenza - Supporto alle PMI partecipanti e formazione su strategie di webmarketing mirate in occasione del Roadshow
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Centro Studi Guglielmo Tagliacarne
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Italy
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Think Tanks
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1 - 100 Employee
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Digital Strategist
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Sep 2015 - Jun 2016
within the project "Ars DigItalia", aimed to decine and empower digital skills among SMBs, with a strong focus on digital development for the Chamber of Commerce in Cosenza. Main tasks: - digital strategy & digital PR for the Chamber of Commerce - training & education for the Chamber of Commerce employees - advanced digital strategy for SMBs within the project "Ars DigItalia", aimed to decine and empower digital skills among SMBs, with a strong focus on digital development for the Chamber of Commerce in Cosenza. Main tasks: - digital strategy & digital PR for the Chamber of Commerce - training & education for the Chamber of Commerce employees - advanced digital strategy for SMBs
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Studio Amendola
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Cosenza, Italy
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Junior Accountant
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Jan 2014 - Sep 2015
Accounting internship in order to enrol the Court's Official Listing of Certified Practising Accountants (C.P.A.) and Bookkepers. Accounting internship in order to enrol the Court's Official Listing of Certified Practising Accountants (C.P.A.) and Bookkepers.
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Camera di Commercio di Cosenza
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Cosenza, Italy
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Digital Strategist - "Made in Italy: Digital Excellence" a project by Unioncamere & Google Italy
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Sep 2014 - Mar 2015
“Made in Italy: Digital Excellence” is a project developed by Google Italy and the Italian Chambers of Commerce Union to improve SMBs digital skills. The project selected 106 young digital strategists to help italian SMBs improve their online presence. I directly supported SMBs involved in Food & Craftsmanship through: - copywriting and content writing for websites and social media, - content translation - photography, illustration and visual content production and editing for websites and social media - video shooting and editing - social media management and scheduling - webdesign (Wordpress)
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Education
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Libera Università Internazionale degli Studi Sociali Guido Carli
Master's degree, Economia, Regole e Mercati (Law&Economics) -
Unicredit Banking Academy
Master, Digital Export & Business School -
Scuola di Arti e Mestieri di Roma Capitale "N. Zabaglia"
Graphic Design -
Libera Università Internazionale degli Studi Sociali Guido Carli
Bachelor's degree, Economia e Legislazione per l'Impresa