Experience

Medical Clinic Success

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Head of Digital Marketing & Strategy

  • Dec 2021 - Present

  Provide and implement growth strategies that meet medical practice objectives to increase revenue, brand exposure, patient journey experience, and positive social media reviews.360° Marking Solutions to medical clinic owners and practice managers which include:🎯 Medical Practice Marketing🎯 Patient Experience Consulting🎯 Local & International SEO🎯 Video Production 🎯 Social Media Management & Engagement🎯 Marketing Automation🎯 Content Creation 🎯 PPC Ad Campaigns🎯 Web Design & Marketing Material Design



Arista Media

• Advertising Services

• Head Of Digital Marketing

  • Jan 2022 - Present

  Our brands work with industry experts to help channel your business’ online marketing & business development to drive traffic to your website and awareness of your brand. 1. Healthcare Clinic Marketing (MedicalClinicSuccess.com)2. B2B Industrial & Technology (IndustrialTechMarketing.com)3. Business Social Media Growth (BuzzSocial.net) Our brands work with industry experts to help channel your business’ online marketing & business development to drive traffic to your website and awareness of your brand. 1. Healthcare Clinic Marketing (MedicalClinicSuccess.com)2. B2B Industrial & Technology (IndustrialTechMarketing.com)3. Business Social Media Growth (BuzzSocial.net)



Industrial Tech Marketing Limited

• Automation Machinery Manufacturing
• 1 - 100 Employee

• Digital Marketing Manager

  • Jan 2020 - Present

  B2B Marketing Agency for Industrial & Tech Industry• Estimate project scope-of-work and provide quotes to industrial & technology clients• Manage project budgets • Manage international teams using project management tools • Creative design of marketing material (brochures, datasheets, presentations, etc). • Video production management from storyboard creation to final edits• Website design and web development with a focus on user experience built on WordPress• Manage client’s web & email hosting, DNS, backups• Implemented lead capture CTA with CRM integration for email marketing automation using tools such as HubSpot, FreshWorks CRM, Send in Blue, Zapier• SEO strategy and management• Content strategy and marketing to boost SEO• Create engaging Copywrite• Grew customer’s keyword ranking on search engines with backlinks and tools such as AHREF, Screaming Frog, Google Search Console, Google Analytics, Google Trends• Manage corporate social media pages



Buzz Social - Social Media Growth for Business

• Ireland
• Advertising Services

• E-commerce & Social Media Manager

  • Mar 2019 - Present

  B2C E-commerce & Social Media Marketing AgencyCase Study 1: E-Commerce Store• Scaled sales for an e-commerce store using social media & digital marketing from 92 sales to 3,000 sales within 2 months • Directed a team that organically grew Instagram social media following in 2 months for an e-commerce brand from 0 followers to over 2,000 followers with real engagement• Grew brand awareness and sales using social media channels TikTok, Instagram, Facebook, YouTube• PPC (Pay Per Click) Ads for social media and search• Managed a complete E-commerce marketing strategy from customer journey design, buyer persona identification, product recommendation, referral, and loyalty program creation• Google Ads shopping & retargeting marketing • Creative ad design and Copywrite for video & graphic • Managed orders on Shopify platform and processed shipments using 3PL (third party logistics) • Blogger & social media influencer management using Buzzstream, Upfluence, TikTok Creator Marketplace • E-commerce email automation with Klaviyo • KPI management Case Study 2: Restaurant Table Ordering App• Digital marketing & business development strategy to launch the service and app• Website Design & Development• Marketing material content creation • Created promotional video of Table Ordering Service. • Management of software feature add-ons



Cowan Dynamics Inc

• Canada
• Automation Machinery Manufacturing
• 1 - 100 Employee

• Digital Marketing & Communications

  • Jan 2020 - Present

  Complete digital marketing strategy and branding: Website design, SEO & Content Creation, Hubspot Marketing Automation, Graphic Design & Video Creation. Complete digital marketing strategy and branding: Website design, SEO & Content Creation, Hubspot Marketing Automation, Graphic Design & Video Creation.



North American Lasik and Eye Surgery Centre

• United Arab Emirates
• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Manager

  • Jun 2022 - Present



Electron Test Equipment Limited

• Ireland
• Semiconductor Manufacturing

• Digital Marketing & Branding

  • Feb 2017 - Mar 2019

  • Designed all marketing material (brochures, datasheets, presentations) for laser diode and PIN diode test equipment• Created SEO strategy and implementation to targeted keywords for Page 1 of search engines• Created website design for user experience and fast page load speed• Implemented lead capture from website into a CRM

• Product Development

  • Feb 2017 - Feb 2019

  Automated Test Equipment Manufacturer for Optoelectronics• Software project management of automatic software importer from CSV file to Microsoft SQL database • Developed marketing strategy to reach out to semiconductor manufacturers of laser diodes• Video production for a promotional video of semiconductor test equipment • Designed electrical & connection diagram schematics and operational manuals • Remote and onsite setup of semiconductor test equipment • Responsible for the quality process of manufacturing semiconductor test equipment for laser diode and PIN diode devices



Solartron Energy Systems Inc.

• Canada
• Renewable Energy Semiconductor Manufacturing

• Digital Marketing & Manufacturing Manager

  • Sep 2010 - Feb 2017

  Manufacturer of Concentrated Solar Technology • Managed digital marketing strategy and implementation • Website design and management• SEO – brought targeted keywords to position 1 on google• Lead generation implementation on website• Implemented lean manufacturing • Increased effectiveness and efficiency for electronics process control manufacturing • Responsible for supply chain management, BOM, price negotiation, and purchase contracts• Managed risks that could affect outputs of the processes, manufacturing, and product lead time• Directly worked with customer CTO and Principal Engineer to understand their needs and ensure solar concentrator operating specifications were met• Worked with engineers on FEA stress analysis to meet safety and reliability requirements• Created ISO 9000 procedures and workflow to track, review and audit the planning, implementation, and completion of electronics manufacturing• Created and oversaw manufacturing budget• Strong understanding of customer’s product requirements and service/warranty support• Directed employees and manufacturing contractors to contribute and optimize manufacturing & process control workflow



EG Energy Controls Ltd.

• Production & Technical Support

  • Jun 2004 - Sep 2010

  Manufacturer of Industrial & Commercial Energy Management Systems• Web Development• Marketing material (brochures, trade show booth, presentations) • Designed electrical & connection diagram schematics • Assembled electronic control systems• Setup of remote • Responsible for parts procurement and implemented JIT inventory management • Assisted in process control, testing, shipping documentation, and installation manuals• Implemented IT communication with remote systems• Optimized manufacturing budget by working with various suppliers• Ensured products and components met electrical safety standards (UL/CSA) and conformed to inspection agency requirements• Provided phone and onsite technical support to electrical contractors