Experience

rellify

• United States
• Software Development
• 1 - 100 Employee

• General Manager, Americas

  • Nov 2020 - Present

  California, United States Leading sales, marketing and operations for Rellify in the U.S. Building out team and scaling delivery.



GrowthZone AMS

• United States
• Software Development
• 1 - 100 Employee

• Advisor

  • Nov 2020 - Present

  California, United States

• SENIOR VICE PRESIDENT, SALES & BUSINESS DEVELOPMENT

  • Oct 2017 - Oct 2020

  Greater Los Angeles Area - Grew year over year revenue by 97% on core SaaS platform in 2019 - Grew average revenue per customer by 47% - Led Inside Sales, Field Sales, Partnerships and More - Supported Successful Exit - Company Acquired in September, 2019



17hats

• Technology, Information and Internet
• 1 - 100 Employee

• 17HATS - CHIEF OPERATING OFFICER & CHIEF MARKETING OFFICER

  • Feb 2016 - Sep 2017

  Greater Los Angeles Area - Started as Chief Marketing Officer & later moved to COO while continuing to supervise growth - Drove GAAP revenue increase of 2x via client growth & monthly increase in customer revenue - Grew Paid User Count by >100% - Led Executive Team meetings and quarterly executive strategic planning sessions - Recruited, hired & trained operational leaders including: CFO, CMO and VP Business Development - Directed large budget Facebook, Google, content mktg, video & email campaigns… Show more - Started as Chief Marketing Officer & later moved to COO while continuing to supervise growth - Drove GAAP revenue increase of 2x via client growth & monthly increase in customer revenue - Grew Paid User Count by >100% - Led Executive Team meetings and quarterly executive strategic planning sessions - Recruited, hired & trained operational leaders including: CFO, CMO and VP Business Development - Directed large budget Facebook, Google, content mktg, video & email campaigns to exceed goals - Led team to 2x growth in 17hats’ paid customer base - Planned & launched 17hat’s Ally, a premium, full-service product for advanced 17hats customers - Implemented management and operational processes to enable growth - Prepared company for VC funding Show less



Tallwave

• United States
• Advertising Services
• 1 - 100 Employee

• TALLWAVE - FOUNDING PARTNER & PRESIDENT

  • Nov 2009 - Jan 2016

  - Venture development: advised, built or packaged 100+ early stage fast growth companies in marketing, sales and ops. Focus areas included SAAS, AdTech, MarTech, AI, Video, Mobile & more. - Led a proprietary accelerator program providing guidance to qualified early stage companies - Supported raise and delivery of $13M venture capital fund - Supervised all marketing efforts for Tallwave’s products and services - Led enterprise consulting unit, selling & supporting clients such as… Show more - Venture development: advised, built or packaged 100+ early stage fast growth companies in marketing, sales and ops. Focus areas included SAAS, AdTech, MarTech, AI, Video, Mobile & more. - Led a proprietary accelerator program providing guidance to qualified early stage companies - Supported raise and delivery of $13M venture capital fund - Supervised all marketing efforts for Tallwave’s products and services - Led enterprise consulting unit, selling & supporting clients such as Thomson Reuters & Microsoft - SyCara Local – CEO & President (07/2012 - 10/2015) - Sold SyCara to Chicago-based marketing technology company SIM Partners in October 2015 - Achieved +$3M annual revenue, providing solutions to drive rapid growth for early ventures - Grew firm from 0 to 26 paid employees Show less



Yahoo

• United States
• Technology, Information and Internet
• 700 & Above Employee

• VICE PRESIDENT, ADVERTISER & AGENCY PROFESSIONAL SERVICES

  • Nov 2007 - Nov 2009

  - Led Partner Channel business unit, delivering sales, marketing, product & customer support to all Ad channel partners including Amazon, Microsoft, Adobe, Marin Software, Kenshoo & more. -Built sales team to drive partner channel revenue & led channel marketing programs + campaigns - Extended ad products sold via Partners to programmatic display ads, video advertising and more - Led key aspects of $200M ad listing business - Hired, trained and supervised data engineering and sales… Show more - Led Partner Channel business unit, delivering sales, marketing, product & customer support to all Ad channel partners including Amazon, Microsoft, Adobe, Marin Software, Kenshoo & more. -Built sales team to drive partner channel revenue & led channel marketing programs + campaigns - Extended ad products sold via Partners to programmatic display ads, video advertising and more - Led key aspects of $200M ad listing business - Hired, trained and supervised data engineering and sales engineering teams - Expanded market position from home grown apps to in-depth integration with major partners - Grew Partner Channel to over $1.2B annually - Grew team from 0 to 72, effectively driving sales, marketing & ops for data driven sales channels

• SENIOR DIRECTOR, PARTNER CHANNEL

  • Jan 2005 - Oct 2007

  - Launched, developed and led partner channel for Yahoo! - Led sales engineering & technical account mgmt teams in building $100M paid listings business - Led API/Web programs in servicing 3rd party tools & apps that integrate with Yahoo! ad platforms - Key contributor in M&A due-diligence evaluations - Yahoo! spokesperson at key marketing conferences and trade shows - Executive sponsor for ad optimization product driving incremental revenue growth of $100M - Grew partner… Show more - Launched, developed and led partner channel for Yahoo! - Led sales engineering & technical account mgmt teams in building $100M paid listings business - Led API/Web programs in servicing 3rd party tools & apps that integrate with Yahoo! ad platforms - Key contributor in M&A due-diligence evaluations - Yahoo! spokesperson at key marketing conferences and trade shows - Executive sponsor for ad optimization product driving incremental revenue growth of $100M - Grew partner channel from $0 in revenue at launch to $800M+

• DIRECTOR, STRATEGIC ALLIANCES AND CHANNEL SALES, OVERTURE INC

  • Jan 2002 - Dec 2004

  - Led 12 person agency sales team - Led advertiser acquisition marketing for Overture - the founder of paid search marketing - Created & launched a sales & service program for search engine marketing focused firms - Developed business case and product strategy for a new line of business for Overture - Drove implementation, cross-selling of major accounts and integration and support - Grew revenue from $20K in 2001 to over $100M in 2004, 35% of Direct Sales - Consistently… Show more - Led 12 person agency sales team - Led advertiser acquisition marketing for Overture - the founder of paid search marketing - Created & launched a sales & service program for search engine marketing focused firms - Developed business case and product strategy for a new line of business for Overture - Drove implementation, cross-selling of major accounts and integration and support - Grew revenue from $20K in 2001 to over $100M in 2004, 35% of Direct Sales - Consistently exceeded acquisition goals and revenue targets each quarter - Grew revenue by 100% annually for 3 consecutive years

• DIGITAL MARKETING MANAGER, OVERTURE SERVICES

  • Apr 1999 - Dec 2001

  - Led media buying for digital, print and radio campaigns - Developed and launched integrated marketing campaigns for advertiser acquisition - Drove direct mail, print, radio and digital/online campaigns for advertiser acquisition - Developed and launched first company Affiliate Program and first Partner Program - Marketing program led to trackable revenue growth of 3x in 1st year, and 5x in 2nd year