Yaye Caceres
Head of Revenue Ops. at marketgoo- Claim this Profile
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Inglés Professional working proficiency
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Bio
Credentials
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Google Analytics Certificate
GoogleNov, 2015- Oct, 2024 -
Cisco Certified Network Associated
CiscoOct, 2011- Oct, 2024
Experience
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marketgoo
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Spain
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Information Technology & Services
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1 - 100 Employee
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Head of Revenue Ops.
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Jan 2020 - Present
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Growth Manager
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Jan 2019 - Jan 2020
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Groowing
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Spain
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Advertising Services
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1 - 100 Employee
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Growth Consultant
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Sep 2017 - Dec 2018
> Groowing is a Marketing Agency focused in Growth Hacking and Customer Acquisition. Groowing works with startups and companies to help them achieve their growth goals.As Growth Manager, I create and implement growth plans for companies, to design strategies and landing pages, to establish key metrics & Kpis, to optimize their customer acquisition funnels and boost their customer acquisition channels acelerating the growth and achieving product market fit.Top achievements:- Achieve scalable and repeatable method for growth driven by a product and inspired by data
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Escuela de Organización Industrial
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Spain
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Higher Education
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700 & Above Employee
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Director and Teacher of Course: Digital Marketing
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Feb 2017 - Aug 2018
> EOI is a public company that became the first business school in Spain in 1955. Now, they bring different programs to companies, executives, entrepreneurs and young students.As Director, I create and coordinate Digital Marketing Programs organized by EOI. As a professor, I teach the subjects of Entrepreneurship, Traction Channels and Metrics, Product Design, Mobile Marketing and Web Analytics.
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Relikua
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Furniture and Home Furnishings Manufacturing
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CoFounder / CPO
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Oct 2015 - Jul 2017
> Relikua is a new brand of design couches and armchairs. Ordered and delivered directly through website and manufactured on demand through a Lean Manufacturing agreement with manufacturer.As Product Chief Officer, I designed the product strategy, MVP and managed team, to launch into the market, including digital marketing and growth strategies.Top achievements:- Create a new shopping channel (website) for a product that was traditionally bought in physical stores.- We managed to overcome the eternal difficulty of selling an expensive product online, which clients love to see and try before buying. We created a unique user experience together with a great value proposition.
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Cink Coworking
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Spain
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Executive Offices
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1 - 100 Employee
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Consultant & Startups Mentor
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Mar 2015 - Dec 2016
> Cink Emprende is a consultant specialized in entrepreneurship, intrapreneurship, digital transformation and innovation.As Startups Consultant, I helped and advised new companies to grow their businesses, focusing on acquisition, conversion and retention as well as providing support and advice in various business areas: Business model and Value proposal, Design MVP, UX & UI, Marketing and sales strategy, Metrics and key business indicators (KPIs),...Top achievements:- Help more than 50 Startups to launch his products and establish a Growth Driven Design Cycle.- Train more than 100 people in metrics, kpis and traction channels.
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Deportunity
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Spain
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Spectator Sports
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Founder and CEO
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Jul 2014 - Mar 2015
> Deportunity was a sport marketplace between non-professional sportsmen where we gave them a gateway to pay the second-hand products and the logistic system to send the products with more fiability and security than the traditional platforms.As Ceo my responsibilities were to design the launch strategy for this new product, to coordinate and motivate the team, and seek financing. In deportunity we had a time to market really fast, getting traction in a very short time. Our focus was getting customers, growing fast and achieving scalability.Top achievements:- Create a product in just 2 months from zero and validate the value proposition.- Up to 100% user growth per month from 750 to 3000 users in 3 months.
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Recomendar
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Technology, Information and Internet
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Founder
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Jan 2013 - Jun 2014
My role in the project was to seek and manage the team in charge of developing the product as well as seek financing to be able to launch the project.One of the things I liked the most, and where I most learned, during my stage in Recomendar was designing the user experience and planning online marketing campaings.Recomendar was a Social Network where users recommended original products , it was similar to Fancy.com.
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Education
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Product School
Product Manager, Product Management -
IEBS
Master of Business Administration Internet (MBAi), Administración y gestión de empresas -
Universidad de Las Palmas de Gran Canaria
Degree in Telecommunications Engineering, Telemática