Marketing Executive

• Sep 2023 - Present

Digital Marketing Manager

• Feb 2023 - May 2023

Generated £100,000 income from dental treatments through innovative one-day events, spearheading full project management. Managed marketing activities for 36 Dental Practices, including social media, design briefings, and coordination with call center teams and practice managers. Developed and executed email marketing campaigns, generating leads for dental treatments. Organised print marketing campaigns, designing and coordinating production of brochures, flyers, and posters. Managed social media platforms, creating engaging content, scheduling posts, and analysing performance metrics. Crafted persuasive copy for marketing materials, including website content, social media posts, and advertisements. Oversaw website updates and bug fixes, collaborating closely with the development team for optimal user experience. Show less

Brand Protection & Marketing Manager

• Mar 2022 - Jan 2023

Leading Brand Protection and Marketing Strategy for a global technology provider. Responsible for and achieving a geniune supplies ratio of 40% across UK, France, Germany, Spain and Italy on Amazon Marketplace. Extracting data from Amazon and presenting back to key figures throughout the global organisation on a Monthly basis. Coordinating all activities with an Amazon advertising agency to construct campaigns across Europe. Working with a Brand Protection agency to enforce takedowns of compatible products for sale online using Brother intellectual property, branding, protected language and packaging. Working towards and hitting a takedown compliance rate of 80% Working as part of a team coordinating a new strategy for the recycling of Ink Cartridges across 5 European offices via marketing and distribution channels. Achieving a new way to move forward with the collection of cartridges in order to meet 2030 sustainability goals. Liaising with the Head Office in Japan to make required changes in copy to the Brother website to comply with trade practice laws. Developing new website outline for supplies Translating Marketing materials and coordinating the checking of the marketing material with key company contacts throughout Europe. Show less

Marketing Manager

• Oct 2019 - Mar 2022

Key leader in the Marketing department of company and ongoing business strategy. Organising regular events and conferences including the front of house management of the Dunham Massey Christmas Light trail for the National Trust, Sony and Culture Creative. Developing a brand new business from scratch and being a key team player. Strategic content marketing. Managing a team of graphic designers and working with creative thinkers. Regular website updating using hotjar analysis of website traffic. Positioning the brand in the event industry as leading experts. Online and face to face sales for a range of clients from sole traders through to large organisations. Creating regular press releases and updating blog. Show less

Front Of House Manager

• Nov 2021 - Jan 2022

Artist Liaison

• Apr 2021 - Sep 2021

Social Media Marketing Manager

• Sep 2014 - Nov 2019

Constructing Social Media strategy for a new bar brand. Designing systems to manage staff, stock and internal communications. Positioning of brand in suburban marketplaces. Running events and promotional activities. Responsible for the Management of an ever-expanding group of bars. New sites opened in Didsbury, Knutsford and Prestwich. Managing the groups Social Media and Marketing Strategy and continually implemented its ongoing internal and external communications. Creating a Marketing calendar for the companies social media content. Branding, press and PR, photography and liaising with local initiatives This role required close attention to detail, high levels of organisation and a strong level of commitment. Show less

Marketing & Events Assistant

• Jul 2010 - Sep 2014

Working with the Marketing and Commercial Managers of the UK's leading provider of Autodesk software. Managing a CRM database, drafting, chasing and processing quotes, identifying new leads, telemarketing, promotion of training through online platforms, idea storming . Building price lists. Managing regional BIM Events for the company. Exploring new avenues of Marketing for the company and developing and managing their Social Media Marketing. Working with the Marketing and Commercial Managers of the UK's leading provider of Autodesk software. Managing a CRM database, drafting, chasing and processing quotes, identifying new leads, telemarketing, promotion of training through online platforms, idea storming . Building price lists. Managing regional BIM Events for the company. Exploring new avenues of Marketing for the company and developing and managing their Social Media Marketing.

Stage Management

• Sep 2012 - Sep 2013

Working for a brand new UK Festival as part of the Audio Farm team running and building "The Dug Out" stage. I worked with the team to plan and build a unique space in the Woodlands of Port Meirion providing help and guidance in the form of site dressing and logistical support. Working for a brand new UK Festival as part of the Audio Farm team running and building "The Dug Out" stage. I worked with the team to plan and build a unique space in the Woodlands of Port Meirion providing help and guidance in the form of site dressing and logistical support.

Stage Assistant

• Sep 2012 - Sep 2012

Working as an integral part of the Stage Management and Artist Liason team at a European Festival with high profile and demanding Artists. Duties included running for stage managers and artists, communicating effectively with staff of varying levels of seniority and navigating a complex festival site. Working as an integral part of the Stage Management and Artist Liason team at a European Festival with high profile and demanding Artists. Duties included running for stage managers and artists, communicating effectively with staff of varying levels of seniority and navigating a complex festival site.

Stage Assistant

• Aug 2012 - Aug 2012

Working within the Stage Management team on the Main Stage to ensure smooth running of band changeovers and effective communication to all parties involved in running the stage including crew, sound technicians, lighting and performers. Working within the Stage Management team on the Main Stage to ensure smooth running of band changeovers and effective communication to all parties involved in running the stage including crew, sound technicians, lighting and performers.

Logistics and Technical Assistant

• Mar 2011 - Jul 2011

Tasks and responsibilities included budget management, project management, artist liaison, logistical research, working at press conference for main events and general administrative duties. During the Festival I assisted the Event Manager at the World Premiere of Bjork's Biophillia. This gave me an inspirational insight into internationally exclusive events which broke boundaries within musical history with the use of robotics and synthesisers alongside an Icelandic choir. Tasks and responsibilities included budget management, project management, artist liaison, logistical research, working at press conference for main events and general administrative duties. During the Festival I assisted the Event Manager at the World Premiere of Bjork's Biophillia. This gave me an inspirational insight into internationally exclusive events which broke boundaries within musical history with the use of robotics and synthesisers alongside an Icelandic choir.

Marketing Co-ordinator

• Jun 2010 - May 2011

This role saw me developing the organisations Marketing activities alongside the Director to gain maximum exposure in the public eye. Key responsibilities included developing relationships with press, writing press releases, arranging radio interviews. Researching opinion formers and influencers through facebook, twitter and blogs was integral to this role as well as coming up with innovative ideas and partnerships to develop the brand. This role saw me developing the organisations Marketing activities alongside the Director to gain maximum exposure in the public eye. Key responsibilities included developing relationships with press, writing press releases, arranging radio interviews. Researching opinion formers and influencers through facebook, twitter and blogs was integral to this role as well as coming up with innovative ideas and partnerships to develop the brand.

Partner

• Nov 2005 - Nov 2010

Developing a club brand from initial conception through to realisation and assuring continued brand protection. Managing all aspects of online marketing including regular mail outs through social media networks. The monthly events promoted live acts and DJs from all over the world. Highlights saw us taking the brand to venues in London and Ibiza. Partnerships were made with brands such as Bugged Out!, Wax:On, Disco Bloodbath and current London club night ReviveHER. The brand also won Smirnoff’s Night Visions contest winning a grant of £10,000 to host a “Once in a Lifetime” event. Naive Melody was voted as one of Manchester ’s most original nights by Unabombers, Warehouse Project, Flux Magazine and Urbis as part of Smirnoff’s Night Vision initiative. Aimed at discovering, supporting and celebrating the most forward-thinking promoters in the country, Show less

Promoter, DJ and Event Manager

• Jul 2010 - Jul 2010

Folk Ibiza was a project undertaken with Folk Cafe Bar, Manchester. A musical programme was put together to suit the Balearic ideal and plans were put in place to migrate to venues across Ibiza. We were invited to Nightclub Space as hosts of the Terrace which led to an annual residency at the world renowned "We Love..." Folk Ibiza was a project undertaken with Folk Cafe Bar, Manchester. A musical programme was put together to suit the Balearic ideal and plans were put in place to migrate to venues across Ibiza. We were invited to Nightclub Space as hosts of the Terrace which led to an annual residency at the world renowned "We Love..."

Logistics and Event Management

• Nov 2009 - Jun 2010

Working with Noise Festival, an online platform for upcoming Artists, on Manchester’s first ‘pop up shop’ providing both a creative hub of artist led events and opportunities for young people to sell and exhibit work. I researched setting up an arts retail and events space and helped with the development and management of a variety of events for delegates including Manchester City Council members, International Artists and young people. I was also responsible for recruiting and managing a team of event staff, working under pressure with demanding artists and managing substantial cash floats for events. While at this post I was trained in working with young people. Show less

Volunteer

• 2009 - 2009

One of my first introductions into the world of Arts events. Worked on meet and greet, art wrap and invigilation. One of my first introductions into the world of Arts events. Worked on meet and greet, art wrap and invigilation.