Lawrence Paraan

Intern, Digital & Creative Communications Hub at BCW Brussels
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Contact Information
us****@****om
(386) 825-5501
Location
Brussels, Brussels Region, Belgium, BE
Languages
  • French Native or bilingual proficiency
  • English Full professional proficiency
  • Dutch Limited working proficiency

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Bio

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Credentials

  • Fundamentals of Digital Marketing
    Google Digital Garage
    Nov, 2020
    - Nov, 2024

Experience

    • Belgium
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Intern, Digital & Creative Communications Hub
      • Apr 2023 - Present

    • Belgium
    • Advertising Services
    • 1 - 100 Employee
    • Assistant, Influencer Partnerships
      • Apr 2022 - Jun 2022

      - Worked with the best Belgian influencers for brands - Created content with the influencers that resonates with their target audience while staying within the budget - Secured influencer partnerships until the influencer contract is signed - Worked with the best Belgian influencers for brands - Created content with the influencers that resonates with their target audience while staying within the budget - Secured influencer partnerships until the influencer contract is signed

    • Belgium
    • Technology, Information and Internet
    • Intern, Marketing and Communication
      • Dec 2020 - Mar 2021

      Community Management: - Operated Himoon's Facebook and Instagram social media accounts - Created and updated a social media content calendar for the upcoming months - Produced creative visuals for Himoon's Facebook and Instagram pages - Boosted Himoon's community and followers on Facebook (0 to 320* likes) and Instagram (0 to 300* followers) *at the end of the internship* Communication and PR: - Secured partnerships with the Belgian and Luxemburgish LGBTQ+ organizations: more than 6 partnerships - Collaborated with the Belgian and Luxemburgish media Results: more than 27 features - Established media press lists by regions Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Intern, Innovation and Technology
      • Feb 2018 - May 2018

      - Organized merchandise and traffic samples - Created press clips and reports and updated media press lists - Composed PR pitches and media briefings - Participated in PR events and shows Notable clients: Celularity, XPrize, Rebag, Minted, Brandless, Boon Supply, DROMe, Viome - Organized merchandise and traffic samples - Created press clips and reports and updated media press lists - Composed PR pitches and media briefings - Participated in PR events and shows Notable clients: Celularity, XPrize, Rebag, Minted, Brandless, Boon Supply, DROMe, Viome

    • Belgium
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Student job, Reception ticket at "The World of Steve McCurry" exhibition
      • Mar 2017 - Jul 2017

      Student job: - Welcomed visitors - Increased entrance tickets sales and shop items - Distributed and managed the return of audioguides Student job: - Welcomed visitors - Increased entrance tickets sales and shop items - Distributed and managed the return of audioguides

    • Entertainment Providers
    • 1 - 100 Employee
    • Intern, Communication and PR
      • Nov 2015 - Dec 2015

      Job shadowing: - Analyzed contact database via Outlook & Excel - Composed press releases via Mailchimp - Participated in artists' promotion (shows and press interviews) Job shadowing: - Analyzed contact database via Outlook & Excel - Composed press releases via Mailchimp - Participated in artists' promotion (shows and press interviews)

Education

  • IHECS
    Master's degree, Public Relations, Digital Communication
    2017 - 2020
  • IHECS
    Bachelor's degree, Applied Communication, Public Relations
    2013 - 2017
  • Institut Saint-Louis de Bruxelles
    C.E.S.S. (Belgian General Certificate of Education), Latin, Mathematics, Sciences, French, Immersion language courses in Dutch
    2005 - 2011

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