Francisco Espinosa

Director of Sales & Marketing, Creative, and IT at Certol International
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Contact Information
us****@****om
(386) 825-5501
Location
Denver, Colorado, United States, US

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LinkedIn User

You can always count on Francisco to work hard and accomplish complicated tasks on time and with professionalism. He has a wide birth of knowledge in Information Technology and all things Web Design. I would highly recommend Francisco to any future client of his or employer that he saw fit.

Jeff Powl

I worked with Francisco Espinosa for 8 years in an array of capacities. During his time as Production / IT Manager, Francisco helped the Account Management team, including me; strengthen client relations through his focus on great customer service, intellect and ability to rationalize business solutions, & positive outlook to life. Simply put, his time management and organizational skills, relationship building, as well as dedication are second to none & he would be a great asset for anyone looking to work with him.

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Experience

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Director of Sales & Marketing, Creative, and IT
      • Feb 2018 - Present

      • Built a world-class team of division managers to drive exponential growth.• Responsible for overseeing marketing strategies, forecasting, budgeting, lead generation, and customer retention.• Proven ability to combine strategic thinking, creative concepts and design with a deep understanding of communication techniques allowing vision to be carried from idea to execution.• Monitor results and analytics weekly on digital and traditional projects and campaigns.• Prepare thorough, accurate and timely internal communication between teams and projects. Show less

    • Creative Director & IT Director
      • Jan 2015 - Feb 2018

      Imagine, create, and design original concepts, mock-ups and presentations for retail packaging, catalogs, sell sheets, advertising campaigns, manuals and technical writing, presentation materials, banners, trade show and event booth design.Provide creative direction for the development of new marketing campaigns, web designs, and social media outreach as required by the initial creative strategy for integrated campaigns.Director of videography and photography. Prepare photo layouts, photographer, and retouching of marketing collateral. Prepare scripts, videographer, audio & video editing, and video finishing for in-house and external video productions.Work with internal marketing teams and design staff to generate ideas and concepts to present to management for print, video, and online; along with the ability to execute projects within deadlines utilizing industry best practices throughout marketing campaign completion.Assist managing company websites, focusing extensively on image updates and keeping site consistent with product branding and company style guidelines.Sales & Marketing. Attend trade shows for company, including booth set-up and striking, increasing market awareness and education of Certol products for clients, vendors, and retail consumers. Show less

    • Creative Director / Marketing Communication Specialist
      • Jan 2011 - Jan 2015

    • Digital Media Specialist
      • 1997 - Present

      A forward-thinking and customer-focused Digital Media Specialist with experience in building and leading high-performance production teams, committed to delivering solutions and enhancing relationships. Digital Content Creation Video Production Services Video Editor Videographer Graphic Design Photography Multimedia Web Design A forward-thinking and customer-focused Digital Media Specialist with experience in building and leading high-performance production teams, committed to delivering solutions and enhancing relationships. Digital Content Creation Video Production Services Video Editor Videographer Graphic Design Photography Multimedia Web Design

    • United States
    • Higher Education
    • 700 & Above Employee
    • Portal Administrator / Academic Support
      • 2010 - 2011

      Portal Administrator for Denver Metro Campus Locations. Portal Administrator for Denver Metro Campus Locations.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Production / IT Manager
      • Feb 2005 - May 2009

      Managed 30 employees in sales & marketing, creative & production departments, IT, and contract employees while providing supporting operations to company executives. • Created numerous marketing videos for clients to embed onto their websites. • Created multiple micro & demo sites for executive product & service presentations. • Developed and maintained company CMS (Content Management System) Portal. • Designed static and rich media banner ads. • Raised the overall quality & performance of company employees through management & technical implementations. • Responsible for maintaining equipment & researching new equipment & products. Show less

    • IT Manager / Art Director
      • Mar 2006 - May 2007

      Subsidiary of bieMEDIA. • Managed IT and remote office duties while providing operational support to company publications. • Assisted with Art Direction & proofing of newspaper ads, stories, & layout. Subsidiary of bieMEDIA. • Managed IT and remote office duties while providing operational support to company publications. • Assisted with Art Direction & proofing of newspaper ads, stories, & layout.

    • IT Manager / Art Director
      • Mar 2004 - May 2007

      Subsidiary of bieMEDIA. • Managed IT and remote office duties while providing operational support to company publications. • Assisted with Art Direction & proofing of newspaper ads, stories, & layout. Subsidiary of bieMEDIA. • Managed IT and remote office duties while providing operational support to company publications. • Assisted with Art Direction & proofing of newspaper ads, stories, & layout.

    • Senior Editor
      • Feb 2003 - Feb 2005

      Managed editing staff and facility productions for 15 weekly shows while providing support to operational expansions into new product lines.• Managed editing staff and facility productions for 15 weekly shows.• Helped formed a new branch of the company focusing on web development.• Edited television commercials for local and national clients using all techniques available to keep within the client’s budget.• Edited several pilots for company executives to market.• Produced numerous DVD programs for education, promotional, and retail sale.• Responsible for maintaining equipment & researching new equipment & products. Show less

    • Editor
      • Jan 2000 - Jan 2003

      • Editor & production work for several weekly shows.• Edited television commercials for local and national clients using all techniques available to keep within the client’s budget.• Edited pilots & infomercials for company executives to market.• Produced numerous DVD programs for education, promotional, and retail sale.

    • Audiovisual Technician
      • 1999 - 2001

      Provided audiovisual service & solutions for the Hyatt, Westin, & Renaissance Hotels in the Denver Metro area along with the Colorado Convention Center and several other hotels throughout the Colorado region. Position included planning & coordinating, setting-up, running & striking audiovisual equipment used for presentations. Provided audiovisual service & solutions for the Hyatt, Westin, & Renaissance Hotels in the Denver Metro area along with the Colorado Convention Center and several other hotels throughout the Colorado region. Position included planning & coordinating, setting-up, running & striking audiovisual equipment used for presentations.

Education

  • The Art Institute of Colorado
    Emphasis in Post Production.
    1997 - 1999

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