Cristina Ríos Gómez
B2B Marketing Manager at Sulphurnet- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Full professional proficiency
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Neerlandés Limited working proficiency
Topline Score
Bio
Experience
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Sulphurnet
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Netherlands
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Industrial Machinery Manufacturing
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1 - 100 Employee
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B2B Marketing Manager
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Feb 2018 - Present
Marketing- Translate the company strategy into a marketing plan. - Lead generation focus.- Create a content calendar and optimize existing content to raise conversions from organic search through on-page SEO and A/B testing experiments.- Organise webinars and online trainings.- Measure, report and analyse the campaigns to improve KPI’s like visits, CTR, leads, CPA and implement strategies to increase conversion rates across ads, landing pages and marketing and social channels (e.g. Google Ads, LinkedIn, Facebook, email marketing)- Coordinate the creation of marketing material like brochures, presentations, videos, articles, as well as promotion materials for conferences.- Write and edit promotional content, such as emails, ads, landing pages, social media posts, blogs or articles in specialised magazines aimed to raise brand awarenessInside Sales- Contact with clients, suppliers and agents about orders, questions and client needs. - Quotation processing, registration of orders and purchase orders, supervise purchase orders and check goods.
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Marketing and Sales Spanish Market
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Apr 2017 - Mar 2018
- Adwords and analytics management- Social media campaigns - General maintenance and improvements of the Spanish website and e-commerce (Magento)- Reports to the marketing manager- Account management- Order and shipment processing- Customer support - Adwords and analytics management- Social media campaigns - General maintenance and improvements of the Spanish website and e-commerce (Magento)- Reports to the marketing manager- Account management- Order and shipment processing- Customer support
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Event Manager Jr.
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Nov 2014 - Nov 2015
This job made me discover how much I like events and work under pressure. I improved my multitasking skills and I learned how to deal with customers and how to solve the issues that we could found.Functions: - Co-ordination of attendees, providers and organizing committees before, during and after all kind of events. - Development of communication plans for different exhibitions and congress. - Make room, tickets and transfer reservations for guests and speakers.- Research for new ways to communicate about events and guest experience. - Customer Service
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Digital Marketing Assistant
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Feb 2015 - Apr 2015
In this job I learned how to work inside a digital agency. I made webpages, e-commerce and updating of different social media. I also wrote content for blogs, researching of images and information about the category of our different clients, photo editing, photography and newsletters. Functions:- Content creation for blogs, talking about health, gastronomy, technologies and I+D+I.- SEO and SEM- Social Media Management - Website and E-Commerce creation in Wordpress- Newsletter management - Analytical tools
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Nutricontrol
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Spain
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Farming
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1 - 100 Employee
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Assistant Marketing
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Jun 2014 - Sep 2014
Together with my team manager we started a marketing department and made the first marketing plan.Functions:- Creation of a corporate marketing plan- Graphic Design for the website, product brochures and internal documents. - Social Media Management (Facebook, Twitter, Blog and Newsletter)- Photography and photo editing Together with my team manager we started a marketing department and made the first marketing plan.Functions:- Creation of a corporate marketing plan- Graphic Design for the website, product brochures and internal documents. - Social Media Management (Facebook, Twitter, Blog and Newsletter)- Photography and photo editing
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Education
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Universidad de Murcia
Publicidad y Relaciones Públicas, Event organisation, corporate communication, PR and service design -
Escuela Internacional de Gestión de Proyectos EIGP - Universidad de Salamanca
Preparation for Certified Associate Project Management - CAMP, Project Management -
Universidad de Alcalá
Master's degree, Dirección Comercial y Marketing