Gen McKay
Senior Principle Talent Marketing and Experience Specialist at NTT Ltd.- Claim this Profile
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Bio
Experience
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NTT Ltd.
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United Kingdom
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IT Services and IT Consulting
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700 & Above Employee
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Senior Principle Talent Marketing and Experience Specialist
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Nov 2022 - Present
Johannesburg Metropolitan Area As the Senior Principle Talent Marketing and Experience Specialist, I will be able to utilise my experience is Talent Acquisition & Management as well as my flair for creativity to create a marketing strategy for Talent Acquisition globally. The overall responsibility of the role is to continuously evaluate new channels and media to reach the target population. Role and responsibilities: Create a Marketing Strategy for Talent Acquisition Continuously evaluate new channels and media… Show more As the Senior Principle Talent Marketing and Experience Specialist, I will be able to utilise my experience is Talent Acquisition & Management as well as my flair for creativity to create a marketing strategy for Talent Acquisition globally. The overall responsibility of the role is to continuously evaluate new channels and media to reach the target population. Role and responsibilities: Create a Marketing Strategy for Talent Acquisition Continuously evaluate new channels and media to reach the target population Onboard new channels and media to ensure effectiveness Ongoing review of channel performance and adapting spend to ensure high ROI Design and executing B2C marketing methodology for attracting top talent Design and implementing an experience led process across Talent Acquisition, HR and Business Teams with the candidate at the heart of everything Create brand and marketing initiatives that attract global talent at scale Create a strong interlock with the relevant Marketing teams to ensure alignment to company branding such as policy and guidelines Plan and execute talent brand marketing campaigns Create a strong interlock with the Employee Engagement and Transformation CoE regarding alignment to branding content such as the Employee Value Proposition (EVP) etc. Help shift the culture from traditional ways of promoting our employee brand Ensure all talent brand platforms are accurate and up to date Create dynamic communications content for both traditional and non-traditional channels to support our people narrative, including content development and delivery to capture timely, strategic employee stories for internal and external sharing. Research, write and produce a variety of electronic media including digital content, videos, featured articles, working with partners across our talent team and the wider business, including performance, reward and recognition, learning and development, sustainability, diversity & inclusiveness and workforce experience etc Show less
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Dimension Data
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South Africa
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IT Services and IT Consulting
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700 & Above Employee
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Head of Talent Management CoE
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Dec 2021 - Nov 2022
City of Johannesburg, Gauteng, South Africa Talent Acquisition Strategy: • Responsible for recruitment marketing strategy and assets, social media campaigning and management • Management of the EVP Current projects - ‘Why we work for Dimension Data’ campaign – using actual Dimension Data employees across the Middle East and Africa to tell their stories of why they work for the organisation - 2022 project in the works – DD Tech Talks – inviting tech experts from across MEA to join us for an interactive… Show more Talent Acquisition Strategy: • Responsible for recruitment marketing strategy and assets, social media campaigning and management • Management of the EVP Current projects - ‘Why we work for Dimension Data’ campaign – using actual Dimension Data employees across the Middle East and Africa to tell their stories of why they work for the organisation - 2022 project in the works – DD Tech Talks – inviting tech experts from across MEA to join us for an interactive day at the Campus in Johannesburg to present and ideate in the latest technologies in their fields. Passive talent in these fields will be exclusively invited to join these days as a way of creating a network of technical talent engaged with the brand. Employee Experience: • The automation of the full Hire 2 Retire business process as part of the overall Employee Experience. Beginning with how we attract talent, using on uniquely developed on-boarding platform, how we run induction virtually, especially during Covid, how we then engage with and communicate with employees and finally how we off-board employees with the same enthusiasm as we onboard them and encourage them to become a part of the DD Alumni network. • Provide thought-leadership, best practice knowledge and expertise on the subject of Employee Experience to the organisation and devise an appropriate strategy aligned to the business strategy • Act as custodian to the culture and values and ensure culture and change is embedded in all initiatives, as well as run culture/values awareness and training • Work with key stakeholders to ensure the appropriate design of employee engagement interfaces • Continuous tracking of engagement through on-boarding and exit interviews/surveys • Working with partners for independent external measurement of employee experience and practices ie. Top Employer and leveraging this to build the employer brand
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Head of Talent Acquisition & Employee Experience CoE
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Apr 2020 - Nov 2021
Johannesburg, Gauteng, South Africa Talent Acquisition: Responsible for recruitment marketing strategy and assets, social media campaigning and management Development and management of the EVP and EB strategy and toolbox Referral Strategy and Roadmap Talent Community and Strategy assets Management of digital platforms + Dimension Data wide TA Strategy Responsible for mobility strategy, platform & assets ATS functional and capability optimization Employee Experience/ Engagement: Provide… Show more Talent Acquisition: Responsible for recruitment marketing strategy and assets, social media campaigning and management Development and management of the EVP and EB strategy and toolbox Referral Strategy and Roadmap Talent Community and Strategy assets Management of digital platforms + Dimension Data wide TA Strategy Responsible for mobility strategy, platform & assets ATS functional and capability optimization Employee Experience/ Engagement: Provide thought-leadership, best practice knowledge and expertise on the subject of Employee Engagement and Experience to the organisation and devise an appropriate strategy aligned to the business strategy Own, manage, design and develop the Employee Value Proposition (EVP) and work with Marketing and Talent Acquisition to create campaigns to bring this to life internally and to attract key skills Provide guidelines and ensure ease of use and alignment to Culture and Values for the design of employee impacting solutions and processes Act as custodian to the culture and values and ensure culture and change is embedded in all initiatives, as well as run culture/values awareness and training Work with key stakeholders to ensure the appropriate design of employee engagement interfaces Collaborate with other CoE's to define and design employee journeys and to identify and impact key touchpoints Track and continuously report on employee engagement by owning, designing and executing employee surveys and driving the resultant feedback and action plans Continuous tracking of engagement through on-boarding and exit interviews/surveys Working with partners for independent external measurement of employee experience and practices ie Top Employer and leveraging this to build the employer brand
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Talent Acquisition & Youth Program Recruitment Manager
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Mar 2017 - Mar 2020
Johannesburg Area, South Africa Between March 2017 and March 2020, I was the Head of Dimension Data's internal recruitment division - Talent Source. My primary objective was to design and apply strategies that would help us attract and hire qualified employees and my key deliverables included: Designing and executing recruiting strategies to attract, evaluate and hire qualified candidates Proactively identifying and addressing hiring needs Evaluating and refining sourcing and selection… Show more Between March 2017 and March 2020, I was the Head of Dimension Data's internal recruitment division - Talent Source. My primary objective was to design and apply strategies that would help us attract and hire qualified employees and my key deliverables included: Designing and executing recruiting strategies to attract, evaluate and hire qualified candidates Proactively identifying and addressing hiring needs Evaluating and refining sourcing and selection procedures Managing a team of Talent Acquisition Business Partners & Recruitment Specialists and providing assistance as needed Promoting diversity in the workplace and ensuring recruiting strategies attracting diverse candidates Overseeing and improving overall candidate experience Maintaining talent pipelines with potential candidates and past applicants for future staffing needs Organizing and attending relevant recruitment events to establish a strong employer brand Participating in our company’s strategic planning regarding talent engagement and development Researching and recommending new sourcing tools and recruiting software My role also encompassed Youth Program recruitment and I was responsible for recruitment for several youth development programs at Dimension Data including GAP (Graduate Acceleration Program), Learnerships/ Internships and Dimension Data Saturday School. I was responsible for designing and implementing the Youth/ Graduate recruitment strategy and associated employer branding strategies to ensure that Dimension Data was tapping into the best early career talent in the market. I worked closely with business as well as the Talent Management division to bring together, under one Dimension Data umbrella, all Graduate/ Youth recruitment efforts and coordinated all elements of the recruitment projects to ensure best-fit component and greater candidate experience and engagement.
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Talent Acquistion Business Partner/ Team Leader
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Mar 2015 - Feb 2017
Bryanston East I joined Dimension Data in March 2015 as a Talent Acquisition Business Partner/ Recruitment Specialist tasked with partnering with business leaders and HR Business Partners to manage the full recruitment life-cycle with the core objective of filling vacancies with top talent while focused on organisational effectiveness and business satisfaction. Soon after joining Dimension Data, I was asked to take on a Team Lead role, assisting the Head of Talent Acquisition with the day-to-day… Show more I joined Dimension Data in March 2015 as a Talent Acquisition Business Partner/ Recruitment Specialist tasked with partnering with business leaders and HR Business Partners to manage the full recruitment life-cycle with the core objective of filling vacancies with top talent while focused on organisational effectiveness and business satisfaction. Soon after joining Dimension Data, I was asked to take on a Team Lead role, assisting the Head of Talent Acquisition with the day-to-day operational management of the recruitment team. Responsibilities: Collaborated with hiring managers around current and future recruitment requirements Created and published job ads on various portals Screened resumes and job applications and shortlisted candidates that met recruitment requirements Conducted initial phone screens to create shortlists of qualified candidates Presented shortlist of candidates to Hiring Managers and managed pre-hire process ie. interview scheduling, reference and verification checks, psychometric assessments etc. until successful hire of chosen candidate Networked with potential hires through professional groups on social media and during events Maintained proactive pipeline of candidates for a wide range of roles (junior, senior and executive) Tracked hiring metrics including time-to-hire, time-to-fill and source of hire Advised hiring managers on interviewing techniques, assessment methods, recruitment trends
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Paracon
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South Africa
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Staffing and Recruiting
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100 - 200 Employee
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Account Manager
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Jan 2014 - Feb 2015
•Working towards targets related to the number of candidates placed and values to be billed to clients •Building relationships with clients •Developing a good understanding of client companies, their industry, what they do and their work culture and environment; •Using social media to advertise positions, attract candidates and build relationships with candidates and employers; •Headhunting - identifying and approaching suitable candidates who may already be in work; •Using… Show more •Working towards targets related to the number of candidates placed and values to be billed to clients •Building relationships with clients •Developing a good understanding of client companies, their industry, what they do and their work culture and environment; •Using social media to advertise positions, attract candidates and build relationships with candidates and employers; •Headhunting - identifying and approaching suitable candidates who may already be in work; •Using candidate databases to find the right person for the client’s vacancy; •Receiving and reviewing applications, managing interviews and creating a shortlist of candidates; •Briefing the candidate about the responsibilities, salary and benefits of the job in question; •Preparing CVs and correspondence to forward to clients in respect of suitable applicants; •Organising interviews for candidates as requested by the client; •Informing candidates about the results of their interviews; •Negotiating pay and salary rates and finalising arrangements between client and candidates; •Offering advice to both clients and candidates on pay rates, training and career progression; •Reviewing recruitment policies to ensure effectiveness of selection techniques and recruitment programmes.
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Account Manager & Recruitment Consultant (half day)
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Mar 2011 - Jan 2014
Bryanston •Working towards targets related to the number of candidates placed and values to be billed to clients •Building relationships with clients •Developing a good understanding of client companies, their industry, what they do and their work culture and environment; •Using social media to advertise positions, attract candidates and build relationships with candidates and employers; •Headhunting - identifying and approaching suitable candidates who may already be in work; •Using… Show more •Working towards targets related to the number of candidates placed and values to be billed to clients •Building relationships with clients •Developing a good understanding of client companies, their industry, what they do and their work culture and environment; •Using social media to advertise positions, attract candidates and build relationships with candidates and employers; •Headhunting - identifying and approaching suitable candidates who may already be in work; •Using candidate databases to find the right person for the client’s vacancy; •Receiving and reviewing applications, managing interviews and creating a shortlist of candidates; •Briefing the candidate about the responsibilities, salary and benefits of the job in question; •Preparing CVs and correspondence to forward to clients in respect of suitable applicants; •Organising interviews for candidates as requested by the client; •Informing candidates about the results of their interviews; •Negotiating pay and salary rates and finalising arrangements between client and candidates; •Offering advice to both clients and candidates on pay rates, training and career progression; •Reviewing recruitment policies to ensure effectiveness of selection techniques and recruitment programmes.
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Recruitment Consultant
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Jan 2011 - Mar 2011
Waverley Worked within the ICT Division of The Personnel Concept, a subsidiary of Paracon, in a recruitment capacity. The role was short-lived due to the PC ICT division dissolving.
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Paracon
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South Africa
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Staffing and Recruiting
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100 - 200 Employee
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Account Manager & Recruitment Consultant
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Sep 2009 - Aug 2010
Promoted into a Junior Account Management position within the Networking team at Paracon with the Standard Bank of South Africa as my biggest client. Gained extensive experience in dealing with corporate clients as well as recruiting for a specific area within the bank. Acheived set target for the year! Left in August 2010 when my first child made a rather unexpected appearance a month ahead of schedule. While on maternity leave, Paracon offered me a half day… Show more Promoted into a Junior Account Management position within the Networking team at Paracon with the Standard Bank of South Africa as my biggest client. Gained extensive experience in dealing with corporate clients as well as recruiting for a specific area within the bank. Acheived set target for the year! Left in August 2010 when my first child made a rather unexpected appearance a month ahead of schedule. While on maternity leave, Paracon offered me a half day position at their subsidiary company The Personnel Concept. Show less
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Paracon
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South Africa
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Staffing and Recruiting
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100 - 200 Employee
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Recruitment Consultant
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Sep 2007 - Jul 2009
Assisted Account Managers in job spec specific recruitment for the Resourcing team, various clients including Nedbank, Discovery, Investec, Mutual & Federal etc. Placed between 4 and 5 resources monthly in a multitude of positions including but not limited to business analysis, project management, development and networking.
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Education
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Fourways High School