Experience

Make Mothers Matter - MMM

• France
• Civic and Social Organizations
• 1 - 100 Employee

• Head of Communications & special Campaigns

  • Jan 2019 - Present

  MMM is an international NGO created in 1947 to raise awareness of policy makers and public opinion of the contribution of mothers to social, cultural and economic development. With no political or religious affiliations, we transparently voice the concerns of mothers at the international level with permanent representation at the United Nations (General Consultative Status), UNESCO and the European Union. Our backbone is an expanding network of around 40 grass-roots organisations working across the world to support and empower mothers and their families, and to advance the human rights of women and children. From the fight against maternal mortality to social protection, family policies, the impact of early childhood development, single mothers and homelessness and work life balance, our mission is to connect, facilitate and amplify the voices of mothers wherever they may be, working with them to bring about change.



SP Productions

• Founder

  • 2003 - Jan 2019

  Consultant Communications, Media Production & Events Managementhttp://www.spproductions.tv/Drawing on my background in news and current affairs enabled me to set up SP Productions, a media production and events management company, working closely with broadcasters, private and government sectors. Utilising the talents of freelance creatives and startups, the SP team involves itself in the entire production process: from concept to delivery, with full content support for videos, live events and forums; project management of campaigns and special initiatives; development of strategies for raising funds/sponsorship (through events, corporate partnerships, major donors, small gifts etc); moderating and hosting panel discussions and award ceremonies; full consultancy support including operations, development, management and training. We are passionate about entrepreneurship, the environment, education, the Arts and social impact journalism.Our supporters include the Abraaj Group, Wamda, Signature Clubs International, Mohebi Logistics, the Emirates Literature Foundation and the Zayed International Foundation for the Environment.



Signature Clubs International

• United Arab Emirates
• Hospitality
• 1 - 100 Employee

• Director of Marketing Development & Operations

  • Jul 2009 - Jun 2015

  SIGNATURE CLUBS INTERNATIONAL – DUBAI(Developer of exclusive private clubs under the Capital Club brand)Director of Operations2009 – 2015Manager, trainer, educator and inspirer at Member clubs. Roles: General Manager, Director of Marketing & Communications Development & Director of Operations. Working in complex multi-stakeholder environments.Responsibilities: new business development at the highest level; motivating sales teams and devising other strategies for growth including targeted fundraising.Events, marketing and communications: utilising new technology.Membership Services: best practice and processes.These skills have been put to work in general management, membership, operations, and marketing and communications in driving an exclusive, private and largely intangible product.



BBC, ITN, Channel 4, Al Jazeera English

• Presenter/Producer

  • 1991 - 2007

  Tomorrow's World (BBC)Arab World Direct (BBC)Channel 4 News (ITN)The Pulse (Channel 4)Channel 4 Daily Breakfast Show (ITN) Everywoman (Al Jazeera)