Experience

fyb jewelry

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Founder and CEO

  • Aug 2011 - Present



Bay Lavi

• Founder and CEO

  • Jul 2013 - Jan 2014

  Bay Lavi, Creole for “Give Life”, initially started as a charity line of fabric bracelets made by Alyssa Kuchta and her Mom during her senior year at the University of Delaware to fundraise for Students for Haiti. After an inspiring trip to Haiti in April 2012, Alyssa decided to grow the line into a more sustainable project that would provide opportunity, not charity. Bay Lavi has since become a collaborative employment program through working with non-profit organizations in Haiti, employing and uniting the most vulnerable populations of women through jewelry-making, which provides them with an income and a set of skills that will better their life beyond. Bay Lavi’s first partnership, launched July 2013, is with the St. Boniface Haiti Foundation at its hospital in Fond des Blancs. Our focus at St. Boniface is to employ and empower Spinal Cord Injury women, all of whom were injured during the January 2010 earthquake. The design process & material purchasing takes place in New York, then gets sent to Haiti where the women of our program work together in a space flooded with light, music, and friends to create the pieces of our collection. They are paid per piece for their creations which are then sold here in the U.S. Show less



Students For Haiti

• University of Delaware

• Member of the Board

  • Nov 2010 - May 2012

  Worked closely with the St. Boniface Haiti foundation to identify and fundraise for target needs of the Haitian population including sustainable healthcare and sustainable renovations of primary schools. Kept minutes of the Board of Directors and general meetings, managed an email list of 500+, kept an updated file of member information, and maintained a binder of official documents. Assisted in planning and managing for various fundraisers such as the bi-annual book drive, art show, and music festival. Formed partnerships with various student organizations to plan fundraising events. Coordinated and led a committee of 10 people to help market and sell my Bay Lavi product line to benefit Haiti. Developed public speaking and team leadership skills. Show less



Bloom

• Newark, DE

• Assistant Manager

  • Aug 2009 - May 2012

  http://bloomfolly.com Bloom is an eclectic lifestyle boutique specializing in U.S. made products and hand-crafted jewelry, handbags, and apparel, as well as quirky and unusual gifts. Trained new hires and managed employees during various shifts. Helped customers by offering product suggestions and styling tips. Assisted in buying and sales of store merchandise and managing product layout and inventory. Helped style models for photo shoots, fashion shows, and create seasonal window and in-store displays. Show less



THINK PR

• New York, New York

• Public Relations Intern

  • Dec 2011 - Feb 2012

  Designed resort inspired friendship bracelets and helped plan store opening events for client Everything but water at three locations. Assisted in the showroom during Think PR's Fall Press Preview week by checking in Editors. Responsible for guest list check in at the Mercedes Benz New York Fashion week "Scene on the Street" exhibit, W Hotel Times Square. Conducted research on media placements of clients, arranged databases of media contacts, and composed editorial calendars with Microsoft Excel. Prepared, tracked, and documented all samples for gifting and stylist loans. Used Photoshop to create press clip mock-ups for various clients including PJ Salvage, Eco-Me, Desert Essence, The W Hotel, & Spadaro. Prepared, organized, and sent out media kits to various regional editors for C. Wonder. Show less