Experience

Decision Point

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Director of Business Development

  • Oct 2017 - 6 years 3 months

  Greater Boston Area Decision Point is a member engagement management company that brings holistic predictive analytics, artificial intelligence, and actionable insights to everyday health plan decision-making.



AutoAlert

• United States
• Software Development
• 100 - 200 Employee

• Regional Marketing Manager

  • Jul 2014 - Sep 2017

  Greater Boston Area ✓ Drove $6.8 million in revenue over 39 months with an average sale price of $5,822. ✓ Managed 20-45 direct marketing campaigns monthly, from making the initial sale to selecting the target data set, to mock-ups of campaign creative, to account management. ✓ Crafted, tested, and implemented global change to the data selection process and customer-facing offer presentation, resulting in a 35% increase in the average sale price of IntelligentMarketing campaigns. ✓ Pitched, won and… Show more ✓ Drove $6.8 million in revenue over 39 months with an average sale price of $5,822. ✓ Managed 20-45 direct marketing campaigns monthly, from making the initial sale to selecting the target data set, to mock-ups of campaign creative, to account management. ✓ Crafted, tested, and implemented global change to the data selection process and customer-facing offer presentation, resulting in a 35% increase in the average sale price of IntelligentMarketing campaigns. ✓ Pitched, won and managed campaigns for the largest automotive dealer group in New England comprised of 68 locations.

• Client Retention Manager

  • Jan 2014 - Jun 2014

  Irvine, CA ✓ Saved 26 accounts in 6 months resulting in $52,000 of retained monthly reoccurring revenue. ✓ Implemented a client-save initiative, deploying marketing resources to complement BDC outreach, resulting in software re-engagement, renewed ROI, & rescinded cancellations. ✓ Collaborated with teams cross-departmentally to troubleshoot and strategize around all unique client concerns.