Wouter Graatsma
E-commerce Director at North Actionsports Group- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
North Actionsports Group
-
Netherlands
-
Sporting Goods Manufacturing
-
1 - 100 Employee
-
E-commerce Director
-
May 2021 - Present
Responsible for e-commerce, digital marketing and CRM for NAG brands Mystic, North Kiteboarding & Foils, North Windsurfing and North SUP. Responsible for e-commerce, digital marketing and CRM for NAG brands Mystic, North Kiteboarding & Foils, North Windsurfing and North SUP.
-
-
-
Etos
-
Netherlands
-
Retail
-
700 & Above Employee
-
Manager E-commerce, Digital Marketing & CRM
-
Nov 2018 - Apr 2021
Responsible for online sales at Etos. With a focus on online merchandising, CRO, digital design & development, digital marketing & CRM/personalization. Responsible for online sales at Etos. With a focus on online merchandising, CRO, digital design & development, digital marketing & CRM/personalization.
-
-
-
KPN
-
Netherlands
-
Telecommunications
-
700 & Above Employee
-
E-commerce Manager
-
Apr 2015 - Nov 2018
Responsible for online marketing and online sales for KPN consumer market (Mobile portfolio and Internet & TV portfolio).
-
-
Digital Marketing Manager
-
Jun 2014 - Apr 2015
Responsible for managing all performance based digital marketing campaigns.
-
-
-
Yieldr
-
Netherlands
-
IT Services and IT Consulting
-
1 - 100 Employee
-
Digital Marketing Consultant
-
Sep 2011 - Jun 2014
Responsible for managing online marketing campaigns, both branding and performance based campaigns.
-
-
Campaign Manager
-
Sep 2011 - Dec 2012
Responsible for managing online marketing campaigns, both branding and performance based campaigns.
-
-
-
E2Ma Consumer Profiling
-
Netherlands
-
Advertising Services
-
1 - 100 Employee
-
Online Media Buyer
-
2010 - 2011
Responsible for media buying and business development with a focus on lead generation through online display advertising, email marketing, affiliate marketing, social media advertising and lead aggregation. Responsible for media buying and business development with a focus on lead generation through online display advertising, email marketing, affiliate marketing, social media advertising and lead aggregation.
-
-
-
Play like a Champion B.V.
-
Netherlands
-
Computer Games
-
1 - 100 Employee
-
Online Marketeer
-
2007 - 2008
Responsible for all online marketing and advertising activities with the aim to generate relevant traffic and facilitate high conversion to active Play like a Champion users. Involved in research activities that measured and analysed the outcomes of these campaigns/activities. Responsible for all online marketing and advertising activities with the aim to generate relevant traffic and facilitate high conversion to active Play like a Champion users. Involved in research activities that measured and analysed the outcomes of these campaigns/activities.
-
-
-
Aruba Beach Villas
-
Aruba
-
Online Marketing Intern
-
Jul 2006 - Feb 2007
Responsible for the development and implementation of an online marketing campaign for Aruba Apartments (including SEO, SEA, Paid Advertising and Paid Inclusion). Generating relevant traffic. Improving the content and functionality of the website and improving the website's conversion. Responsible for the development and implementation of an online marketing campaign for Aruba Apartments (including SEO, SEA, Paid Advertising and Paid Inclusion). Generating relevant traffic. Improving the content and functionality of the website and improving the website's conversion.
-
-
Education
-
Macquarie University
Master's degree, Commerce in Marketing -
Sydney Institute of Business and Technology (SIBT)
Bachelor's degree, Marketing -
Hanzehogeschool Groningen / Hanze University of Applied Sciences Groningen
Bachelor's degree, Communication & Brandmanagement -
Rotterdams Montessori Lyceum
VWO, Economics & Society -
Kralingsche School Rotterdam