Jim Moodie
Senior Manager, Client Leadership at Candybox Marketing- Claim this Profile
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Bio
Bethel Ann Galindez
Jim is exceptionally reliable as a team lead and colleague. His leadership philosophy allows his team members to pursue and achieve their potential. Not only did he develop operational standards and training for the team, which has highly contributed to the organization's growth, he simultaneously provided proper communications with clients to ensure they feel prioritized and cared for. Jim has led the strategic development and account relations for our largest clients, creating full-funnel strategies across all marketing pillars serviced at Candybox (landing pages, social, email campaigns, SEO, SEM, websites, video, etc.) He continuously pursues growth in this ever-progressing industry. Jim is an irreplaceable team member; any team would be lucky to work with him!
Bethel Ann Galindez
Jim is exceptionally reliable as a team lead and colleague. His leadership philosophy allows his team members to pursue and achieve their potential. Not only did he develop operational standards and training for the team, which has highly contributed to the organization's growth, he simultaneously provided proper communications with clients to ensure they feel prioritized and cared for. Jim has led the strategic development and account relations for our largest clients, creating full-funnel strategies across all marketing pillars serviced at Candybox (landing pages, social, email campaigns, SEO, SEM, websites, video, etc.) He continuously pursues growth in this ever-progressing industry. Jim is an irreplaceable team member; any team would be lucky to work with him!
Bethel Ann Galindez
Jim is exceptionally reliable as a team lead and colleague. His leadership philosophy allows his team members to pursue and achieve their potential. Not only did he develop operational standards and training for the team, which has highly contributed to the organization's growth, he simultaneously provided proper communications with clients to ensure they feel prioritized and cared for. Jim has led the strategic development and account relations for our largest clients, creating full-funnel strategies across all marketing pillars serviced at Candybox (landing pages, social, email campaigns, SEO, SEM, websites, video, etc.) He continuously pursues growth in this ever-progressing industry. Jim is an irreplaceable team member; any team would be lucky to work with him!
Bethel Ann Galindez
Jim is exceptionally reliable as a team lead and colleague. His leadership philosophy allows his team members to pursue and achieve their potential. Not only did he develop operational standards and training for the team, which has highly contributed to the organization's growth, he simultaneously provided proper communications with clients to ensure they feel prioritized and cared for. Jim has led the strategic development and account relations for our largest clients, creating full-funnel strategies across all marketing pillars serviced at Candybox (landing pages, social, email campaigns, SEO, SEM, websites, video, etc.) He continuously pursues growth in this ever-progressing industry. Jim is an irreplaceable team member; any team would be lucky to work with him!
Credentials
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Google Ads Search Certification
GoogleJun, 2019- Nov, 2024 -
Hubspot Inbound Marketing Certification
HubSpot AcademyDec, 2020- Nov, 2024 -
Email Marketing Certification
HubSpot AcademyNov, 2020- Nov, 2024 -
Google Analytics Individual Qualification
GoogleNov, 2019- Nov, 2024 -
Google Ads Display Certification
GoogleApr, 2019- Nov, 2024 -
Google Ads Fundamentals
GoogleNov, 2018- Nov, 2024
Experience
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Candybox Marketing
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Canada
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Advertising Services
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1 - 100 Employee
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Senior Manager, Client Leadership
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Feb 2022 - Present
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Senior Campaign Manager - Team Lead
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Feb 2021 - Feb 2022
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Campaign Manager - Team Lead
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Sep 2020 - Feb 2022
- Responsible for achieving & reporting team KPIs including Billable Hours, Utilization, Retention Rates, reporting directly to the CEO - In charge of onboarding new team members & clients - Relied on to resolve client & team issues - Perform quarterly performance reviews on all team members - Manage profitable PPC campaigns - Review and communicate new opportunities for different platforms, strategies, conferences and tactics to keep the team updated - Review projects in… Show more - Responsible for achieving & reporting team KPIs including Billable Hours, Utilization, Retention Rates, reporting directly to the CEO - In charge of onboarding new team members & clients - Relied on to resolve client & team issues - Perform quarterly performance reviews on all team members - Manage profitable PPC campaigns - Review and communicate new opportunities for different platforms, strategies, conferences and tactics to keep the team updated - Review projects in progress and to provide clarity, feedback, and assistance in order to promote the continual growth of team members
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Campaign Manager
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Jun 2019 - Aug 2020
- Managed profitable PPC campaigns throughout portfolio of clients in several industries across North America. - Managed multiple team projects and efficiently communicated to all stakeholders - Lead Lunch & Learn sessions and assisted in team training & onboarding - Analyzed data available through Google Analytics and provide recommendations to improve results - Applied integrated marketing communications across multiple channels (Google, Facebook, LinkedIn, YouTube) - Managed… Show more - Managed profitable PPC campaigns throughout portfolio of clients in several industries across North America. - Managed multiple team projects and efficiently communicated to all stakeholders - Lead Lunch & Learn sessions and assisted in team training & onboarding - Analyzed data available through Google Analytics and provide recommendations to improve results - Applied integrated marketing communications across multiple channels (Google, Facebook, LinkedIn, YouTube) - Managed and provide monthly reports to clients - Supported the sales team with forecasting projections for prospective clients - Developed ad copy & visuals to support campaign objectives - Developed target personas through research to better understanding user pain points, motivations & opportunities
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Earls Kitchen + Bar
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Canada
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Restaurants
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700 & Above Employee
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Floor Manager
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Jan 2012 - Jun 2019
- Responsible for training and developing new employees. - Daily budget projections and adherence. - Manage teams of 10-25 employees. - Resolve customer issues quickly and resourcefully.
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Bartender/Server
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Oct 2011 - Jun 2019
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In-Store Marketing Coordinator
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Mar 2018 - May 2019
- Responsible for Instagram account and developing a content schedule for posting. - Increased key performance indicators such as reach, website clicks, followers and impressions. - Engage with followers using social listening tactics and location tracking. - Build awareness and drive traffic to events.
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Touge Tuning
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Brampton, Ontario, Canada
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Search Engine Optimization Specialist
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Oct 2017 - Dec 2018
- Crawled product pages and updated key SEO elements such as meta-description, title tags, alt text, and more. - Responsible for adding new product pages and ensuring each page is optimized based on the elements mentioned above. - Used photo-editing software to enhance product images. - Migrated 1000+ product pages from previous website. - Worked daily optimizing wordpress elements. - Crawled product pages and updated key SEO elements such as meta-description, title tags, alt text, and more. - Responsible for adding new product pages and ensuring each page is optimized based on the elements mentioned above. - Used photo-editing software to enhance product images. - Migrated 1000+ product pages from previous website. - Worked daily optimizing wordpress elements.
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Education
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RED Academy
Diploma, Digital Marketing -
George Brown College
Social Media Marketing -
York University
Psychology