Elvis Santana
Licensed Realtor at Circle100 Real Estate Brokerage- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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Bio
Experience
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Circle100 Real Estate Brokerage
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United States
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Real Estate
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1 - 100 Employee
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Licensed Realtor
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May 2019 - Present
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RHODE ISLAND HISPANIC CHAMBER OF COMMERCE
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Secretary
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Nov 2020 - Present
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Senior Planner (Wholesale)
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Dec 2013 - Dec 2015
• Forecast product needs to fulfill demand at key customer accounts (Macy's, JCPenney, Amazon, Fred Meyer, Beall's, Belk, Nordstrom and Zappos). • Use customer sales reports, customer inventory, promotional calendar, analysis and collaboration with Planning department counterparts to develop item level forecasting and replenishment plans• Collaborate with new customers to set initial set quantities and replenishment plans. Conduct regular meetings to review liabilities and opportunities. Use findings to adjust forecast and Production commitments.• Manage four direct reports with allocating, report preparation and basic analytic responsibilities.• Work with Production team to ensure appropriate factory orders to support future inventory needs.• Identify aging inventory to Sales VP and President and report liabilities.• Provide analysis on sales and margin by Brand, Collection Group, Commodity, Style, Color and size.• Address chargebacks by collaborating with EDI team and warehouse personnel to implement corrections.• Direct Programmers in developing new system reports and functionality.• Point person ensuring ongoing data organization (data tags) and new style creation.
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Macy's
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United States
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Retail
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700 & Above Employee
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District Planner
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Aug 2012 - Dec 2013
• Drive sales and growth by composing bottom-up vendor, class and department level seasonal sales plans that align with corporate strategies yet capitalize on local opportunities in district’s 9 stores ($28MM annual)• Coordinate with Store Managers, Regional Planning Manager, National Planning Manager and other central partners to address opportunities at the store level ensuring resources are aligned with local customer demand.• Evaluate Marketing research data and customer feedback forms to find assortment opportunities.• Partner with Visual personnel, vendors and Central Planners to ensure brand launches are successful.• Launch brands or department classifications that resonate with local customer tastes and demands.• Provide weekly business presentation for cross-functional teams and direct in-store focus on DDV floor walks.• Key player in $2MM volume recapture strategy.
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Aéropostale
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United States
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Retail
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700 & Above Employee
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Store Planner
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Feb 2012 - Sep 2012
• Manage full price and markdown inventory levels in 268 stores with a 2011 volume of 578MM.• Manage markdown consolidations and merchandise transfers of about 500k units monthly for the entire chain.• Coordinate with Regional VP, District Managers and Allocations to support tests and react to selling trends.• Modify store ranks and replenishment strategies to ensure proper inventory levels and minimize markdowns.• Provide weekly markdown analysis for upper management along with pricing store group recommendations.• Responsible for all key metrics analysis for the Graphics merchandise department at the store and regional level.
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Nautica
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Apparel & Fashion
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700 & Above Employee
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Store Analyst
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Oct 2009 - Feb 2012
• Manage inventory and replenishment for 9 classifications in 90 outlet locations and E-commerce site.• Track regional sales trends and use size demographics to ensure proper inventory position, forecast inventory needs, maximize gross margin and limit liabilities. • Managed exit strategies by volume, climate and geographic groups to minimize clearance inventory.• Analyze E-Commerce sales data for region-specific sizes and color opportunities.• Prepare post mortem “deep-dive” performance analysis for styles, classes, regions, climates or other various attributes to identify the details of a previous buy strategy’s success or failure and opportunity for improvement.• Determine the amount of SKUs and quantity per SKU for the Buying team.• Select test and control groups of stores and analyze the performance of proposed pricing strategies.• Maintain size scales by classification and by store and revise as needed to avoid missed sales opportunities by size. • Provide size scales to be used in all Men’s basic and fashion buys.
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Macy's
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United States
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Retail
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700 & Above Employee
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Business Analyst (Home Store Division)
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Oct 2007 - Oct 2009
• Produce, update and maintain weekly and monthly sales and inventory reports for 600+ locations.• Support Senior Analyst in documenting correlations among key business metrics residing separate data sources• Introduce new users to the reporting system and conduct training sessions as needed.• Review reporting system functionality with an established power-user group and identify possible improvements.• Coordinate reporting system upgrades, enhancements and troubleshooting between software engineers and users.
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Assistant Planner - Women's Fragrances
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Oct 2005 - Oct 2007
• Identify stock issues and opportunities by brand, item, location and region.• Adjust replenishment minimums utilizing sales history and trend to ensure sales, inventory and turn objectives.• Work with vendors to identify market opportunities, plan special events and in-store sales promotions by using sales goals and current inventory levels to properly stock the store(s).• Coordinate with Sales Managers to identify and replenish shortages and address stock concerns.
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Macy's
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United States
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Retail
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700 & Above Employee
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Assistant to VP of Logistics
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Oct 2000 - Jul 2005
• Prioritize trailer shipments depending on their content and product life cycles• Provide weekly Logistics productivity reporting to VP and GVP• Book keeper for equipment purchases totaling 2MM annual.• Determine equipment needs at stores based on productivity metrics.• Key player in equipment vendor sourcing and initial negotiations.• Setup reverse auction for contract bids on big purchases.• Issue purchase orders and follow up on tracking shipments of purchases, damages and exchanges.
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Education
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American Sentinel University
Bachelors, Information Sciences