Alejandra Ortega
Corporate Communications Analyst at República del Cacao- Claim this Profile
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Inglés Full professional proficiency
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Francés Professional working proficiency
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Italiano Elementary proficiency
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Español Native or bilingual proficiency
Topline Score
Bio
Credentials
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EF SET English Certificate 89/100 (C2 Proficient)
EF Standard English Test (EF SET)Dec, 2022- Nov, 2024 -
Marketing Strategy Capstone Project
CourseraDec, 2018- Nov, 2024 -
Marketing Strategy Specialization
CourseraDec, 2018- Nov, 2024 -
The Marketing Plan
CourseraNov, 2018- Nov, 2024 -
Marketing Mix Fundamentals
CourseraOct, 2018- Nov, 2024 -
Positioning: What you need for a successful Marketing Strategy
CourseraSep, 2018- Nov, 2024 -
Market Research and Consumer Behavior
CourseraAug, 2018- Nov, 2024 -
English Advanced Certificate (CAE)
University of Cambridge -
First Certificate of English (FCE)
University of Cambridge
Experience
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República del Cacao
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Ecuador
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Food and Beverage Manufacturing
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1 - 100 Employee
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Corporate Communications Analyst
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Jan 2022 - Present
- Developed and created our Sustainability Report, COP 2021, as signatories of the UN GLOBAL COMPACT.- Led the creation of new corporate multimedia content about all our origin ingredients and company. - Supported relationships with our academic alliances. - Managed the relationships with our clients as an account executive for the brand, with the objective of creating content of interest for our social media community. - Supported the creation of communication campaigns with a focus on digital marketing and a commercial return.- Created new communication concepts for the brand. - Upgraded relevant public relations content for the company.- Monthly followed up of our international market's requests and needs.- Organized internal and external events.- Managed relationships with media and clients.- Follow up and upgraded the information relating to our sustainability impact projects.- Monthly management of the Communication and Sustainable Business department budget. Show less
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Communication and Sustainable Business Assistant B2B
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Feb 2020 - Jan 2022
- Supported the creation of communication campaigns and campaigns for new products.- Supported our social media strategy and planning.- Developed public relations campaigns. - Supported sustainability projects and reports.- Followed up on our international markets' requests.- Created multimedia content.- Supported the organization of Latin America's 50 Best 2021 Ecuador.- Developed the organizational culture and communication of the company. - Managed the department's monthly budget. Show less
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Confiteca C.A
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Ecuador
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Food and Beverage Services
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1 - 100 Employee
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General Manager and Marketing Assistant
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Mar 2019 - Feb 2020
- Assisted the General Manager and Marketing department.- Managed the marketing department's monthly budget. - Organized product launch events for the salesforce.- Managed various sample shipments.- Organized executive meetings.- Three people in charge
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Administrative Assistant
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Jul 2017 - Mar 2019
- Supported the Corporate Management area of the company. - Coordinated and organized national and international business trips. - Managed the budget for corporate trips.
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Inkspired - getinkspired.com
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Luxembourg
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Book and Periodical Publishing
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1 - 100 Employee
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Leader of Ambassadors
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Dec 2018 - Jul 2019
- Management and development of the platform's social media.- Training of new ambassadors.- Content creation.- Development of contests.- Book reviews. - Management and development of the platform's online communities.
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Ambassador
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Jul 2018 - Nov 2018
- Content creation .- Developed the platform's online communities through contests and dynamics for writers. - Searched new talents on the platform in order to promote them.
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Universidad San Francisco de Quito
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Ecuador
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Higher Education
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700 & Above Employee
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Teaching Assistant Professor
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Jan 2014 - May 2017
- Assistant for Mark Podvin, Head of the English Department at USFQ. - Organized various events for the English Department and professor Podvin's classes. - Supported in the review of examsn and classes projects. - Support professor Podvin on his participation on events and recognitions. - Supported other professors of the department on specific projects. - Replaced professor Podvin and developed activities for his students when he couldn't assist to class. - Assistant for Mark Podvin, Head of the English Department at USFQ. - Organized various events for the English Department and professor Podvin's classes. - Supported in the review of examsn and classes projects. - Support professor Podvin on his participation on events and recognitions. - Supported other professors of the department on specific projects. - Replaced professor Podvin and developed activities for his students when he couldn't assist to class.
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World Wildlife Fund
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United States
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Non-profit Organizations
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700 & Above Employee
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Public Relations Assistant
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Mar 2014 - May 2014
- Developed the media campaign for "The Hour of the Planet" 2014. - Pàrticipated on interviews for the media campaign. - Developed the media campaign for "The Hour of the Planet" 2014. - Pàrticipated on interviews for the media campaign.
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Education
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2013 - 2017
Universidad San Francisco de Quito
Bachelor's Degree, Corporate Communication and Public Relations -
2015 - 2016
Boston University
Bachelor of Arts in Corporate Communication and Public Relations, Strategic Communication and Public Relations
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