Experience

Oil Brokerage Ltd

• Oil and Gas
• 100 - 200 Employee

• Director Operations

  • Apr 2017 - Present

  Singapore, Singapore



OOB Ventures Pte Ltd

• Advertising Services

• Founder

  • Jan 2011 - Present

  Singapore



UTI Mutual Fund

• India
• Financial Services
• 700 & Above Employee

• Manager- Brand & Marketing

  • Jun 2009 - Jun 2010

  Mumbai City district, Maharashtra, India Responsible for building the Umbrella Brand, Marketing communications and Media Strategy, Channel Marketing, Product Marketing to drive the business P&L; New Product Launches in over 24,000 centres, 11 languages in 160 cities across India. Conducted various Market research projects to develop marketing Strategy for Brand rejuvenation. Developed multi-media strategies. Led cross-functional business teams, leading international advertising, media and event agencies and reduced go-to-market time… Show more Responsible for building the Umbrella Brand, Marketing communications and Media Strategy, Channel Marketing, Product Marketing to drive the business P&L; New Product Launches in over 24,000 centres, 11 languages in 160 cities across India. Conducted various Market research projects to develop marketing Strategy for Brand rejuvenation. Developed multi-media strategies. Led cross-functional business teams, leading international advertising, media and event agencies and reduced go-to-market time for new product launches and business strategy implementation. Led internal initiatives to communicate and implement change of culture. Show less



Kotak Mutual Fund

• India
• Financial Services
• 300 - 400 Employee

• Brand manger

  • Jan 2005 - Mar 2008

  Mumbai, Maharashtra, India Led a team responsible for designing and implementing brand marketing and product plan in 62 cities across India to achieve company's business & marketing objectives. Spearheaded national product launches by designing integrated marketing communication programs. Devised new PR strategies and processes to support business & marketing initiatives. Was responsible for reducing ‘go-to-market time by managing partnerships with creative agencies, media agencies, PR firms, Research firms and other… Show more Led a team responsible for designing and implementing brand marketing and product plan in 62 cities across India to achieve company's business & marketing objectives. Spearheaded national product launches by designing integrated marketing communication programs. Devised new PR strategies and processes to support business & marketing initiatives. Was responsible for reducing ‘go-to-market time by managing partnerships with creative agencies, media agencies, PR firms, Research firms and other partners. Asst. Manager- Marketing Jan 05 – Mar 06 Responsible for point-of-sale visibility by designing innovative BTL marketing collaterals, conceptualisation & below the line; execution of thematic consumer promotion / activation and execution of Channel Marketing plan Show less



FASHION LIFESTYLES (INDIA) PRIVATE LIMITED

• India
• Textile Manufacturing

• Asst. Manager- Communications

  • Jan 2003 - Dec 2004

  Contributing member of 3 people team to set up the marketing department of the first organised retail brand in, New Mumbai. Responsible for marketing communications and execution of events/ promotions to drive footfall and increase sales of brand partners. Responsible for media planning & media buying.