Kassandra Alfaro
Marketing Intern at EIIS - European Institute for Innovation and Sustainability- Claim this Profile
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Spanish Native or bilingual proficiency
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Italian Limited working proficiency
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Bio
Experience
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EIIS - European Institute of Innovation for Sustainability
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Italy
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Education
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1 - 100 Employee
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Marketing Intern
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Jan 2021 - Present
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Nightswim
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United States
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Apparel & Fashion
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Public Relations and Communications Intern
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Nov 2020 - Feb 2021
- Assisted in developing a better brand experience on social media by executing projects such as workshops, interactive Instagram stories, blog posts, newsletters, challenges and more - Daily PR email reach for potential collaborations with bloggers, influencers and small businesses. Successfully organized a collaborative interview between the brand owner and a magazine, as well as smaller collaborations - Designed 5 blog posts and 1 newsletter for the brands site and email database using Adobe photoshop and Canva. Seamlessly organized these marketing attempts with a remote team of 4
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Marketing Operations Intern
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Jun 2020 - Aug 2020
-Researched various methods of reaching a specific market in the real estate industry using Google ads, Facebook ads, squeeze pages, advertising campaigns and social media content to help generate leads -Illustrated designs, logos and other visual materials using Adobe Photoshop, Adobe Illustrator and Canva -Utilized marketing analytics to monitor the progress of ongoing campaigns and recommend innovative change as needed -Prepared a detailed marketing strategy to further enhance brand awareness and execute a multi-channel traffic acquisition strategy
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Digital Marketing Intern
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Apr 2018 - Aug 2018
-Increased website engagement for three different client business web pages by writing marketable content and using SEO oriented social marketing strategies -Utilized CRM system to increase new customer acquisition and create interactive brand engagement with prospective clients -Optimized Rhythmic Promotions’ business clientele by contacting prospective clients and entering data into Microsoft
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Education
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St. John's University
Bachelor of Science - BS, Marketing