Catalin Serban

Director of Strategy at in/PACT
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Contact Information
us****@****om
(386) 825-5501
Location
RO
Languages
  • English Native or bilingual proficiency

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Bio

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5.0

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Roy Moëd

Catalin has completed a number of projects for me and I am happy to continue working with him. His ability to interpret a brief and clarify back to me 'what i meant' is exceptional. His work is timely and has really added polish to my presentations.

Ammar Charani

Catalin is my right hand for any idea that I need visualized and examined. I've seen him grow from a great designer to an amazing ideation leader. This happened due to his relentless attention to continuous learning and expanding his talent beyond his comfort zone. I don't recommend him to anyone as I need him to stay busy by my side!

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Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Director of Strategy
      • Jul 2023 - Present

      In my role as Director of Strategy, I lead the strategic planning and implementation for the organization. I've brought together my years of experience in UX Design, Creative Direction, and Product Ownership to help shape the company's future direction. My work involves market and competitive analysis, cross-functional collaboration, advising senior leadership, and driving new opportunities for business growth.

    • Principal UI/UX Designer
      • Mar 2015 - Present

      I lead the creative and branding direction for GoodCoin(inPACT), a custom charitable giving platform integrated with digital banking. My role also includes designing microsites for client campaigns to promote their charitable programs. In tandem with my role on GoodCoin product, I've been instrumental in molding the identity of our company and our products. My multifaceted role includes leading branding initiatives and shaping our online presence, all while delivering a seamless user… Show more I lead the creative and branding direction for GoodCoin(inPACT), a custom charitable giving platform integrated with digital banking. My role also includes designing microsites for client campaigns to promote their charitable programs. In tandem with my role on GoodCoin product, I've been instrumental in molding the identity of our company and our products. My multifaceted role includes leading branding initiatives and shaping our online presence, all while delivering a seamless user experience on our charitable giving platform.

    • Software Development
    • 1 - 100 Employee
    • Creative Services Director
      • Apr 2011 - Jul 2023

      While at GivLab, a full-stack consulting firm, I played a pivotal role in designing bespoke products catered to the charitable giving industry. I guided the creative direction, established the branding strategy, and led UX design initiatives to ensure optimal user interaction and satisfaction. Additionally, I extended my expertise by providing consultancy services to the YPO network, assisting them in crafting visually captivating and inspiring presentations. While at GivLab, a full-stack consulting firm, I played a pivotal role in designing bespoke products catered to the charitable giving industry. I guided the creative direction, established the branding strategy, and led UX design initiatives to ensure optimal user interaction and satisfaction. Additionally, I extended my expertise by providing consultancy services to the YPO network, assisting them in crafting visually captivating and inspiring presentations.

    • United States
    • Fundraising
    • Product Owner
      • Nov 2017 - May 2018

      GivCards was a distinctive charitable giving solution. I guided its journey from a nascent concept to a fully-realized, functioning product, overseeing every stage of its development. GivCards was a distinctive charitable giving solution. I guided its journey from a nascent concept to a fully-realized, functioning product, overseeing every stage of its development.

    • Advertising Services
    • Creative Services Director
      • Jan 2016 - Jan 2018

      Responsible for product branding, web site, content, and marketing materials. I've also led the marketing efforts. Responsible for product branding, web site, content, and marketing materials. I've also led the marketing efforts.

  • TECHTEAM AKELA (Stefanini)
    • Bucharest, Romania
    • UX/UI Designer / Creative
      • Sep 2009 - Apr 2011

      I've worked as a UX/UI designer. While at Akela I had the chance to work on various projects and clients. Projects included: mobile touch devices, kiosks, web design, application design and even online marketing. I've worked as a UX/UI designer. While at Akela I had the chance to work on various projects and clients. Projects included: mobile touch devices, kiosks, web design, application design and even online marketing.

    • Romania
    • Software Development
    • 1 - 100 Employee
    • Creative Lead
      • Jan 2007 - Jun 2009

      Led design and product development of products that were targeted towards the web designers and developers. Led design and product development of products that were targeted towards the web designers and developers.

Education

  • Universitatea din Pitești
    Bachelor's degree, Computer Science
    2001 - 2006

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