Hemika Narang
Product Manager at Razorpay- Claim this Profile
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Bio
Experience
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Razorpay
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India
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Software Development
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700 & Above Employee
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Product Manager
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Feb 2023 - Aug 2023
Bengaluru, Karnataka, India ▪ Pioneered the industry with a cutting-edge gift card management system, spearheading issuance for e-commerce giants, while orchestrating seamless distribution of gift vouchers for top banks and leading B2C brands ▪ Built a white label solution(website & SDK) for banks to transform cardholder journeys with gamified & personalized experiences; adopted by 2 major banks, targeted to yield a ~4% surge in spending and 35% increase in gift voucher purchases ▪ Developed an intelligent dashboard… Show more ▪ Pioneered the industry with a cutting-edge gift card management system, spearheading issuance for e-commerce giants, while orchestrating seamless distribution of gift vouchers for top banks and leading B2C brands ▪ Built a white label solution(website & SDK) for banks to transform cardholder journeys with gamified & personalized experiences; adopted by 2 major banks, targeted to yield a ~4% surge in spending and 35% increase in gift voucher purchases ▪ Developed an intelligent dashboard for Banks and Networks, automating full-cycle campaigns with a recommendation system for enhanced ROI and precise targeting with the focus on 60% reduction in manual efforts & ~15% increase in net revenue Show less
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Phablecare
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India
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Wellness and Fitness Services
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100 - 200 Employee
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Senior Product Manager
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Apr 2022 - Nov 2022
Bengaluru, Karnataka, India Series-B health-tech startup with 10M users, building a complete health care ecosystem to help 300M+ patients with chronic disease CARE360PROGRAM: Owned the vertical to help people improve their health conditions through personalized programs & services. ▪ Acquisition: Enhanced quality of in-app leads for the vertical through improved funnels, cross selling touchpoints; Overall 2x improvement in drop off from funnel & 35% increase in converts through app as compared to last 2… Show more Series-B health-tech startup with 10M users, building a complete health care ecosystem to help 300M+ patients with chronic disease CARE360PROGRAM: Owned the vertical to help people improve their health conditions through personalized programs & services. ▪ Acquisition: Enhanced quality of in-app leads for the vertical through improved funnels, cross selling touchpoints; Overall 2x improvement in drop off from funnel & 35% increase in converts through app as compared to last 2 quarters ▪ Improved Customer experience & engagement through digital diary that included feature like vital logging, setting & receiving reminders, daily to-do list; 90% adoption by Care 360 users & overall 30% increase in WAU on digital diary SUBSCRIPTIONS: Spearheaded the creation & launch of Subscription Model, a key contributor to app's organic growth; crossed 100k subscribers of which 40% users have renewed the subscription and without much marketing efforts since launch (Feb ‘22). ▪Conceptualized the consumer journey & related touch points to maximize subscription conversions & renewals; currently 55% online orders/ bookings of total orders come from subscribed users leading to ~20% increase in app orders
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Product Manager
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Jun 2021 - Mar 2022
Bengaluru, Karnataka, India
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Senior Product Manager
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Apr 2019 - May 2021
Noida, Uttar Pradesh, India An International school with 4k+ students for K-12, cultivating lifelong learned through evolved education that truly matters ▪ Conceptualized and launched website and app; 100k views in the first 3 months with 30% expressing interest in admissions ▪ Spearheaded the development of an extensive ERP System, building student information management, attendance tracking, parent portal, fee and staff management; average 5k daily users, enhancing operational efficiencies by ~45% ▪… Show more An International school with 4k+ students for K-12, cultivating lifelong learned through evolved education that truly matters ▪ Conceptualized and launched website and app; 100k views in the first 3 months with 30% expressing interest in admissions ▪ Spearheaded the development of an extensive ERP System, building student information management, attendance tracking, parent portal, fee and staff management; average 5k daily users, enhancing operational efficiencies by ~45% ▪ Formed & led a dynamic team of 12 cross-functional experts, strategically positioning the school above its competitors Show less
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98Fit
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India
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Health, Wellness & Fitness
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Founding Member & Product Manager
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Apr 2016 - Mar 2019
New Delhi Area, India Early-stage health-tech app that used nutrition-science & personalization to help users meet their fitness goals. While the startup didn't work out, I learnt to build a company from scratch, wearing multiple hats & creating maximum impact with frugality. ▪ Built & led a team of 20+ tech & health (psychologist, diet, fitness trainers) experts to define the product logic ▪ Drafted & launched MVP amidst ~200 users to assess the product market fit; subsequently launched web & mobile app… Show more Early-stage health-tech app that used nutrition-science & personalization to help users meet their fitness goals. While the startup didn't work out, I learnt to build a company from scratch, wearing multiple hats & creating maximum impact with frugality. ▪ Built & led a team of 20+ tech & health (psychologist, diet, fitness trainers) experts to define the product logic ▪ Drafted & launched MVP amidst ~200 users to assess the product market fit; subsequently launched web & mobile app ▪ Led content & SEO team of 7 to devise innovative marketing strategies (e.g., tapping into religious festival periods) with nimble budgets; scaled to over 50k MAUs (signed in), generating 1M+ personalized diet & workout plans annualized ▪ Created tools such as weight logging, food and water tracking, step counting & integrated with apps like Google Fit, Apple Health to empower users to achieve their goals; tracked over 1M vitals, increasing total time spent on apps by 30% ▪ Devised B2B white label solution to diversify revenue opportunity; adopted by 50+ fitness centers & 20+ hospitals Show less
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Landis+Gyr
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Switzerland
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Software Engineer
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Aug 2013 - Mar 2016
Noida Area, India Leading multi-national ($1.5-2B in revenue) producer of smart electricity/ gas meter & related software; supported software aspects of Meter Data Management System (used to manage and control data from smart meter devices) ▪ Supported development of specifications, detailed design, code & test procedures for outage & theft detection module ▪ Worked on creating automated reports (analyzing sensor data from meters) for maximizing billing efficiency
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CERT-In
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India
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Computer and Network Security
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1 - 100 Employee
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Intern
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Jun 2012 - Aug 2012
Worked on the project titled as “Captcha Bypass-Image Processing” Succeeded in designing an algorithm to read the text of a captcha Learnt a few concepts related to Computer Vision
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Education
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Jaypee Institute Of Information Technology
Bachelor of Technology (BTech), Computer Science -
Amity International School
12th Standard, Science -
Presentation Convent Senior Secondary School
10th Standard