Experience

The Emel Group

• Wholesale Import and Export
• 100 - 200 Employee

• Senior Market Research Analyst

  • Jan 2015 - Present

  • Reporting directly to the Head of Marketing & Communications, Emel Group Nigeria;• Responsible for researching on Emel Group’s wide product range, to keep up with the latest industry trends, identify new business challenges/opportunities and also activate the right marketing campaigns product-wise;• Setting long and short term market research projects; • Categorizing research projects based on importance and commercial focus with the aim of generating reliable insight;• Providing marketing and sales insights from consumer information that assist the Corporate sales and Marketing managers in the preparation of annual brand plans, product launch (and re-launch), advertising plans, media briefs etc;• Providing relevant analysis, reports and insights about the market and competitors that aid top management decision making;• Supporting Team members on consumer insight skills development and how to interpret/ use data from market research via coaching sessions and Trainings;• Providing reliable and in-depth consumer insights that enable both commercial and non-commercial teams to record wins with consumers and customers;• Involved in ALL marketing media activities that promote team work and enhance the value offered to consumers.



Kobo360

• Nigeria
• Transportation, Logistics, Supply Chain and Storage
• 100 - 200 Employee

• Product Manager & Business Analyst

  • Jan 2019 - May 2019

  Offered consultancy services tailored at standardizing processes within the organisation. These services comprised new product development, business development, research and data analytics. Offered consultancy services tailored at standardizing processes within the organisation. These services comprised new product development, business development, research and data analytics.



Sahel Capital

• Nigeria
• Financial Services
• 1 - 100 Employee

• Senior Business Analyst (Agri-Consultant)

  • Mar 2017 - Jan 2018

  Reporting directly to the Managing Partner, Sahel Capital Partners & Advisory LtdAs an Agri-Consultant, my job role involved researching information on a wide range of agricultural related projects. Reporting directly to the Managing Partner, Sahel Capital Partners & Advisory LtdAs an Agri-Consultant, my job role involved researching information on a wide range of agricultural related projects.



Lionbridge

• United States
• Translation and Localization
• 700 & Above Employee

• Google - Social Media Assessor

  • Nov 2011 - Jan 2018

  - Created and managed web in-page reporting and competitor analysis, to deliver performance objectives to target customer segments;- Monitored the impacts of campaigns on relevant business KPIs;- Provided recommendations to the Lionbridge US Team, on weekly and monthly basis, on how to improve potential customer reach;- Collected and analyzed media research data with regards to reach, affinity, ratings, consumer behavior, audience trends and the impact of media channels (Google and other platforms);- General Website Rating!!



Olatorera Majekodunmi Oniru (Ọ.M.Ọ) For Senate

• Nigeria
• Political Organizations
• 1 - 100 Employee

• Head, Digital Marketing & Analytics

  • Oct 2015 - May 2016

  Dressmeoutlet.com is Nigeria's foremost etailer for high-quality fashion products, health & beauty products and home-goods. With over 1,000 products to shop from, we retail various sophisticated styles from premium designers globally. Dressmeoutlet.com ships globally - our customers are global.See it? Buy it! Nothing lasts long on Dressmeoutlet.com. Dressmeoutlet.com is your high-end shopping paradise! Amazing deals always. Dressmeoutlet.com is Nigeria's foremost etailer for high-quality fashion products, health & beauty products and home-goods. With over 1,000 products to shop from, we retail various sophisticated styles from premium designers globally. Dressmeoutlet.com ships globally - our customers are global.See it? Buy it! Nothing lasts long on Dressmeoutlet.com. Dressmeoutlet.com is your high-end shopping paradise! Amazing deals always.



Richbon Nigeria Ltd

• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Assistant Marketing Manager (E-Business)

  • Oct 2014 - Jan 2015

  • Reported directly to the M.D, Richbon Trucks & Construction Equipment business.• Responsible for Creating and Managing the entire E-business section;• Handled Sales & Branding for the XGMA Construction Equipment Business Unit;• Generated database of contacts in the Construction (and related) industry;• Assisted the Sinotruk and XGMA Commercial Teams by providing leads and concluding sales;• Managed daily and on the job updates on the Company’s Website;• Created and Updated ALL Richbon Group social media pages (Facebook, Twitter, Google+, LinkedIN, Youtube video page) and Wordpress blog sites;• Handled all forms of E-marketing, and organisational branding;• Delivered daily Newsletters and Customized Email Marketing Campaign to customers / prospects through popular mail campaign service providers;• Placed Bi-Weekly articles on the main Richbon Group blog site;• Designed publicity materials such as fliers, physical and e-brochures.



Service Desk Ltd

• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• Brand Communications Strategist

  • Apr 2014 - Nov 2014

  • Managed daily and on the job updates on the Company’s Website;• Exceeded target reaching six figures in my first month and helped position the brand for further growth;• Created and updated ALL social media pages (Facebook, Twitter, Google+, LinkedIN, Youtube video page) and Wordpress/Drupal blogsites.• Promoted the Corporate Image Organization to the online audience.• Handled all forms of E-marketing, and branding/visibility of the organisation.• Delivered daily Newsletters and Customized Email Marketing Campaign for Organizations through popular mail campaign service providers.• Placed Bi-Weekly articles on all blogsites.• Coordinated the company-organised events such as The Business Leader Forum (bi-monthly), Career Lane event (First Class 2014 - yearly).• Partnered with organisations for the purpose of increasing brand awareness - CcHub trainings (April 2014), Founder2Be program (May 2014);• Designed publicity materials to be used (fliers, brochures, e-brochures) with the use of design packages comprising CorelDraw, Adobe Photoshop and more.



TATA International - Nigeria

• Nigeria
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Marketing & Brand Communications Executive

  • Jan 2013 - Sep 2014

  • Reported directly to the General Manager, Automobile division;• Handled all major Marketing activities in the company, and did so within the company's agreed budget;• Coordination of all branding activities to ensure a uniform outlook in the organization;• Involved in media update (website modification, social and print media liaison);• Coordination of all Events and Exhibitions such as TATA product launch, TATA Dealer meet, TATA Safety Week, and so on;• Liaised directly with TATA dealers and vendors nationwide, providing assistance where necessary;• Prospected for new customers and followed-up on existing customers to ensure delivery of brand promise and customer satisfaction;• Developed annual marketing plans in conjunction with the sales team and brand managers, detailing the year’s activity to meet agreed company objectives;• Prepared (monthly) TATA vehicle sales reports, and compiled product and segment-wise analysis;• Maintained full database of materials used for branding and marketing related-events.

• Senior Sales Executive

  • Apr 2012 - Jan 2013

  • Reported to the Head of Sales, PCBU and MCV UNits;• Promoted twice in the space of Seven (7) months based on exceeding target, completing 100% turnover and for providing innovative ways of moving select brands forward;• Involved in sale of TATA Cars, Light and Heavy Commercial vehicles;• Coordination of both PCBU (Passenger cars) and MCV (Large commercial vehicle) Teams/segments, by providing online team support;• Developed and Maintained a computerized customer and prospect database;• Responded to and followed-up sales enquiries by telephone, and personal visits;• Liaised and built relationships with a range of stakeholders, e.g. customers, suppliers and colleagues;• Liaised with the sales team and followed up on customer’s payments and delivery plan;• Liaised with banks on the status of customers using finance option to acquire vehicles;• Prepared all documentations following the purchase of vehicles;• Managed all aspects of print production, receipt and distribution;• Constantly Ensured that the technical team met company standard and delivery time of sold vehicles;• Inspected All vehicles as at when ready and approved for delivery;



RB&C Ent Nig Ltd

• Print Production Supervisor

  • Aug 2010 - Sep 2011

  - Reported directly to the Chairman / C.E.O.- Vetted all design and printing work before delivery to the customer;- Application of most Adobe suite programs, including Indesign, illustrator, photoshop, along with CorelDraw and all other related programs;- Supervised All marketing activities;- Proper use of pre-press knowledge including layout, templates, uploading of files etc;- Took initiative on projects and communicated efficiently with clients and design team;- Detail-oriented with print setup.



NNPC-NAPIMS

• Health & Safety Officer (EPSD)

  • Sep 2007 - Feb 2008

  - REPORTED DIRECTLY TO THE DGM, SAFETY & ENVIRONMENT.- AUDITED OIL SPILL RECORDS AND HANDLED GENERAL SAFETY ISSUES;- COMPILED DAILY, WEEKLY AND MONTHLY REPORTS;- PREPARED MONTHLY SAFETY DRILLS (FIRE, MUSTER POINT NOTIFICATION, RISK ASSESSMENT). - REPORTED DIRECTLY TO THE DGM, SAFETY & ENVIRONMENT.- AUDITED OIL SPILL RECORDS AND HANDLED GENERAL SAFETY ISSUES;- COMPILED DAILY, WEEKLY AND MONTHLY REPORTS;- PREPARED MONTHLY SAFETY DRILLS (FIRE, MUSTER POINT NOTIFICATION, RISK ASSESSMENT).