Saurav Raj

Freelance Marketing and Growth Strategist at FYXER
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Contact Information
us****@****om
(386) 825-5501
Location
Indore, Madhya Pradesh, India, IN

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Experience

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Freelance Marketing and Growth Strategist
      • Jan 2021 - Mar 2023

      London, England, United Kingdom • Managed a diverse team of four professionals from three different nationalities and achieved a 60% increase in Monthly Recurring Revenue • Led FYXER website redesign, overseeing concept development, vendor collaboration, construction, and testing. Resulted in a significant 50% traffic increase and a substantial 30% rise in leads • Drove cross-channel marketing via personalized emails, video campaigns, LinkedIn, and Twitter (testimonials, 2 weekly posts). Elevated social media… Show more • Managed a diverse team of four professionals from three different nationalities and achieved a 60% increase in Monthly Recurring Revenue • Led FYXER website redesign, overseeing concept development, vendor collaboration, construction, and testing. Resulted in a significant 50% traffic increase and a substantial 30% rise in leads • Drove cross-channel marketing via personalized emails, video campaigns, LinkedIn, and Twitter (testimonials, 2 weekly posts). Elevated social media visibility • Pioneered active LinkedIn-based referral strategy, leveraging client connections, resulting in a 50% increase in client referral rate Show less

    • Italy
    • Technology, Information and Internet
    • 700 & Above Employee
    • Freelancer (Remote)
      • Jan 2020 - Dec 2020

      Madhubani, Bihar, India • Collaborated with diverse clients spanning healthcare, e-commerce, Venture Capital, Private Equity, and Executive services sectors. • Managed end-to-end marketing campaigns: defining Ideal Customer profiles, crafting email content, setting up and monitoring campaigns, and achieving meeting targets • Regularly engage freelancers on behalf of clients, facilitating collaboration for tasks like web development and various marketing projects

    • Co-Owner
      • Feb 2019 - Mar 2020

      Madhubani, Bihar, India • Helped my father with sales and marketing of the sarees and other fabrics • Resourced and negotiated with vendors for the procurement of sarees

    • Product Development Lead
      • Sep 2017 - Feb 2019

      Noida, Uttar Pradesh, India • Led a team of 10 individuals in the development of a specialised tablet-based app, designed exclusively for the retail giant ZARA • Led cross-functional teams in Noida and Kolkata to build intelloMobile, our software’s tablet app, from scratch, thus generating an extra revenue source of $3000 per license • Led a team of 3, coordinating activities ranging from customer input and creative ideation to detailed design and strategic feature prioritisation, to advance our flagship product -… Show more • Led a team of 10 individuals in the development of a specialised tablet-based app, designed exclusively for the retail giant ZARA • Led cross-functional teams in Noida and Kolkata to build intelloMobile, our software’s tablet app, from scratch, thus generating an extra revenue source of $3000 per license • Led a team of 3, coordinating activities ranging from customer input and creative ideation to detailed design and strategic feature prioritisation, to advance our flagship product - intelloCut. • Conducted training sessions for both the projects team and development team, covering new and existing features and products

    • Product Development Executive
      • Apr 2016 - Aug 2017

      Noida, Uttar Pradesh, India

    • Implementation Consultant
      • Jun 2015 - Mar 2016

      Noida, Uttar Pradesh, India • Responsible for implementing flagship software "intelloCut" at the cutting floor of factories and training shop-floor and mid-management employees • Implemented the software in 2 factories in Sri Lanka and 2 in India • Successful in lowering the cutting floor wastage by 10% per order on average. • Successfully transitioned from software implementation to product development

    • Intern
      • Mar 2015 - May 2015

      Delhi, India

    • India
    • Textile Manufacturing
    • 700 & Above Employee
    • Intern
      • Jun 2014 - Aug 2014

      Bengaluru Area, India Internee

    • India
    • Textile Manufacturing
    • 700 & Above Employee
    • Intern
      • May 2013 - Jun 2013

      Bhiwani Area, India

Education

  • Indian Institute of Management, Indore
    Master of Business Administration - MBA, Business Administration and Management, General
    2023 -
  • SDA Bocconi
    Advanced Leadership Programme, Business Administration and Management, General
    2023 - 2023
  • National Institute of Fashion Technology India
    Bachelor's degree, Apparel and Textile Manufacture
    2011 - 2015
  • Indian Public School
    2005 - 2011

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