Atiq Rehman

Country Manager at FAMA TECHNOLOGIES
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Contact Information
us****@****om
(386) 825-5501
Location
SA
Languages
  • English Full professional proficiency
  • Urdu Native or bilingual proficiency
  • Punjabi Native or bilingual proficiency
  • Arabic Limited working proficiency
  • Hindi Professional working proficiency

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Experience

    • Saudi Arabia
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Country Manager
      • Aug 2020 - Present

    • United Arab Emirates
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Channel Manager
      • Jan 2020 - Jul 2020

    • Saudi Arabia
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Business Manager
      • Apr 2018 - Dec 2019

      • Developed and enabled regional offices with efficient product-mix and price books according to local market and competition. That contributed in horizontal and vertical growth, also increased revenue by 58%.• Reviewed constantly the customer feedback and then suggested ways to processes and customer service levels which increased the satisfaction rate from 81% to 95%.• Developed & deployed innovative solutions to enhance solution selling. Cut product replacement cost by 50% and increased on-time delivery from 80% to 95% using Kaizen approach to quality issues rooted in manufacturing.• Closed the largest network integration sale ever, scored a competitive win-back from a major competitor, and sold innovative digital technologies to a major customer with 350+ sites.• Developed and trained a strong Sales/Catering Sales Team that understood and adhered to positive growth within market.• Created successful online marketing strategies and campaigns to cross-sell products and services leading to $600,000 in additional annual revenue from existing clients.• Initiated and led supply chain improvements and business platform development to support the enterprise, channel business and corporate strategic accounts to achieve significant profitability.• Heading new market feasibility studies, business plans and legalization of offices. Show less

    • Regional Manager
      • Nov 2015 - Mar 2018

      Delivered the services as Regional Manager for Western Region and leading a team of 15 officials including sales, operations and admin staff – FAMA Technologies Group since November 2015. Illustrated below are key achievements on this: • Restructured Regional Office in Jeddah, entire office infrastructure, staffing and client management.• Developed and applied client focused marketing strategy and resumed the dormant customers• Established the sales budgets and over all regional sales target.• Enhanced sales growth by 95% as compared to the year 2015.• Contributed 31% in total revenue of the company generated during the year 2016.• Contributed 38% in total revenue of the company generated during the year 2017.• Maintained gross profit at 47% which is 2% higher than the other regions of the company.• Established foot prints in UAE and captured significant business in UAE which led the company to open branch office in UAE as well.• Ensured 90% customer satisfaction.• During a period of two years added 35 new strategic customers to the company’s clientele list.• Ensured 100% cash collection from the customer to avoid cash constraints for the regional office. Show less

    • Saudi Arabia
    • Information Technology & Services
    • 1 - 100 Employee
    • Channel Manager
      • Jun 2009 - Oct 2015

      • Constantly met sales targets by 100% between the years 2009 and 2015. • Utilized effective channel sales techniques which resulted in sales target achievement of 6 million USD for the year 2010. • Generated additional revenue of (10% - 22%) from year (2011 – 2015) from channel partners. • Developed a sales campaign that engendered retention of existing partners and development of new partners. • Successfully rebuilt business by refocusing sales/marketing strategy on referral and channel relationships. • Strategically managed and grew distributor relationships, evaluating their performance region by region and identifying opportunities to seek deeper market penetration. • Developed strategic plans to generate business from channel partners and vendors involved with vertical markets. • Supported Sales and Product Marketing webinar sign-ups and attendance through webinar coordination and e-campaigns. • Differentiated business through extensive follow-up to assess client requirements and foster relations. • Provide quotation, order entry, order management, customer service support to channel partners. • Liaise with marketing/ product line to ensure that products are launched and promoted effectively. • Record any measurable statistics which your position impacts such as production expenses, maintenance expenses, sales volumes, payroll costs, capital expenditures, research budgets, cost of purchases, value of inventories controlled, employees supervised (direct and indirect). • Manage market research budgets, advertising costs, seminar costs, and cost of participation in trade shows. Show less

    • Pakistan
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Territory Manager
      • Jan 2008 - May 2009

      • Developed a new system for generating sales leads which was implemented across the territories and resulted in a 30% improvement in sales performance. • Seconded by regional sales manager to support sales teams in other territories and ensure that their quarterly targets were achieved. • Led a team of sales and marketing executives in a promotional campaign that resulted in overachievement of sales target of $400k and exceeding assigned annual sales targets by 25%. • Increased my territories client base by 30%. • Awards/Consistency: I won Sales Person of the Year for the very first year having exceeded all quarterly sales targets by an average of 25% over a Sixteen month period. • Leading by example: Trained and developed a team of five new field sales executives who achieved an average of 120% of their sales targets within their first three months. Show less

Education

  • Preston University
    EMBA, Business, Marketing, General & Project Management
    2013 - 2015

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