Kim Sillcox
Director of Communications & Marketing at The Country Day School in King, Ontario, Canada- Claim this Profile
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Bio
Experience
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Director of Communications & Marketing
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Jun 2012 - Present
Responsible for managing the CDS brand, digital and social media strategy, editor of the alumni magazine - The Link, writing, messaging and storytelling, and gathering the archival history as a lead up to the 50th anniversary. Responsible for managing the CDS brand, digital and social media strategy, editor of the alumni magazine - The Link, writing, messaging and storytelling, and gathering the archival history as a lead up to the 50th anniversary.
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Director of Communications
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2005 - 2012
Edited and redesigned the school's bi-annual alumni magazine, The Andrean (circulation 7500). Developed internal and external messaging for the school. Project-managed the creation and implementation of the school's visual identity guidelines, marketing and advertising strategy, and capital campaign and promotional pieces. Led a year-long redesign process of the school's website that launched in fall 2010. Edited and redesigned the school's bi-annual alumni magazine, The Andrean (circulation 7500). Developed internal and external messaging for the school. Project-managed the creation and implementation of the school's visual identity guidelines, marketing and advertising strategy, and capital campaign and promotional pieces. Led a year-long redesign process of the school's website that launched in fall 2010.
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Manager, Donor Recognition Society
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2000 - 2005
Developed and executed all membership and donor recognition programs for more than 3500 society members. Worked closely with the Public Affairs Office in updating brochures, website, and creating signature videos. Executed more than 40 unique donor recognition events. Stewarded existing and potential donors at an annual giving level of $1,000-$25,000. Developed and executed all membership and donor recognition programs for more than 3500 society members. Worked closely with the Public Affairs Office in updating brochures, website, and creating signature videos. Executed more than 40 unique donor recognition events. Stewarded existing and potential donors at an annual giving level of $1,000-$25,000.
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President
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1997 - 2000
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Senate Democratic Leadership Committee
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Washington, District of Columbia, United States
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Associate Director, Technology and Communications Committee
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1996 - 1997
Organized press events for the Senate Democratic Leadership on Capitol Hill. Produced highlight and message videos and booked Senators for regional and syndicated radio talk show interviews. Organized press events for the Senate Democratic Leadership on Capitol Hill. Produced highlight and message videos and booked Senators for regional and syndicated radio talk show interviews.
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Special Projects Manager, School of Communication
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1991 - 1996
Produced a series of public discussion and current event programs broadcast on C-SPAN and National Public Radio stations. Edited school newsletter. Placed students in journalism and communications-related internships and co-ops throughout Washington, D.C. Produced a series of public discussion and current event programs broadcast on C-SPAN and National Public Radio stations. Edited school newsletter. Placed students in journalism and communications-related internships and co-ops throughout Washington, D.C.
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Education
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University of Vermont
BA, Political Science -
American University
MA, Journalism and Public Affairs -
University of Toronto School of Continuing Studies
Certificate Program in Digital Marketing Management