Amy Kelley
Vice President Marketing at VerticalChange- Claim this Profile
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Topline Score
Bio
Alison Nathan
Amy is a master marketer. Her ability to define, empathize and communicate with her target audience is utterly unique. I thoroughly appreciated her digital marketing, brand-building expertise, and her ability to keep the top of the funnel stocked. As a team member, she is always available for GTM strategy brainstorming and performed her creative magic on all the necessary materials and presentations. Beyond her professional skills, Amy has a wonderful sense of humor and is simply a pleasure to work with. I'm so glad I had the opportunity to join forces with her!
Rochelle Nemrow
Amy Kelley is an exceptionally gifted marketing executive with a rare combination of strategic acumen, a geeky love of data, and wizardry with words and images. She can help solve the thorniest of complex problems, but is not afraid the dig in and get her hands dirty to get the job done. Amy’s superpowers include insightfulness, empathy and understanding and the results show in the response from the market and dedication of her team. It has been an honor to have her by my side building FamilyID.
Alison Nathan
Amy is a master marketer. Her ability to define, empathize and communicate with her target audience is utterly unique. I thoroughly appreciated her digital marketing, brand-building expertise, and her ability to keep the top of the funnel stocked. As a team member, she is always available for GTM strategy brainstorming and performed her creative magic on all the necessary materials and presentations. Beyond her professional skills, Amy has a wonderful sense of humor and is simply a pleasure to work with. I'm so glad I had the opportunity to join forces with her!
Rochelle Nemrow
Amy Kelley is an exceptionally gifted marketing executive with a rare combination of strategic acumen, a geeky love of data, and wizardry with words and images. She can help solve the thorniest of complex problems, but is not afraid the dig in and get her hands dirty to get the job done. Amy’s superpowers include insightfulness, empathy and understanding and the results show in the response from the market and dedication of her team. It has been an honor to have her by my side building FamilyID.
Alison Nathan
Amy is a master marketer. Her ability to define, empathize and communicate with her target audience is utterly unique. I thoroughly appreciated her digital marketing, brand-building expertise, and her ability to keep the top of the funnel stocked. As a team member, she is always available for GTM strategy brainstorming and performed her creative magic on all the necessary materials and presentations. Beyond her professional skills, Amy has a wonderful sense of humor and is simply a pleasure to work with. I'm so glad I had the opportunity to join forces with her!
Rochelle Nemrow
Amy Kelley is an exceptionally gifted marketing executive with a rare combination of strategic acumen, a geeky love of data, and wizardry with words and images. She can help solve the thorniest of complex problems, but is not afraid the dig in and get her hands dirty to get the job done. Amy’s superpowers include insightfulness, empathy and understanding and the results show in the response from the market and dedication of her team. It has been an honor to have her by my side building FamilyID.
Alison Nathan
Amy is a master marketer. Her ability to define, empathize and communicate with her target audience is utterly unique. I thoroughly appreciated her digital marketing, brand-building expertise, and her ability to keep the top of the funnel stocked. As a team member, she is always available for GTM strategy brainstorming and performed her creative magic on all the necessary materials and presentations. Beyond her professional skills, Amy has a wonderful sense of humor and is simply a pleasure to work with. I'm so glad I had the opportunity to join forces with her!
Rochelle Nemrow
Amy Kelley is an exceptionally gifted marketing executive with a rare combination of strategic acumen, a geeky love of data, and wizardry with words and images. She can help solve the thorniest of complex problems, but is not afraid the dig in and get her hands dirty to get the job done. Amy’s superpowers include insightfulness, empathy and understanding and the results show in the response from the market and dedication of her team. It has been an honor to have her by my side building FamilyID.
Credentials
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Google Ads Certification
GoogleOct, 2021- Nov, 2024 -
Google Analytics Certification
GoogleOct, 2021- Nov, 2024
Experience
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VerticalChange
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United States
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Software Development
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1 - 100 Employee
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Vice President Marketing
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Jan 2022 - Present
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ArbiterSports
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United States
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Software Development
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1 - 100 Employee
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Vice President Marketing
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Feb 2020 - Oct 2021
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FamilyID, Inc.
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United States
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Software Development
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1 - 100 Employee
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VP, Product and Marketing
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Sep 2015 - Feb 2020
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GSN Games
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United States
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Entertainment Providers
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300 - 400 Employee
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Director, Marketing
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Jan 2014 - Aug 2015
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Genuine
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United States
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Advertising Services
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1 - 100 Employee
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Account Director
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Feb 2012 - Jan 2014
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Publicis Groupe
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France
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Advertising Services
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700 & Above Employee
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VP/Account Director
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Jun 2011 - Feb 2012
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Comcast
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United States
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Telecommunications
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700 & Above Employee
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Manager - Marketing Innovation and Analytics
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Jan 2010 - Sep 2011
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Marketing Strategy Manager - Greater Boston Region
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Jan 2009 - Jan 2010
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Marketing Strategy Manager - Multicultural
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Jan 2008 - Jan 2009
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Marketing Strategy Manager - Acquisition
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Jan 2004 - Jan 2008
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Creative Services Manager
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Oct 2002 - Dec 2003
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AT&T
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United States
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Telecommunications
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700 & Above Employee
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Creative Services Assistant Manager
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May 2002 - Oct 2002
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Creative Services Specialist
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Jun 2000 - May 2002
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Fleet Bank
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Banking
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1 - 100 Employee
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Marketing Specialist - Corporate Advertising
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Oct 1999 - Jun 2000
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BankBoston
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Banking
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1 - 100 Employee
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Marketing Associate
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May 1999 - Oct 1999
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Administrative Assistant
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May 1998 - May 1999
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Education
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Suffolk University
BA, Communications