Experience

Jack N' Jill Kids Natural Care

• Australia
• Manufacturing
• 1 - 100 Employee

• U.S. Marketing Manager

  • Jun 2022 - Present



Crowe PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Group Manager, Consumer Products

  • Nov 2021 - Jun 2022

• Senior Account Manager

  • Jan 2021 - Nov 2021



Rachel Kay Public Relations (RKPR), A FINN Partners Company

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Account Executive

  • Jan 2020 - Jan 2021

  • Managed agency accounts, including GT’s Living Foods, SkinnyDipped, Tofurky, Moocho, Country Archer Provisions, The Good Bean and Bubbies Ice Cream.• Led day-to-day effort for agency clients, including pitching unique story angles, securing local and national story placement, managing media partnerships, drafting press releases, compiling press kits, tracking coverage, leading client calls and managing influencer campaigns.• Led campaign strategy and coordinated campaign execution. • Managed agency accounts, including GT’s Living Foods, SkinnyDipped, Tofurky, Moocho, Country Archer Provisions, The Good Bean and Bubbies Ice Cream.• Led day-to-day effort for agency clients, including pitching unique story angles, securing local and national story placement, managing media partnerships, drafting press releases, compiling press kits, tracking coverage, leading client calls and managing influencer campaigns.• Led campaign strategy and coordinated campaign execution.



Klear PR

• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Publicist

  • Feb 2016 - Jan 2020

  • Led day-to-day efforts for all agency clients including pitching unique story angles, securing local and national media placement, creating press kits, creating pitch documents, tracking coverage, leading client calls and managing talent relations activities.• Led strategy and managed international public relations campaigns for clients such as Lionsgate International Television, STARZ, CBS Studios International, WGNA and AMC Global.• Built media relationships with key contacts in entertainment, lifestyle, health, tech, and wellness sectors. • Coordinated and managed all on-site publicity activities for international and domestic press tours and travel on behalf of network clients with top-tier talent. • Planed and facilitated press junkets, including managing vendors, talent schedules, catering, budget and on-site logistics. • Coordinated and facilitated journalist press trips, including managing logistics, liaising with production, managing talent schedules, coordinating interviews, and managing journalist schedules, events and dinners.• Managed festival campaigns (BANFF, SDCC, NYCC, Sundance Film Festival, Monte Carlo, SXSW), including on-site talent relations, panel participation and organizing press opportunities.• Organized and managed events, including red carpets, premieres, and HFPA and TCA press conferences • Served as a liaison to the Hollywood Foreign Press Association on behalf of networks to coordinate screenings, interviews and events.



The Doctors Talk Show

• Publicity Coordinator

  • Aug 2014 - Feb 2016

  • Pitched show talent, guests and topics to all relevant media outlets. • Researched relevant current events to develop potential interview and press opportunities for the show. • Coordinated and facilitated interviews (in-person, SMT, telephone) with show talent and celebrity guests. • Selected and serviced clips to be distributed to key broadcast and online media outlets. • Attended all show tapings to find ‘pitch worthy’ content.• Submitted all award nominations, including the Daytime Emmy Awards, NAACP Image Awards and PRISM Awards.• Managed press clippings and unit photography.



Skybound Entertainment

• United States
• Entertainment Providers
• 100 - 200 Employee

• PR Consultant- San Diego Comic-Con

  • Jul 2014 - Jul 2015



Screenvision Media

• United States
• Advertising Services
• 200 - 300 Employee

• Campaign Coordinator

  • Jul 2012 - Jul 2014

  • Coordinated and scheduled cinema advertising campaigns for clients throughout the U.S. for local, regional and national businesses.• Served as a liaison between departments including sales, design, finance, operations, scheduling and production to ensure campaign success.• Provided strategic guidance regarding ad design and content to maximize campaign success.• Ensured all client deliverables are met efficiently and within appropriate deadlines.• Collaborated with sales and finance teams to track campaign metrics and analytics.



NEXT! Ad Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Review Specialist

  • Jan 2012 - Jul 2012

  • Implemented SEO strategy for agency clients to drive traffic and enhance online business listings • Managed online reviews and reputation for agency clients.• Presented SEO analytics and reports for quarterly meetings.• Drafted blog posts and advertising copy on behalf of agency clients. • Implemented SEO strategy for agency clients to drive traffic and enhance online business listings • Managed online reviews and reputation for agency clients.• Presented SEO analytics and reports for quarterly meetings.• Drafted blog posts and advertising copy on behalf of agency clients.



Slate PR

• Public Relations Intern

  • Jan 2010 - May 2010



Klear PR

• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Intern

  • Jan 2010 - May 2010