Experience

Rever Networks

• United States
• Software Development
• 1 - 100 Employee

• Podcast Host, Producer, Project Manager, Journalist, Writer

  • Mar 2021 - Present

  Award-winning content creation by an experienced team of media makers. We build virtual events, podcasts, videos and on-demand platforms for brands, along with distribution and audience targeting. Responsible for researching, identifying and securing all guests for interviews. Strong journalistic writing skills and experience with show angle, show prep, interview flow and talking points, show notes, assuring delivery of assets and final synopsis for all podcasts. Prepares and communicates with the guests for all audio and video recording requirements. Develop new series concept, define demographics and platforms for distribution. Produce and host confidently and comfortably while connecting with the audience and guest on camera and on audio. Meet all required and defined marketing quotas, deadlines, and show schedules. Create relationships and work directly with PR, advertising and media agencies. Ideate and pitch guest ideas to production team to which they are assigned. Produce, host and deliver engaging content for video and audio podcast weekly. Research, write scripts and host video shorts for social platforms. Train and assist associate producers and writers. Direct the presentation of all media products. Pitching ideas for improvement. Works with the production team daily managing on time delivery of the editing process, art and publishing. Works to create and develop paid content ideas specific to broadcast, digital, social media audiences. Project, clients, events and off-site production management.



New Opportunities

• Open

  • Aug 2019 - Mar 2021



Insight Television Productions, LLC

• Media Production
• 1 - 100 Employee

• Sr. Producer

  • Feb 2014 - Oct 2015

  Insight Television™ is an award-winning full-service integrated media and production company specializing in launching brand names out into the world through compelling storytelling and 2-way conversations. Insight Television Productions spans decades of award-winning television programming through content creation, brand awareness and integrated media solutions. Our Company provides the knowledge and expertise that is required to produce and distribute original television shows. Our “insightful team” of talented individual’s achieve television excellence that set industry standards.



dishinoutBEAUTY

• Greater New York City Area

• Blog - Co-Founder

  • Aug 2011 - Jan 2014

  Join the foodie beauty revolution...You can be a beauty and a foodie and find everything you love aggregated under one cool, sometimes sexy and always witty daily newsletter. Our food recipes and healthy tips will be inspired by an inside out approach to looking and feeling your best.Beauty products, tips and how to’s will be chosen because in our opinion they are the best in keeping you looking younger. • Created concept, business plan, marketing and PR for a new daily e-newsletter/blog and website. • Increased subscribers from zero to 11K through developing and implementing social media campaigns, utilizing Hootsuite, Twitter, LinkedIn, Facebook and specific blogs to create brand awareness as well as build opt-in subscribers. • Defined and implemented marketing objectives, and ensured that the strategies were synergistically in place to achieve them. • Networked and developed key relationships with companies including • Worked closely with web developers, graphic designers and IT teams in developing concept and branding. • Advance knowledge and operation of WordPress and Campaign Monitor. • Recruited editors, marketing manager, social media interns and freelancers. • Directly worked with public relations companies to increase brand visibility in major markets.



SUNDARI LLC

• United States, Caribbean and Mexico

• Director of Sales

  • Aug 2005 - Jul 2013

  SUNDÃRI is an essential part of a lifestyle that enables you to achieve harmony and balance in mind, body and spirit as you journey through life. • Seek out and target new customers and new sales opportunities, initiate action plan to approach and secure new business for the Company • Built strong relationships and networks to increase brand sales and market share. 27% in my first 5 months, adding 10 new accounts Considerably increased average opening orders by 164% and average reorder size by 142% • Prospect, open and develop new business in the USA, Caribbean and Mexico. Created corporate partnerships with The Sports Club, which resulted in 5 new doors opening across the US and The Melia Group, opening 6 new doors in the Caribbean and Mexico. • Solidify our position within existing accounts. Create incentives and marketing promotions to increase retail sales. • Developed relationships with top hotel and spa management teams such as: The Melia Group, Canyon Ranch, Rosewood Hotels, Ojo Caliente, Starwood, Hilton, Sandy Lane, The Marriott and Encore Las Vegas. • Recruited, supported and managed sales managers/account executives covering the US market. • Create and develop treatment menus, promotions and marketing support for new and existing accounts. Worked with Starwood Hotels and Resorts key spa management team to become an approved vendor for their Le Méridien spa concept. • Recruit, hire, train and manage new regional sales team of five plus to best represent the brand and global strategy. • Development role in the creation of SUNDARI Spa Concept, as well as developed new SUNDARI products and day spa programs. • Market SUNDARI at industry trade shows, networking functions and social media platforms to increase brand awareness. • Plan, coordinate and schedule all training and events.



DECLEOR / CARITA

• Cosmetics
• 1 - 100 Employee

• Territory Manager

  • Dec 2002 - Aug 2005

  • Responsible for Spa development with focus on resort for Decleor and Carita. • Solidify our position within existing accounts. Create incentives and marketing promotions to increase retail sales as well as promotions to increase memberships. • Provide and sell value added services. • Cement customer relationships by developing sales strategies with the spa operators and the internal marketing and training departments. • Develop relationships with Hotel and Resort Management for Market Training. • Plan, coordinate and schedule all Training and Event functions within the territory. • Seek business opportunities, analyze customer needs and introduce new products, present lines of product and open new accounts. • Create and develop spa menus for each account new and existing. • Market both brands at industry trade shows to increase brand awareness. • Recruit new educators for both brands. • Responsible for over 30% of the Carita business in the U.S market by developing a relationship with The Ritz Carlton. • Build relationships and network in order to increase brand sales in territory.