Programme Director (Digital Transformation)

• Apr 2022 - Present

Digital Delivery Director (Product and Programme)

• Mar 2020 - Apr 2022

- Heading the delivery team to deliver 2D 3D - VX VR (Virtual Experience) environment - Leading the technical and design team – team included Full stack developers, Front end, Backend, DevOps, Testing Engineer, UI UX designers, Project managers. Managed external 3rd party vendors - Working closely with the Digital Director and Technical Director on planning and strategy - Build a virtual conference solution in 2D and 3D with the following features chat, video call, video presentations, Polling, Registration, one-to-one meetings, one-to-many meetings, and more. - Design and build of a custom CMS and the platform in mobile responsive. - Setup processes and agile Scrum method within the team – Lead Standups, Sprint planning, estimation, Retro, show and tell - Clients included – American Express, AstraZeneca, JTI, Janssen, McCann Group - Gate keeper or Jira - Tools: Jira, Smartsheets, Zeplin - Tech stack: AWS, Serverless Bitbucket, Next,js, 2D: ReactJS, 3D: ThreeJS, Twillio Show less

Transformation Delivery Director / Scrum Master

• Jan 2020 - Mar 2020

- Lead a Digital transformation project - CMS and Architecture from Squiz and Wordpress to a headless CMS Contentful - Scrum Master for the project to facilitate the team of developers, Designers and Content editors - Lead Scrum ceremonies - Sprint planning, Daily standups, refinement and retrospectives - Working closely with Product Owner and stakeholders to prioritise backlog and write stories - Managing the content migration stream - Both Automated and Manual migration of content. Creating a content migration plan - Managing 3rd party vendors on setting up an maintaining architecture - Managing the UI UX workstream to create a modular design system with reusable components - Creating a release plan for the Go-live of the migration - Ensuring all elements of the buid and migration have considered - Analytics, SEO, Security, Customer data - Working with QA to create a test plans - Tools - MS Project, Planview LeanKit, Miro, Kanban board - Tech Stack - Contentful, Gatsby, Netlify, Mailgun, Azure Show less

Digital Delivery Director (App)

• Jul 2019 - Dec 2019

- App Delivery Lead - Leading the UI/UX Design team, Build, content strategy of a native iOS and Android App and the redesign and build of the desktop and mobile website - Design and build of the Loyalty program across App and Web - Ensuring the design system is in place, and there is minimal design debt - Helping client to be educated on best practice UX / UI - Justifying UI UX designs to clients with help of UI UX designers - Working with creative directors to have designs approved before they are demonstrated to the client - Working and managing offshore development teams - Set up project processes for the various projects - Implement and ensure correct processes and tools setup between UX UI designers, Developers, and content editors - Status updates, requirement gathering, sprint planning with senior stakeholders - Tools: Zeplin, Sketch, Invision, Abstract, Primary, FlowMap. TeamGantt, Trello, Jira, Confluence, BugHerd. - CMS: Sitecore, CRM: Gravty. Web Front-end: React. App: React Native Show less

Product Programme Director (Transformation)

• Jan 2019 - Jun 2019

- Heading a CMS team within the Digital division for Coty - Heading Design, Build and migration of a headless CMS – ContentStack - Managing the migration of the Max Factor, Rimmel, Marc Jacobs, Sally Hansen to the new CMS - Creating and managing the content strategy for the migration of the brand products - Managing the Design and design refresh of these sites. - Bridging the gap between product and brand website builds - Gap analysis, Project estimates - Ensuring Jira and the backlog is clean and up to date - Running SCRUM ceremonies – Planning, Retrospectives, Refinement sessions and team/cross-team standups - Content migration plan, SEO review and plan, technical specs - Ensuring the team works within Scrum and Kanban (Agile) - Ensuring team have all the tools required and managing via Jira/Confluence - Ensuring AWS servers are setup correctly. - Managing external 3rd party vendors budget and workstreams Show less

Digital Project Director (Marketing Operations Lead)

• Mar 2018 - 2019

- A Greenfield project - standing up the marketing team and operationally enable the marketing functions within the mobile App, open-banking and FinTech sector. - Building and deploying marketing channels and supporting processes - Setup Agile Scrum processes within marketing - Kanban board, Jira and daily stand ups - Setting up processes between marketing and other internal teams - Managing marketing finance and SOW's - Set-up MarTech stack - Software implementation (CMS, social media management, comms, GA - configuration) - Plan and align marketing activity with product roadmap - Setup marketing channels - Web, Email, Social - Implementing and ensuring all channels, tools, and content abide by Legal & GDPR regulations - Onboarding and working with 3rd party vendors on PR activity, Social strategy, influencer management, and blog content strategy - Working with the product team - designers and developers, legal and compliance and rest of the business functions - Implementation of tracking and analytic tools - Google Analytics, Tag manager, Social pixels, HotJar, Data studio, Firebase - Planning and creation of the brand guidelines - End-to-end management of the website design and build in WordPress - Managing the marketing backlog, sprint planning and reviews - Managing content strategy and content flow for the app, website, comms, and social - SEO and competitor analysis which resulted in a website restructure and refresh - Database planning - flow of customers via database - Owning the launch for Alpha and Closed beta testing for internal and external customers - Briefing and Set up of social campaigns across - Twitter, Facebook, LinkedIn, Instagram - Campaign analytics - tracking via UTM codes, setup funnels and rules - Tools onboarded and implemented with in marketing and the business - WordPress, MailChimp, Campaign Monitor, Jira, Trello, Facebook, Instagram, LinkedIn, YouTube, Google analytics, Tag Manager, HotJar, ZenDesk, Figma, Hootsuite, Discourse Show less

Digital Programme Manager

• Oct 2017 - Mar 2018

- Programme Managing the rebrand, redesign and build of the digital experience across all digital touch points - eCommerce Website/ Mobile website and iOS and Android RCC App - Build of the new eCommerce website in SAP Hybris 6.3, Amplience, Smart Edit - Managing the Programme between the technical teams and the business - Scrum Teams, Developers, Product Owners, Designers, Content, eCommerce and merchandising teams and business owners (inc. Marketing, Merchandising, Customer services) - Programme Managing the rebrand, redesign and build of the digital experience across all digital touch points - eCommerce Website/ Mobile website and iOS and Android RCC App - Build of the new eCommerce website in SAP Hybris 6.3, Amplience, Smart Edit - Managing the Programme between the technical teams and the business - Scrum Teams, Developers, Product Owners, Designers, Content, eCommerce and merchandising teams and business owners (inc. Marketing, Merchandising, Customer services)

Digital Project Lead / Scrum Master

• Apr 2017 - Oct 2017

- Improve the Agile Scrum process with teams of UI/UX Designer, Developers, content writes, video production, 3rd party agencies and the client. - Managed the design, build and content for Unilever’s responsive website ‘All Things Hair’ and localized sites - Managed the AMP (Accelerated Mobile Pages) project for All Things Hair - Implementing Google Analytics and Adobe Analytics - Implemented and managed the development of the ecommerce functionality - Managed a brand, design, refresh with third party agency designers and developers - Site performance and optimisation working with a SEO and Analytics agency - Metadata, Image sizing, Tags, keywords, site speed, etc. - Led a team of UI/UX designers and 6 Developers offshore working in Zeplin - Client and stakeholder management - CMS – WordPress. PM tools – Jira, Trello and Ms Projects - Email client - MailChimp - managed the integration of MailChimp and the design and build of communication campaigns - Worked on - Model photoshoot, tutorial videos - Brands worked with: TIGI, Tony & Guy, Dove, Tresemme, VO5 and more Show less

Head of Production

• May 2016 - Apr 2017

- Heading the Digital Production team (in-house and offshore) - UI/UX designers, content writer and Front-end and Back-end developers - Working closely with SEO manager, Compliance, Head of products, Head of marketing and Analysts - Project Managed the End to end design and development of a rebranded mobile and desktop website. - Managing the design of the ThinkTrader app – continually updating the UI/UX, introducing new features, content, bug fixes through releases. - Introducing and implementing a Scrum framework within the team - Daily and weekly Stand-ups, Sprints planning sessions, Retrospective sessions, Kanban board (physical and on Trello), project briefing sessions and documents. - Managed Mobile and Tablet UI/UX of the website and apps - Design refresh and mobile Optimisation - SEO optimisation of all sites - Metadata, Content, Tags, Fixing 404 bugs, Redirects, site speed - Integration of Google Tag Manager and analytical and social tags (AdRoll, DoubleClick, Floodlight Facebook, Twitter, Heap, Hotjar, Pingdom) - Managing the migration of CMS - Kentico - Migration of live chat system to Zendesk Zopim - Integrating API projects - Zopim (live chat widget), PCA Predict, (form and data validation API) and OptinMonster (on exit overlays) and analytics - Product Managed the re-skin and launch of the MT4 Super Product - Integrating from HTTP to HTTPS, SSL certification - Managed the production of Localisation of mobile and desktop website - AR, DE, IT, GR, VN, MY, ID, PT, ES, CN - Managed the build of Forms and Emails in Pardot and SalesForce - Project managing international campaigns – Competitions and Bonuses, HTML5 Display banners, Hero Banners, Landing pages, Videos, Guides, Paid and social advertising - Management of Kentico CMS - Management and structure setup of Jira - Hiring internal and external UI/UX, front-end developers and translators Show less

Senior Digital Project Manager

• Sep 2015 - Apr 2016

- Working across all brands and editorial teams for Vogue, Wired, GQ, Glamour, Vanity Fair, Conde Nast Traveller to deliver interactive mobile and tablet microsites and campaigns. - Campaigns include microsites and ads optimised for desktop, mobile and tablet - Using CMS Umbraco, Google Analytics, and Ms Project - Setting up Basecamp and implementing with daily stand-ups - Managing internal and external designers, developers and copywriters - Hiring, working with and managing external and internal developers, designers and copywriters - Estimates and invoicing Show less

Senior Digital Project Manager

• Jul 2015 - Aug 2015

- Working on BMS (Bristol-Myers Squibb - pharmaceutical company) on their global Tablet Interactive Apps and websites. - Other projects include brochures and transcreation projects. - Using Jira and Microsoft Project - Working with internal and offshore development teams as well as global clients. - Creating estimates for clients - Working on BMS (Bristol-Myers Squibb - pharmaceutical company) on their global Tablet Interactive Apps and websites. - Other projects include brochures and transcreation projects. - Using Jira and Microsoft Project - Working with internal and offshore development teams as well as global clients. - Creating estimates for clients

Scrum Master

• Jun 2015 - Jul 2015

- Head of Production - team of UX, Developers and tester for mobile and desktop ecommerce acquisition journeys for News UK products and brands including Dreamteam, The Times, The Sun etc. - Projects include – E-commerce acquisition journeys for Dreamteam, my profile journey for the Sun, One step checkout throughout the brands, logo and content updates, etc - Planning sprints – Sprint sessions, spikes, backlog and grooming sessions and retrospective sessions - Running daily stand ups - Maintaining project status using Jira - Reporting financials and project issues to the client - Ensuring correct financial administration - Gathering requirements - Managing individual team members to deliver on quality, time and budget as well as assessing their performance - Working with other client development teams and senior stakeholders. Show less

Head of Production

• Jan 2015 - May 2015

- Heading the Production team in designing and developing iOS and Android Apps within the publications sector - in a SAAS Start-up environment - 1:1 production team reviews and development programme - Setup and manage Production processes - Setup and manage Sales to production process - Introduction off Daily Scrum Meetings, Basecamp, WorkStack, Timesheets and Kanban - Introducing testing and QA method within team - Manage projects via Basecamp, train team on using Basecamp - Client project management - Introduction of client requirement gathering, Client project plans, Client documentation - Managing client expectations - Planning resource - Working closely with development team to plan production work within their sprint plans - Lead client and internal (design and developers) briefings - QA, Testing and delivering IPA and APK's - Setting up client iTunes Connect and Google Play Developers Console accounts - Introducing new product features to clients - Projects include - UX Wireframe designs, Production of magazine publications, design and development of custom features, testing, product updates, client training - Working with a range of Apps for clients - Time Inc (5:2, Crosswords), Dennis publishing (HP, The Week Fashion), River group (Healthy Magazine, Holland and Barrette, Weight Watchers, Superdrug Dare), Vitesse (What Investment, Small Business UK, GCI, Information Age), Conde Nast, Affari Media (Fujitsu), ACCA, Nesta, Boat International, AdvertisingWeek Europe Show less

Senior Digital Project Manager

• Dec 2014 - Dec 2014

- Ownership of the planning and strategy for KPMG Enterprise Digital Marketing 2015 Q1 - Strategising KPMG Q1 2015 Digital Campaign Plan, including - Homepage updates, email communications, SEO, social and 3rd party display advertising. - Creating Project plan as a proposal for these digital activities to KPMG Enterprise - Analysis of current digital activity and creating recommendations on website home page, comms, SEO and social activity - Planning and managing design and development to produce end of year and new year comms - Optimising current comms to make them responsive and engaging Show less

Senior Digital Project Manager

• Jul 2014 - Nov 2014

- Manage the digital integrated advertising campaigns across IPC sites/divisions including Marie Claire, Look, InStyle, Now, Goodtoknow - Managing Ad placement builds: Rich media creative formats, Mobile, Micro-sites, Leader, Banners, Portraits, Triptych, MPU, Sky, Emails, Apps style designs and Content production: Editorial, videos, images - Flash and HTML5 - Liaising directly with the digital sales team, editorial, developers, designers, clients and agencies - Daily stand-up meetings to ensure flow of information between all departments, agreeing priorities required with the Production teams, and highlighting any new briefs that need to be included in the workflow. - Manage project using basecamp - Set up and manage briefing meetings to brief in new integrations with editorial, design, sales and production, agreeing deliverables, responsibilities and actions required - Work with the relevant development and commercial production teams to ensure that all work adhere to both time and budgetary guidelines - Produce Post Campaign analysis and performance reports for clients, agencies and internal colleagues - Tracking and Analysis – Google analytics, DoubleClick, Mediamind - Clients that I have worked with include Marc Jacobs, Max Mara, Hugo Boss, Tesco, Longchamp, P&G, Head & Shoulders, McCain, Lucozade, Play-Doh, Michael Kors, L’Oreal, HSBC, Ofgem, Fairy, Estee Lauder, Book People, Lacoste. Show less

Senior Digital Project Manager

• Jun 2014 - Jul 2014

- Gathering initial requirements and resource to develop a project plan - Developed a detailed project plan for planning, design, build and testing for desktop, mobile and tablet versions of BT Business website using Teamgantt - As the only PM on the BT Business project, setting up folder and assets structure, communication process and update process. Using GoogleDrive and Dropbox - Managing the design and development of the pattern library - Working closely with the UX team to research and document current BT Business website and documenting recommendations - Worked closely with BT to deliver the project - Face to face meetings with BT on every stage of the project - Weekly project updates - Creating a site map Show less

Senior Digital Project Manager

• Apr 2014 - May 2014

- Implementation and day to day project management of high quality, integrated, responsive digital campaigns across all UK publications (Vogue, Wired, GQ, Glamour, Vanity Fair, Conde Nast Traveller) - Managing project budgets and ensuring that profitability targets are met - Managing key commercial client and media agency relationships - Managing schedules for all resources within the digital studio which includes an art director, iPad designer and 2 junior designers - Leading production meetings where project scope and deliverables are discussed and agreed upon - Managing key internal stakeholder relationships across multi-disciplined teams; ranging from editorial, commercial sales and print promotions personnel across the business - Managing external resources such as developers, copywriters, photographers, videographers and model agencies, this also includes negotiating rates and contract terms Show less

Marketing Communications Manager

• Jan 2014 - Apr 2014

- Managed communications for a Tradefair Plus product and brand - Created strategy and plans for communications - worked closely with sales, dealing and compliance - Managed updates and improvements for Website - Managed creation of new webpages - Managed creation banners and landing pages for website and cross-selling on partners website - Involved in creating new bonus deals - SEO - Copywriting - SMS - Analysis - Managed communications for a Tradefair Plus product and brand - Created strategy and plans for communications - worked closely with sales, dealing and compliance - Managed updates and improvements for Website - Managed creation of new webpages - Managed creation banners and landing pages for website and cross-selling on partners website - Involved in creating new bonus deals - SEO - Copywriting - SMS - Analysis

Project Manager

• Oct 2013 - Dec 2013

- Managing the rebuild of Customer Support website (incl. mobile and tablet sites) for a global technology client. - Managing web build scope and design for global payment processing company. - Work closely with UX designer to develop the Information architecture documents - User journey, Storyboards, Capabilities lists and wireframes - Test current website via engaging with a user test group - Working with external agencies and 3rd party partners to explore new technologies - Work closely with Digital director to deliver updates to clients - Managing the schedule and stakeholders of the project - Compile a presentation to deliver project proposal to international clients - Analysis of test data Show less

Digital Project Manager

• Aug 2013 - Oct 2013

- Managed projects within Agile methodology - Responsible for delivering insight and customer data of email campaigns, engaging with clients and managing the core project team. - Planned and created a effective customer journey campaign cycle for the client (easyJet) whilst defining the project’s objectives and overseeing quality control - Scoped and acquired resource for project in accordance to the budget and deadlines - Led daily SCRUM’s with Account managers, Designers and Developers in order to coordinate tasks - Planned risks for changeover and revised plan accordingly - Presented new campaign cycle and the change over plan to client for approval - Led client meetings with a consultative approach throughout all phases of project - Implemented new processes to optimise productivity between the client and client services team Show less

Digital Project Manager - Europe

• Jul 2012 - Aug 2013

- Managing EU (France, Italy, Germany, UK) Email marketing campaigns - Involved in regular meetings with EU and NY teams to plan projects and upcoming events. - Producing and overseeing the Planning, Designing and Execution of projects. - Handling large projects simultaneously within tight deadlines - Work closely with marketing, web designer, Graphics team, Compliance, and Analysts to deliver the optimal campaigns for Seminars, Webinars, promotions and education services. - Continuously researching new ideas and concept to implement in to projects to bring a breath of fresh air to our campaigns - i.e. using social media tools, testing with subject lines or headers, Using Videos. - Always improving design to improve traffic to the website - Relaying ideas to managers for the website and emails in regards to design and branding to improve the user experience and interaction, along with creating an interface which users will trust. - Keeping up to date with marketing trends - Maintaining and updating Email content and design - Copy writing - ensuring the information provided is compliant and accurate. Liaise with Trading Analyst, Sales and Compliance team. - Designing using Photoshop and Dreamweaver - Create Weekly KPI reports on campaigns, present to CMO and marketing team weekly - Lead weekly meetings for Email marketing teams to communicate the week’s tasks and new ideas or concepts that can be implemented into future campaigns. - Developing Emails – Eloqua, HTML- Dreamweaver, Photoshop Show less

Marketing Project Manager

• Apr 2011 - Jul 2012

- Manage Email marketing team. - Eloqua – Creating forms and landing pages, A/B Split testing, developing emails. - Project managing the reconstruction of job board emails in Dreammail and Eloqua. - Create Welcome and Nurture pages for specific brands. - Updating all email templates in Dreammail and Eloqua. - Managing and updating the Jobseekers database. - Creating target list form database for emails to be sent to via Dreammail and Eloqua. - Carrying out counts for Sales team for quotes for existing and future clients. - Analyse emails results for success and future improvements. - Training and guiding team members. Carrying out their induction. Team Lead - Allocating work to team members, knowing how much they can take on and other projects that they may be doing. - Prioritise and allocate work to team members on a daily basis checking that it will be completed and that it does not clash with other tasks that need to be completed. - Training new employees and teaching best practices. - Leasing with account managers and taking decisions, approving work to be handed over to the team. Project Manager - Along with managing the team, improving a template for a job board, to reduce work for team in future. - Planning, Designing, Implementing and Testing recruitment template which will be used to create personalised information for over 4 million users weekly. - Presenting to sales team on production best practices to give a in-depth understand of the service provided. - Creating and maintaining landing pages and web forms in Eloqua to send to clients and potential clients. - Working with Senior DM Account Executive, analyse success rate of emails and test layout and format to improve click trough rate. Database management - Backing up database of seven job boards weekly. - Monitoring the master database and individual job board databases. - Recording database activity and reporting it. Certificates - Eloqua Foundation certificate. Show less