Senior Digital Strategy Manager

• Jan 2022 - Present

Channel Marketing Manager

• Sep 2021 - Jan 2022

Zelros is a pioneer of AI/ML in InsurTech and an award-winning solution. Understanding the complexity of Insurance relations, Zelros digitalizes the legacy system to help insurance agents save time in the daily mundane process and focus on what really matters: Human/customer relations. Zelros system empowers seamless new onboarding and customer care processes. Insurance companies can find analysis and documents of customers' files from voice calls, hand-writing notes to online registration. You name it; we have it. Zelros drives faster quotes to contract and recommends the right package to the agents based on the customers' needs. Zelros has had successful tractions in Europe, and in 2021 expanded in North America.I am in charge of Channel Marketing with strategic partners in EMEA and North America to push forth the digital transition worldwide in the insurance industry. Show less

Head of Marketing and Partnerships

• 2019 - Present

· Won Top17 in Pitch@Palace, Top100 at Slingshot, Top15 at Comet Competitions in 2019.· Built brand strategy and supported business expansion to target new industries and new countries.· Communicated and led projects with cross-functional team to create new product features to cater to clients’ work-flow and business requirements.· Worked with C-level to establish and manage new partnerships with Government Agencies in Singapore and Thailand, main distributors in Vietnam and strategic partners such as Microsoft. Show less

Marketing Manager

• Apr 2017 - Sep 2021

Willowmore provides Enterprise Access Control Management Solution with Smart Padlock to cut down the inefficient costs and time used to manage and retrieve the physical keys. Willowmore turns the physical keys into virtual keys, padlocks into smart padlocks, and creates a system that tracks, stores, analyzes all activities, lock’s health and operations. To increase security for remote assets, We re-innovate how sensors, smart locks and gateways (SigWaV) work using Sigfox. Willowmore is the first company in APAC region to design and produce a Low Power Wide Area Networks - Bluetooth gateway that helps businesses to monitor assets via collected data from sensors. Show less

SEO Team Leader at Lazada.vn

• Jul 2016 - Feb 2017

SEO Specialist at Lazada.vn

• Jun 2015 - Jun 2016

•Managing team tasks and KPIs•Planning and implementing off-page optimization•Leading on-site optimization (category migration)•SEO analytics performance (support to create a SEO analytics tool; monitor the performance through GA, search Console)

Marketing Coordinator

• Jan 2014 - May 2014

•Develop strategies to increase awareness through different social media platforms and public relations events •Develop a loyalty program to increase engagement with the RIT community and Rochester community. •Collect data from consumers and analyze the consumer pattern behavior to predict the next big promotion that will potentially increase the highest impression as well as conversion. •Develop opportunities for joint marketing/ promotions with other local vendors •Develop strategies to increase awareness through different social media platforms and public relations events •Develop a loyalty program to increase engagement with the RIT community and Rochester community. •Collect data from consumers and analyze the consumer pattern behavior to predict the next big promotion that will potentially increase the highest impression as well as conversion. •Develop opportunities for joint marketing/ promotions with other local vendors

Business Manager

• May 2013 - May 2014

+ Acquire four advertising contracts that is worth $40.000 until the end of the school year.1. Planning•Creates annual operating plans that support strategic direction set by the board and correlate with annual operating budgets; submits annual plans to the board for approval•Collaborates with the board to define and articulate the organization’s vision and to develop strategies for achieving that vision•Develops and monitors strategies for ensuring the long-term financial viability of the organization; Develops future leadership within the organization2. Management•Promotes a culture that reflects the organization’s values, encourages good performance, and rewards productivity•Oversees the operations of organization and manages its compliance with legal and regulatory requirements3. Financial management•Oversees staff in developing annual budgets that support operating plans and submits budgets for board approval •Prudently manages the organization's resources within budget guidelines according to current laws and regulations•Provides prompt, thorough, and accurate information to keep the board appropriately informed of the organization’s financial position4. HR management •Recruitment and contracting of company and project staff;•Employee development, and training;•Performance management and improvement systems;•Employment and compliance to regulatory concerns and reporting;5. Marketing and PR:•Manage advertising opportunities in other theatre program, press and at venues.•Organize the availability of company members for media/PR events as necessary.•Oversee content, production and distribution of all marketing and publicity materials (posters, program, flyers, mail outs, brochures etc) with director, designer and project manager.•Manage press development;•Co-ordinate the invitation of potential future promoters and supporters of the company. Show less

Advertising Manager

• Mar 2013 - May 2013

•Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies•Prepare and negotiate advertising and sales contracts.•Meeting and exceeding aggressive sales goals and overall objectives.•Build strong relationships with key contacts from media agencies, maintaining a high level contact via the telephone, email and meetings. •Generate advertising revenues in both publishing and online format, ensuring all bookings are followed up and recorded accurately.•Forecasting knowledge and the ability to manage an assigned budget. Show less

Notetaker

• Mar 2011 - Jan 2014

• Produce clear, thorough, typed notes to support deaf, hard-of-hearing students• Update and maintain class notes.

Swimming Instructor and Lifeguards

• Feb 2011 - Jan 2014

•Instruct children from age 8 to 12 to enhance swimming skills•Test swimming skills and motivate children to learn

Executive Administration Assistant at Global Union

• Sep 2011 - Sep 2012

•Provide Administrative Support for the Director of Programming•Coordinate Scheduling and reservations for events and meetings•Strengthen communication among associations, colleagues, and external contacts