Experience

Resono Ophthalmic Srl

• Italy
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Chief Commercial Officer (Global)

  • May 2022 - Present

  Resono Ophthalmic designs, develops, and sells highly innovative biomedical devices for therapeutical applications in Ophthalmology. The first product, Rexon-Eye®, is based on the Quantum Molecular Resonance (QMR®) treatment and addresses the therapy of the DED (Dry Eye Disease) with a unique and innovative mechanism of action. Directly accountable for achieving a sales growth of over 150% in 2022, while also expanding the number of countries served from 20 to 70+. Leading all commercial activities worldwide in more than 70 countries. www.resono.it Show less



Barna Consulting Group

• Spain
• Business Consulting and Services
• 1 - 100 Employee

• Member of the Advisory Board

  • Feb 2021 - Present

  Barna Consulting Group offers consultancy, training, and mentoring to help develop your business by tailoring our proprietary, benchmark methodologies to your specific needs. A more than a 35-year track record of success with national and multinational companies supports our ability to achieve both short and long-term results. Focus on Insurance Industry Barna Consulting Group offers consultancy, training, and mentoring to help develop your business by tailoring our proprietary, benchmark methodologies to your specific needs. A more than a 35-year track record of success with national and multinational companies supports our ability to achieve both short and long-term results. Focus on Insurance Industry



Bain & Company

• United States
• Business Consulting and Services
• 700 & Above Employee

• Bain External Advisor

  • Sep 2020 - Present

  Bain & Company is a global consultancy that helps the world’s most ambitious change-makers define the future. External Advisor to the PEG Healthcare Practice. Bain & Company is a global consultancy that helps the world’s most ambitious change-makers define the future. External Advisor to the PEG Healthcare Practice.



Emmetropes

• Spain
• Medical Equipment Manufacturing
• 1 - 100 Employee

• COO & Co-Founder

  • Jan 2020 - Present

  Emmetropes is a global consultancy boutique exclusively dedicated to Ophthalmology that provides clear vision and reliable insight to its clients who are investors, entrepreneurs, inventors & companies. Emmetropes is a global consultancy boutique exclusively dedicated to Ophthalmology that provides clear vision and reliable insight to its clients who are investors, entrepreneurs, inventors & companies.



ESTEVE

• Spain
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Senior Sales Director • Commercial Europe

  • Jan 2019 - Jan 2020

  Senior executive member of the Senior Leadership Team of Esteve Pharmaceuticals. Fully responsible for all the sales teams in the pharmaceutical business visiting and serving General Practitioners, Specialists (of several specialty areas: Ophthalmologists, Neurologists, Cardiologists, Pneumologists, Psychiatrists, Endocrinologists, Traumatologists, Rheumatologists, and Oncologists), Hospitals, Wholesalers and Pharmacies.In charge of all the sales activities in Spain directly supervising a team of 290+ skilled professionals assuming the full sales budget of the pharma (Px, Branded Generics, Food Supplements, and OTC) business in Esteve in excess of € 262 million. Show less

• Senior Director Ophthalmic Business Unit

  • Jun 2017 - Dec 2018

  Senior executive member of the Management Team of Esteve Pharma reporting directly to the General Manager. Fully responsible for ophthalmology both pharma (medical devices, pharmaceuticals, and food supplements) and surgical (medical devices and hospital equipment). Responsible for top-class products in their categories of dry eye, allergy, and retina as Aquoral Original, Aquoral Forte, Aquoral Lipo, Aquoral Noche, Bilina, Oftaclean, Doxium, and Oftan Macula.In charge of all the P&L, sales, and marketing activities in Spain supervising a team of 30 skilled professionals assuming a business with double-digit growth.Participation in the formulation of the M&A strategy by exploring and analyzing more than 60 companies in the USA.Fully responsible for the European expansion project of Esteve in ophthalmology in both areas pharma and surgical (medical devices) Show less

• Senior Director Specialty Care (Ophthalmology & CNS) Business Unit

  • May 2016 - Jun 2017

  Senior executive member of the Senior Leadership Team reporting directly to the General Manager. Fully responsible for all the specialty businesses (ophthalmology - surgical and pharma-, neurology, psychiatry, and oncology).In charge of all the P&L, sales, and marketing activities in Spain supervising a team of 50 skilled professionals assuming a full budget of € 45 million.



Master Prisma

• Madrid, Spain

• General Manager and owner

  • Jul 2013 - May 2016

  Master Prisma is a consultancy boutique specializing in increasing sales and improving business outcomes. Master Prisma provides a powerful methodology and a framework that gives the sales teams all the skills to increase sales results. Entrepreneur and consultant. Serving important corporate clients such as Esteve Pharmaceuticals, Zurich Insurance Group, or ARAG, and more than 50 small and medium businesses in Spain. Master Prisma is a consultancy boutique specializing in increasing sales and improving business outcomes. Master Prisma provides a powerful methodology and a framework that gives the sales teams all the skills to increase sales results. Entrepreneur and consultant. Serving important corporate clients such as Esteve Pharmaceuticals, Zurich Insurance Group, or ARAG, and more than 50 small and medium businesses in Spain.



ARAG

• Germany
• Insurance
• 700 & Above Employee

• Senior Corporate Sales Director

  • May 2011 - Jul 2013

  ARAG is the largest family enterprise in the German insurance industry founded in 1935. Senior executive member of the Executive Management Team, reporting directly to the CEO, full responsibility for all the sales activities of the Spanish subsidiary with a total turnover of 107 million euros and a team of more than 60 people supervising a network of more than 5.000 retail distributors. ARAG is the largest family enterprise in the German insurance industry founded in 1935. Senior executive member of the Executive Management Team, reporting directly to the CEO, full responsibility for all the sales activities of the Spanish subsidiary with a total turnover of 107 million euros and a team of more than 60 people supervising a network of more than 5.000 retail distributors.



Grupo SM

• Spain
• Book and Periodical Publishing
• 700 & Above Employee

• Senior Corporate Sales Director

  • Nov 2009 - Jan 2011

  The SM Group is an independent publishing company with a strong presence in Latin America focused on the development of educational materials and literature for children and youth and their benefits are distributed exclusively in educational and cultural programs through the SM Foundation. Senior executive member of the Executive Management Team, reporting directly to the General Manager responsible for all commercial activities in Spain with a turnover of € 180 million leading a team of over 225 professionals (sales team, trade marketing, and call center). Direct supervision of more than 21.000 customers, educational centers, libraries, wholesalers, and large department stores. Show less



Agrupació AMCI de Seguros y Reaseguros, S.A.

• Spain
• Insurance
• 1 - 100 Employee

• General Manager

  • Sep 2007 - Dec 2008

  Senior manager member of the Executive Management Team reporting directly to the CEO. In charge of all the P&L, sales, and marketing activities in Spain with a broad level of responsibilities including commercial strategic planning, sales control, business development, supervision of the sales team, design and launching of marketing campaigns and communication, direct supervision of more than 1.000 distributors of all the channels (direct network, agents and brokers). Assumed full budget of € 215 million in revenues and € 25 million in expenses directly training and managing 5 direct reports leading a total staff of more than 500 professionals. Show less



AXA

• France
• Insurance
• 700 & Above Employee

• Senior Corporate Sales Director

  • Mar 2003 - Jan 2007

  Senior executive member of the Executive Management Team reporting directly to the President and CEO, responsible for all the sales activities in Spain. A broad scope of responsibility included strategic market planning, business development, sales forecasting, expense control, trade marketing activities, distributor networks, and personnel supervision through all channels and services in Spain. Assumed full budget of 1,7 billion euros in revenues leading to a total staff of more than 700 professionals. Show less

• General Manager

  • Jul 2002 - Mar 2003

  Senior executive member of the Executive Management Team reporting directly to the President and CEO, responsible for all the health insurance business in Spain. Recruited from the pharmaceutical and medical devices industry to straighten out the results of this company that had generated no profit since 1999. A broad scope of responsibility included strategic planning, business development, expense control, product design, pricing structure, and personnel in Spain. Assumed full budgetary and € 120 million in revenues directly leading a total staff of 40 skilled professionals. Show less



Alcon

• Switzerland
• Medical Equipment Manufacturing
• 700 & Above Employee

• Business Unit Manager

  • Jan 2000 - Jul 2002

  Senior executive member of the management team reporting directly to the Area VP, responsible for all the surgical medical devices division in Spain. Full responsibility for the P&L, sales and business development, marketing, and technical service. Assumed a full budget of € 50 million in revenues and € 3 million in expenses directly leading 4 supervisors, overseeing a total staff of more than 30 highly skilled professionals (doctors, biologists, pharmacists, and engineers) focused to sell and promote top-class surgical products to ophthalmic surgeons, hospitals and private clinics. Show less

• Senior Regional Sales Manager

  • Apr 1998 - Dec 1999

  Consistently maintained the highest regional profit margin with the lowest overhead through sales growth at more than twice the market rate.Supervised, motivated, and evaluated the performance of 10 sales representatives.Fully developed and managed the creation of intensive training programs for sales representatives.Developed consistent relationships with customers (doctors, public hospitals, and private clinics) to rise sales by 24% in 1999.

• Senior Product Manager Ophthalmic Surgical Business Unit

  • Feb 1994 - Mar 1998

  Fully responsible for launching top-class medical devices products such as AcrySof, foldable hydrophobic IOL; DuoVisc, viscoelastic system, Custom Pak, procedure surgical pack, and Summit Autonomous LADARVISION 4000 Excimer Laser achieving all of them leading market positions in their categories.Conducted 100+ product presentations to surgeons, nurses, and hospital staff in trade shows in 1996.Spearheaded a division-wide marketing strategy, executed a business plan, and launched key successful products. Show less

• Scaling-up Director

  • Sep 1991 - Feb 1994

  Responsible for designing manufacturing processes in new pharmaceutical developed products.Designing entire manufacturing infrastructure and implementing all processes and industrial procedures.Successfully utilized continuous methods of introducing new products to manufacturing design while increasing established product volumes.Resolved major problems during industrial scaling-up procedures.Fully developed and created SOP’s (Standard Operating Processes) for new pharmaceutical manufacturing equipment. Show less



Semar Dermofarm Pharmaceuticals (now Sanofi)

• Barcelona, Spain

• Manufacturing Director

  • May 1990 - Sep 1991

  Responsible for manufacturing, filling and packaging processes leading a team of 40 skilled professionals in syrups, solutions and liquid pharmaceuticals products. Responsible for manufacturing, filling and packaging processes leading a team of 40 skilled professionals in syrups, solutions and liquid pharmaceuticals products.



Laboratorios Llorens

• Spain
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• Manufacturing Manager

  • Jul 1989 - May 1990

  Responsible for manufacturing, filling and packaging processes leading a team of 10 skilled professionals in solids, creams and ointments pharmaceuticals products. Responsible for manufacturing, filling and packaging processes leading a team of 10 skilled professionals in solids, creams and ointments pharmaceuticals products.