Experience

In Stealth Mode

• Entertainment Providers
• 1 - 100 Employee

• Growth

  • Dec 2022 - Present

  -Kickstarted a WhatsApp community-Beyond A Hi, soaring to 5,000 members in just 3 months with a lively 12% engagement rate. -Crafting acquisition strategies, consistently hitting a 30% success rate. -Leading community ops, navigating the team through every curveball. -Serving as the crucial bridge between community feedback and product evolution. -Juggling marketing and content roles, thriving amidst challenges. -Amplifying our Instagram's presence: boasting a 5000% follower… Show more -Kickstarted a WhatsApp community-Beyond A Hi, soaring to 5,000 members in just 3 months with a lively 12% engagement rate. -Crafting acquisition strategies, consistently hitting a 30% success rate. -Leading community ops, navigating the team through every curveball. -Serving as the crucial bridge between community feedback and product evolution. -Juggling marketing and content roles, thriving amidst challenges. -Amplifying our Instagram's presence: boasting a 5000% follower growth and engaging 8K accounts in merely 10 days at 12%. -Confronting and conquering growth challenges, often with a coffee cup in hand! Show less



SUKOON

• India
• Non-profit Organizations
• 1 - 100 Employee

• Program Lead

  • Sep 2021 - Present

  Delhi, India -Crafted Sukoon's EL Program, immersing young minds (2-8 yrs) in emotion-rich tales & activities. -Expanded to 5 pivotal schools in Chandigarh & Delhi. -Steered a dynamic 25-member team for flawless program delivery. -Impacted 600+ children, guiding them toward emotional resilience. -Empowered parents with curated tools for holistic child development. -Consistent accolades from schools affirm our mission's triumph.



Enactus Gargi

• India
• Non-profit Organization Management
• 1 - 100 Employee

• IT & PMR Head

  • Jun 2022 - Jun 2023

  - Managed and overlooked 5 Instagram pages. - Launched website and maintained the online shop

• Member

  • Jan 2022 - Jun 2022

  Contributions as a Vikas team member include being in the organizing team of Project Vikas- B Plan Competition, where I contributed to ideation and content for the Instagram feed. During the usual work of the project, I have contributed actively to ideation for Project Vikas’ Instagram page and created content for it.



bluelearn

• India
• Education
• 1 - 100 Employee

• Community <> Product

  • May 2022 - Jan 2023

  -Climbed the ranks: Channel Manager ➡️ Community Manager ➡️ Team Lead ➡️ Creative dynamo. -Events? From cozy gatherings of 30 to booming hubs of 100. - Instagram stories? Nailed it with a 40% engagement rate. - Nurtured a community, consistently hitting 8% engagement. - Launched Women’s Club; started strong with 100 members. - Worked with marketing team closely on Instagram and offline events -Outreach? Got big names on board with a 90% conversion rate. -Mind behind… Show more -Climbed the ranks: Channel Manager ➡️ Community Manager ➡️ Team Lead ➡️ Creative dynamo. -Events? From cozy gatherings of 30 to booming hubs of 100. - Instagram stories? Nailed it with a 40% engagement rate. - Nurtured a community, consistently hitting 8% engagement. - Launched Women’s Club; started strong with 100 members. - Worked with marketing team closely on Instagram and offline events -Outreach? Got big names on board with a 90% conversion rate. -Mind behind BluesFest, Let’s Meme It, and Sell Me Anything -User feedback driving our app's community features. - Lead community-focused product enhancements. -Seamlessly merged community events with our product.

• Community Manager

  • Apr 2022 - May 2022



Freelance (Self employed)

• Writing and Editing
• 700 & Above Employee

• Content Writer & Strategist

  • Mar 2021 - Dec 2022

  Provided freelance social media manager, content writer, and content strategist. Having interned at startups like Metvy, with influencers like Kanishka Thakur and a clothing brand as a content writer and social media manager, I have an intensive work experience of 1.5 years that can prove fruitful to your venture. Having said that, I am quite proficient with social media writing, articles, blogs and have minor experience in writing business proposals. My knack for adding hooks along… Show more Provided freelance social media manager, content writer, and content strategist. Having interned at startups like Metvy, with influencers like Kanishka Thakur and a clothing brand as a content writer and social media manager, I have an intensive work experience of 1.5 years that can prove fruitful to your venture. Having said that, I am quite proficient with social media writing, articles, blogs and have minor experience in writing business proposals. My knack for adding hooks along with relatable- emotion-driven content makes the piece more attention-grabbing. Services provides: 1. Blogs and Articles 2. Social Media Content Writing 3. AD Copies 4. Personal Branding 5. Social Media Management 6. Content Ideation and Srategising Show less



Apex Sports Promotion

• India
• Sporting Goods Manufacturing

• Content Intern

  • May 2022 - Aug 2022



The Marketing Society, Gargi College

• India
• Advertising Services
• 1 - 100 Employee

• Social Media Coordinator

  • Apr 2022 - Aug 2022

• Member

  • Jan 2022 - Apr 2022



EduGroove

• E-Learning Providers
• 1 - 100 Employee

• Co-Founder & Executive Director

  • Dec 2021 - Jul 2022

  India •Operational Leadership: Spearheaded day-to-day operations ensuring efficient processes, resource allocation, and seamless workflows. •Strategic Vision: Formulated and executed the company's strategic roadmap, underlining the focus on bridging the mentorship gap for high school students passionate about research and entrepreneurship. •Content Oversight: Led the content department, ensuring high-quality output aligning with the brand's ethos and the target audience's needs. •Global… Show more •Operational Leadership: Spearheaded day-to-day operations ensuring efficient processes, resource allocation, and seamless workflows. •Strategic Vision: Formulated and executed the company's strategic roadmap, underlining the focus on bridging the mentorship gap for high school students passionate about research and entrepreneurship. •Content Oversight: Led the content department, ensuring high-quality output aligning with the brand's ethos and the target audience's needs. •Global Collaboration: Collaborated with professors from esteemed colleges worldwide, enabling one-on-one mentorship and fostering an environment of continuous learning. •Community Enrichment: Launched a series of workshops, webinars, and boot camps to enhance career trajectories, refine industry-specific skills, and introduce students to pivotal career catalysts. •Lessons from Challenges: While facing challenges in logistics and competition that eventually led to the startup's discontinuation, I harnessed invaluable lessons about the importance of thorough market research, team dynamics, and maintaining an execution bias. •Personal Note: My drive stems from a personal aspiration to study at globally renowned institutions and contribute significantly to the academic world. This, coupled with a vision shared by Isha, led to the inception of EduGroove with a mission to empower students and pave their paths to academic excellence and entrepreneurial success. Show less



Client Based

• Personal Branding

  • Dec 2021 - Jun 2022



Purple Sketch Digital

• India
• Advertising Services
• 1 - 100 Employee

• Content Writer

  • Nov 2021 - Jan 2022

  Remote •Dynamic Copywriting: Specialized in crafting quirky, relatable, and succinct social media copies that resonate with diverse audiences. •Blogs and Articles: Produced industry-related blogs, effectively distilling complex information into engaging and accessible content. •Strategic Research: Conducted thorough competitor analysis to formulate robust content strategies, ensuring that content remains relevant and ahead of the curve. •Social Media Content Writing: Twitter: Delivered… Show more •Dynamic Copywriting: Specialized in crafting quirky, relatable, and succinct social media copies that resonate with diverse audiences. •Blogs and Articles: Produced industry-related blogs, effectively distilling complex information into engaging and accessible content. •Strategic Research: Conducted thorough competitor analysis to formulate robust content strategies, ensuring that content remains relevant and ahead of the curve. •Social Media Content Writing: Twitter: Delivered witty tweets, engaging audiences and driving interactions. LinkedIn: Designed and launched polls, facilitating conversations and enhancing brand visibility. •Brand Development: Crafted compelling taglines that encapsulate brand ethos and value propositions, positioning brands distinctively in the market. •Conversion-Focused Advertising: Penned ad copies with a sharp focus on conversion, driving sales and enhancing return on ad spend. •Industry Versatility: Demonstrated adaptability by creating content across a vast spectrum of industries including Marketing, Interior Designing, Skincare, Sports, Real Estate, Digital Marketing, Signages, Products, and more Show less



YouTube

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Youtuber

  • Apr 2020 - Jan 2022

  Ambala, Haryana, India •Channel Growth: Successfully grew the channel's subscriber base to 3,000 in just 8 months, leveraging organic growth strategies and consistent content delivery. •Content Strategy: Curated and posted engaging content tailored to the target audience, leading to increased viewership and interaction rates. •Audience Engagement: Maintained active communication with subscribers through comments and community posts, fostering a loyal viewer community.



GlamBee

• Social Media Manager

  • Sep 2021 - Oct 2021

  Delhi, India • Instagram Oversight: Managed and optimized the brand's Instagram presence, focusing on a consistent and engaging feed structure. • Engagement Initiatives: Developed and executed interactive story strategies that increased engagement and fostered a connection with followers. • Campaign Design: Conceived and implemented campaigns to enhance brand visibility and engagement across the platform. • Measurable Results: o Account Reach: Achieved a 415% increase in account reach, engaging… Show more • Instagram Oversight: Managed and optimized the brand's Instagram presence, focusing on a consistent and engaging feed structure. • Engagement Initiatives: Developed and executed interactive story strategies that increased engagement and fostered a connection with followers. • Campaign Design: Conceived and implemented campaigns to enhance brand visibility and engagement across the platform. • Measurable Results: o Account Reach: Achieved a 415% increase in account reach, engaging with over 18K+ accounts. o Engagement Growth: Elevated engagement metrics by 1811%. o Follower Increase: Grew the follower count by an additional 300 followers. • Lead Expansion: Used Instagram as a key tool for growing client leads, contributing to sales and brand loyalty Show less



Metvy

• India
• E-Learning Providers
• 100 - 200 Employee

• Content Writing Intern

  • Aug 2021 - Sep 2021

  •Content Creation: Produced consistent, high-quality content for the founder's profiles on various platforms including Instagram, Twitter, and Quora. •Achievements on Quora: Achieved a significant boost in visibility on Quora, recording a peak of 14K views in a single day. •Recognition: Recognized as the "Intern of the Week" on 3-4 occasions for outstanding performance and contributions to the Personal Branding Department.



MyCaptain

• India
• E-Learning Providers
• 700 & Above Employee

• Campus Ambassador

  • Aug 2021 - Aug 2021

  In the duration of one month of internship, I had a conversation rate of 80%.



Fortis Healthcare

• India
• Hospitals and Health Care
• 700 & Above Employee

• Summer Intern

  • May 2020 - Aug 2020

  * Psychology enthusiast and a working mental health advocate * Attended 6-DAYS summer internship at FORTIS MENTAL HEALTH AND BEHAVIOURAL SCIENCES DEPARTMENT * Attended 3-days workshop for : SPORTS psychology , ART therapy * 2- day workshop on school psychology and one day fashion psych. * 7- day PRO SOCIAL PEER MODERATOR program