Elsa PONS 🚀
Senior Communications Specialist at Tango Luxembourg- Claim this Profile
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Français Native or bilingual proficiency
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Anglais Full professional proficiency
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Espagnol Elementary proficiency
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Luxembourgeois Limited working proficiency
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Bio
Experience
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Tango Luxembourg
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Luxembourg
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Telecommunications
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1 - 100 Employee
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Senior Communications Specialist
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Apr 2019 - Present
My fields of activity:· External communications · Internal Communications· Brand managementIn charge of the creativity of the communication (360*C : copy writing, texts, spots radio&TV, digital communication, print,...). Creative process follow up from the product to the final validation. In this role, I ensure that the company’s goals and objectives through internal and external communications are met. Working closely with the Product Managers, I initiate, develop, manage and track all communications activities, from the briefing phase to the implementation phase along with the media team. In this role I also manage and provide strategic direction to our partners including advertising agencies and the team’s yearly budget management.I am in charge of the corporate identity of the brand Tango : update, renew and proper follow-up in the company.Also, I manage the Instagram account of the company, by creating strategy, content, and by following it to generate engagement with our audience. Show less
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Senior Communications Officer
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Mar 2016 - Apr 2019
My fields of activity:· External communications · Internal Communications· Brand managementI am in charge of the creative process follow up from the product to the final validation. In this role, I ensure that the company’s goals and objectives through internal and external communications are met. Working closely with the Product Managers, I initiate, develop, manage and track all communications activities, from the briefing phase to the implementation phase along with the media team. In this role I also manage and provide strategic direction to our partners including advertising agencies and the team’s yearly budget management.I am in charge of the corporate identity of the brand Tango : update, renew and proper follow-up in the company.Also, I manage the Instagram account of the company, by creating strategy, content, and by following it to generate engagement with our audience. Show less
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Communication Officer
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May 2015 - Mar 2016
• Internal communication : manage all marketing content upload on the company’s intranet portal, develop and manage all company’s internal communication• Sponsorship & events: manage the day-to-day contacts with the sponsorship partners, merchandising suppliers and event agencies. Manage all on-the-ground operational aspects during the sponsorship events, track results to analyse the ROI on the company’s sponsorship activities• Corporate Social Responsibility : support the Head of Communication in the implementation of all Corporate social Responsibility activities• Ad hoc communication material : support the Communication team in the development of printed communication material Show less
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Marketing Direct/Administrative Manager - CDD
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Jul 2013 - Jun 2014
Gestion des contrôles liés aux domaines clients et adresses : lancement selon calendrier et procédures existants - Traitements via des modifications dans les Référentiel Clients & Adresses Gestion des campagnes de marketing direct locales : interface avec les agents pour leurs actions, réalisation des extractions demandées par les intermédiaires selon procédures et extractions prééxistantes, réalisation des actions selon modèles prééxistants. Gestion des campagnes de marketing direct nationales : Réalisation des actions selon procédures et extractions prééxistantes. Show less
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Ferrero
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Luxembourg
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Manufacturing
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700 & Above Employee
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Junior Retail/Consumer Manager (Marketing)- CDD
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Mar 2012 - Aug 2012
At the Head office of Ferrero, based in Luxembourg, I work within an international environnement and deal with its mix marketing 4P. Linked to the International Research Departement and with the category managers of Ferrero, my main missions can be divided into 3 parts: 1) " panel manager" - manage the retail and consumer data received by Ferrero worldwide - deal with Nielsen and IRI (providers) - set/maintain international standards - manage the global procedure - read and analyze statistics 2) "IT project manager": - develop an IT tool for Ferrero International - define Ferrero needs worldwide - manage the IT team - controle the good development - test and correct 3) "Community Manager" : - provide access to IT tools - trainings - maintenance of the tools Show less
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Junior Product Manager
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Jan 2011 - 2011
As Intern, study of Flashcodes/QR Code (new concept), Determine the Marketing strategy and Promote the product (Customer relations). As Intern, study of Flashcodes/QR Code (new concept), Determine the Marketing strategy and Promote the product (Customer relations).
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LuxairGroup
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Belgium
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Mechanical Or Industrial Engineering
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1 - 100 Employee
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Assistant Project Manager
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2010 - Jun 2010
En tant que Stagiaire, participation in the restructuring of E-commerce : Enabling Luxair and LuxairTour Customer databases, Create E-mailing interfaces and Perform a quality analysis. En tant que Stagiaire, participation in the restructuring of E-commerce : Enabling Luxair and LuxairTour Customer databases, Create E-mailing interfaces and Perform a quality analysis.
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Luxuriant Magazine
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Retail Luxury Goods and Jewelry
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Marketing Assitant
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Apr 2009 - 2009
As Intern. Marketing and Sales assistance CRM database creation Public relations: Etablish contact with European record labels Improve media kit – Market Survey on the readership – Freelance Press As Intern. Marketing and Sales assistance CRM database creation Public relations: Etablish contact with European record labels Improve media kit – Market Survey on the readership – Freelance Press
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Education
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Digimédia
Instagram for Business, Digital -
Luxembourg Lifelong Learning
Gestion de projets -
Luxembourg School for Commerce
Communication en entreprise -
I.F.Lyon
Bachelor, Marketing -
Ecole de Commerce et Gestion de Luxembourg
Marketing - Commerce International -
Institut Sainte Marie d'Arlon
Baccalauréat (CESS), Sciences Sociales Appliquées -
St Louis-St Bruno, Lyon
Sports - Etudes