Diane W.
Cultural and Civic Services Director (Tarpon Arts) at City of Tarpon Springs, Florida- Claim this Profile
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Bio
Alisa Jenkins
Someone has probably asked you which 5 songs you'd want on a desert island. If the question were which 5 people, Diane would top your list. I've met few people in my lifetime with her blend of intelligence, insight and commitment. Combine this with her sense of humor and compassion, and you can understand why she's an asset to any team. If you're considering working with Diane, run - don't walk.
Chris Russo Blackwood
To Whom it May Concern: Diane Wood brings marketing experience and infuses passion to each business with which she is associated. She is a premiere networker and a calculated marketer, with the ability to provide a high level of customer service. She can hone in on target markets, develop strategies for marketing and implement them, followed by a measured ROI. Personally, Diane is a dynamo with an uplifting attitude . She is extremely personable and caring and those characteristics put coworkers and clients at east. I heartily recommend Diane. She is a classic act - both as a colleague and as a person. Sincerely, Chris Ruso Blackwood
Alisa Jenkins
Someone has probably asked you which 5 songs you'd want on a desert island. If the question were which 5 people, Diane would top your list. I've met few people in my lifetime with her blend of intelligence, insight and commitment. Combine this with her sense of humor and compassion, and you can understand why she's an asset to any team. If you're considering working with Diane, run - don't walk.
Chris Russo Blackwood
To Whom it May Concern: Diane Wood brings marketing experience and infuses passion to each business with which she is associated. She is a premiere networker and a calculated marketer, with the ability to provide a high level of customer service. She can hone in on target markets, develop strategies for marketing and implement them, followed by a measured ROI. Personally, Diane is a dynamo with an uplifting attitude . She is extremely personable and caring and those characteristics put coworkers and clients at east. I heartily recommend Diane. She is a classic act - both as a colleague and as a person. Sincerely, Chris Ruso Blackwood
Alisa Jenkins
Someone has probably asked you which 5 songs you'd want on a desert island. If the question were which 5 people, Diane would top your list. I've met few people in my lifetime with her blend of intelligence, insight and commitment. Combine this with her sense of humor and compassion, and you can understand why she's an asset to any team. If you're considering working with Diane, run - don't walk.
Chris Russo Blackwood
To Whom it May Concern: Diane Wood brings marketing experience and infuses passion to each business with which she is associated. She is a premiere networker and a calculated marketer, with the ability to provide a high level of customer service. She can hone in on target markets, develop strategies for marketing and implement them, followed by a measured ROI. Personally, Diane is a dynamo with an uplifting attitude . She is extremely personable and caring and those characteristics put coworkers and clients at east. I heartily recommend Diane. She is a classic act - both as a colleague and as a person. Sincerely, Chris Ruso Blackwood
Alisa Jenkins
Someone has probably asked you which 5 songs you'd want on a desert island. If the question were which 5 people, Diane would top your list. I've met few people in my lifetime with her blend of intelligence, insight and commitment. Combine this with her sense of humor and compassion, and you can understand why she's an asset to any team. If you're considering working with Diane, run - don't walk.
Chris Russo Blackwood
To Whom it May Concern: Diane Wood brings marketing experience and infuses passion to each business with which she is associated. She is a premiere networker and a calculated marketer, with the ability to provide a high level of customer service. She can hone in on target markets, develop strategies for marketing and implement them, followed by a measured ROI. Personally, Diane is a dynamo with an uplifting attitude . She is extremely personable and caring and those characteristics put coworkers and clients at east. I heartily recommend Diane. She is a classic act - both as a colleague and as a person. Sincerely, Chris Ruso Blackwood
Experience
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City of Tarpon Springs, Florida
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United States
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Government Administration
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1 - 100 Employee
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Cultural and Civic Services Director (Tarpon Arts)
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Apr 2017 - Present
Tarpon Arts presents stimulating, engaging, and educational performances, workshops, festivals, concerts, and visual arts that celebrate the unique heritage and culture of Tarpon Springs and the State of Florida, while bringing nationally acclaimed performing artists to the community establishing Tarpon Springs as a dynamic cultural destination. Programs are sponsored by the City of Tarpon Springs, the Florida Department of State, Division of Cultural Affairs, National Endowment for the… Show more Tarpon Arts presents stimulating, engaging, and educational performances, workshops, festivals, concerts, and visual arts that celebrate the unique heritage and culture of Tarpon Springs and the State of Florida, while bringing nationally acclaimed performing artists to the community establishing Tarpon Springs as a dynamic cultural destination. Programs are sponsored by the City of Tarpon Springs, the Florida Department of State, Division of Cultural Affairs, National Endowment for the Arts, South Arts, the National Endowment for the Humanities, the Florida Humanities Council, Florida Hospital North Pinellas, Tampa Bay Times, Hampton Inn & Suites Tarpon Springs, our sponsors, patrons and members. http://tarponarts.org/
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Arts Marketing and Programs Manager
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Apr 2015 - Apr 2017
Selected Responsibilities & Accomplishments: Develop and design effective marketing collateral to promote all shows and events in four distinct venues; increased Facebook following 83% in one year; conduct all media buying; create & implement special events; generate all social media and copywriting; create new member campaigns, solicit season program advertising and sponsorships; develop strategic partnerships with organizations & local businesses to promote Tarpon Arts; manage all public… Show more Selected Responsibilities & Accomplishments: Develop and design effective marketing collateral to promote all shows and events in four distinct venues; increased Facebook following 83% in one year; conduct all media buying; create & implement special events; generate all social media and copywriting; create new member campaigns, solicit season program advertising and sponsorships; develop strategic partnerships with organizations & local businesses to promote Tarpon Arts; manage all public relations for Tarpon Arts; assist with seasonal booking of artists, contracts and ticket pricing. Manage Tarpon Arts staff. Tarpon Arts presents stimulating, engaging and educational performances, workshops, festivals, concerts and visual arts that celebrate the unique heritage and culture of Tarpon Springs and the State of Florida, while bringing nationally acclaimed performing artists to the community, establishing Tarpon Springs as a dynamic cultural destination.
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Straz Center for the Performing Arts
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United States
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Performing Arts
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100 - 200 Employee
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Senior Marketing Manager
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Aug 2010 - Apr 2015
Generate comprehensive media plans for Straz Center shows and a seasonal marketing strategy for Opera Tampa's Florida Opera Festival / Media buying, collateral and ad design, special events, social media marketing and copywriting / Manage community outreach program for audience development, public awareness and sponsorships / Create and implement special events to increase ticket sales and public recognition / Tourism marketing - to state, national and international prospects / Develop tactical… Show more Generate comprehensive media plans for Straz Center shows and a seasonal marketing strategy for Opera Tampa's Florida Opera Festival / Media buying, collateral and ad design, special events, social media marketing and copywriting / Manage community outreach program for audience development, public awareness and sponsorships / Create and implement special events to increase ticket sales and public recognition / Tourism marketing - to state, national and international prospects / Develop tactical partnerships with prominent nonprofit arts organizations and corporations Show less Generate comprehensive media plans for Straz Center shows and a seasonal marketing strategy for Opera Tampa's Florida Opera Festival / Media buying, collateral and ad design, special events, social media marketing and copywriting / Manage community outreach program for audience development, public awareness and sponsorships / Create and implement special events to increase ticket sales and public recognition / Tourism marketing - to state, national and international prospects / Develop tactical… Show more Generate comprehensive media plans for Straz Center shows and a seasonal marketing strategy for Opera Tampa's Florida Opera Festival / Media buying, collateral and ad design, special events, social media marketing and copywriting / Manage community outreach program for audience development, public awareness and sponsorships / Create and implement special events to increase ticket sales and public recognition / Tourism marketing - to state, national and international prospects / Develop tactical partnerships with prominent nonprofit arts organizations and corporations Show less
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Director of Marketing
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Nov 2007 - Jan 2010
Multi-media marketing campaigns / web site traffic growth and analytics / brand development / collateral materials, ads and invitations design and production / coordinated conference and special events / new business development / creative, high quality presentations and proposals / database management. Multi-media marketing campaigns / web site traffic growth and analytics / brand development / collateral materials, ads and invitations design and production / coordinated conference and special events / new business development / creative, high quality presentations and proposals / database management.
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Robb & Stucky - Furniture and Interiors
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United States
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Retail
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1 - 100 Employee
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Director of Marketing & Business Development
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2005 - 2007
Business development and marketing to regional builders, developers, realtors and designers / planned and facilitated seminars and special events / managed partner program for realtors and outside designers / coordinated designer presentations. Business development and marketing to regional builders, developers, realtors and designers / planned and facilitated seminars and special events / managed partner program for realtors and outside designers / coordinated designer presentations.
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President; Founder and Publisher, Applause! Magazine
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2003 - 2005
Developed idea for a regional cultural guide to foster economic growth through promotion of the arts, nonprofits and community celebrations / market research / managed all phases of magazine production - editorial content, advertising sales, subscriptions, design, distribution, marketing and public relations, editing and printing. Developed idea for a regional cultural guide to foster economic growth through promotion of the arts, nonprofits and community celebrations / market research / managed all phases of magazine production - editorial content, advertising sales, subscriptions, design, distribution, marketing and public relations, editing and printing.
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Longleaf Development LLC
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United States
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Real Estate
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1 - 100 Employee
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Director of Marketing
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1999 - 2003
Coordinated business development, public relations and marketing campaigns for general public and realtors / planned and facilitated creative special events / copywriting / developed advertising and website content / strategic planning / training / planned and scheduled print advertising / database management / developer liaison to public, realtors, media, builders and residents. Coordinated business development, public relations and marketing campaigns for general public and realtors / planned and facilitated creative special events / copywriting / developed advertising and website content / strategic planning / training / planned and scheduled print advertising / database management / developer liaison to public, realtors, media, builders and residents.
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Education
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Florida State University
Bachelor of Science (B.S.), Marketing -
University of South Florida
Certification, Public Relations -
Miami Dade College
Honors A.A., Business Administraton
Community
