Manager, Global Web - Marketing Communication Department

• Jul 2018 - Present

Manager, Marketing Communication Strategy - Business Development Project

• Jan 2017 - Jun 2018

Section Leader, Communication Design, Corporate Communications

• Jan 2013 - Dec 2016

• Presentations in public:— Chugai B2Bマーケティングビジネススクール：潜在顧客の行動を読み切る、Web・展示会・メール複合マーケティング http://www.chugai-ad.co.jp/seminar/old/140129-0205info.html http://www.chugai-ad.co.jp/seminar/old/140124-0130info.html— 宣伝会議 ビデオ・コミュニケーション・カンファレンス2013：オンライン動画が自社サイトにもたらす価値、効果とは http://www.sendenkaigi.com/event/vcc2013/april_osaka/ * Participated as a panel member• Appearances in publications— 広報会議 2013年10月号「見えない技術をストーリーで伝える、堀場製作所『HORIBAチャンネル』」 http://mag.sendenkaigi.com/kouhou/201310/web-movie-change/000510.php

Assistant Section Leader, Corporate Communications

• Jan 2011 - Dec 2012

• Producing multi-media branding and sales promotions of products using web, video, social, email and print media (worldwide) *1• Promoting inter-company employees’ news webs (worldwide)• Promoting web and branding activities (worldwide)• Promoting ecological education for elementary school students (domestic)• Creating a social media policy (domestic)• Presentations in public:— 2011アカマイ・カスタマ・カンファレンス：クラウド時代におけるITリーダーシップ http://www.akamai.co.jp/enja/ccon11 * Participated as a panel member— アカマイのクラウドから広がる最新ソリューション：グローバル・ウェブサイトとCDNの必要性 – 分析機器のリーディングカンパニー HORIBA の場合 –— TYPO3コミュニティデイ：なぜ、分析機器のリーディングカンパニーHORIBAはTYPO3を選んだのか Reasons to use TYPO3 for HORIBA, the world's leading company in the analytical instrument industry http://www.typo3.jp/about-tugj/communityday.html• Appearances in publications— 展示会とMICE 2012 Summer vol. 4「先進ユーザに学ぶ最新IT活用法」 http://www.eventbiz.net/p/news_c2/?goodsKey=/goods/1337677120191/— snowBlog : First TYPO3 Certified Integrator in Japan http://blog.snowflake.asia/en/article/2011/04/20/first-typo3-certified-integrator-in-japan/— 宣伝会議 2011年1月15日号 NO.805「成果のあったWEBプロモーション 仕掛けた113人」 http://ec.sendenkaigi.com/products/detail.php?product_id=3153

Expert, Corporate Communications

• Oct 2004 - Dec 2010

• Online-to-offline (O2O) campaign leading from web and social media (i.e. Twitter and USTREAM) to exhibitions and shows (domestic) *2• Took part in the establishment of an inter-company organization for web activities (worldwide)• Created an unified multi-regional web platform and content management system (worldwide)• Technical supervising on web activities (worldwide)• Established web branding guidelines (worldwide)• Internal branding activities such as:— Multilingual brand book, in writing, editing, and cover design (worldwide)— Inter-company employees’ newsletter, in editing (worldwide)— Planning company events for employees’ families (and occasionally local residents; domestic)• Presentations in public:— クラウド最適化戦略セミナー：分析機器のリーディングカンパニーHORIBAを支えるAkamai Edgeプラットフォーム http://www.akamai.co.jp/enja/aps10/— 第1回横幹連合コンファレンス：日本電気計測機器工業会におけるPLIB国際標準化活動 http://www.trafst.jp/conf2005/• Appearances in publications— アカマイ、堀場製作所のグローバル展開を強化 http://www.akamai.co.jp/enja/html/about/press/releases/2011/press_jp.html?pr=011211— 月刊 ブレーン 2010年10月号「CREATIVE NAVI」 http://ec.sendenkaigi.com/products/detail.php?product_id=3067— 月刊 産業広告 2010年2月号「Webマスター探訪」 http://www.iaaj.or.jp/honback/1002hon.html

Supervisor, E-Business Promotion

• Oct 2000 - Sep 2004

• Created an e-commerce web (domestic), as the store manager• Created email newsletters (domestic), as the chief editor— Published a serial column as a book *3• Took part in the creation of a privacy policy (domestic)• Branding and sales promotions online (domestic)• Webmaster (domestic)

Customer Support Center

• Nov 1994 - Sep 2000

• Took part in the establishment of a department specializing in customer support (domestic)• Customersupport(worldwide)on:— Electrochemical analyzers— Particle size analysers— Fourier transform infrared spectroscopies• Designed and coded a customer relationship management (CRM) system (domestic)• Designed and coded a web-based warranty management system (worldwide) *4

Service Technology Center

• Apr 1993 - Oct 1994

• Technical support for field engineers worldwide on automotive emission analyzers (worldwide)• Field engineering on automotive emission analyzers (domestic)